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Youth football and unity take centre stage in Côte d’Ivoire

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Focus on promoting unity, developing and strengthening football governance

FIFA and CAF presidents visited Côte d’Ivoire to begin two-day itinerary; Focus on promoting unity, developing and strengthening football governance; Continent’s inaugural pan-African inter-school football championship also launched.

The presidents of CAF and FIFA travelled to Côte d’Ivoire on Monday as part of their first joint mission in Africa since the election of Dr Patrice Motsepe as the confederation’s new president in March. Central to their two-day itinerary were meetings with government and football officials, with the focus on promoting unity and serenity, developing and strengthening the country’s football governance and launching the continent’s inaugural pan-African inter-school football championship in Abobo, a municipality just outside the country’s capital Abidjan.

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Arriving in Abidjan they were greeted by members of the normalisation committee of the Ivorian Football Federation (FIF), including President Mariam Dao Gabala, who along with her colleagues has been responsible for bringing football back into play in Côte d’Ivoire.

An official dinner was hosted for the delegation by Ivorian Minister for the Promotion of Youth, Professional Integration and Civic Service, Mamadou Touré, in the presence of Minister for National Education and Literacy, Marietou Koné. Addressing the gathering CAF President Dr Motsepe underlined the unifying power of football being more important than differences between diverse groups of people. He was also keen to highlight CAF’s robust support for the West African nation stating: “Côte d’Ivoire has CAF’s total commitment and 2023’s AFCON here will be the best ever.”

FIFA President Gianni Infantino bolstered this message further saying: “We need to work together to make football great and make the millions of passionate fans in Côte d’Ivoire, a country that has won the AFCON twice and will soon host it, happy.”

Present at the event to provide their support for the joint CAF/FIFA mission were CAF’s four vice presidents, presidents of the five CAF zonal unions and presidents from CAF Member Associations in West Africa Football Zone Union B.

This morning, the CAF and FIFA delegation’s focus was on viewing the work of the FIF normalisation ccommittee first hand, in order to understand what had been completed and the challenges it has faced. Addressing the assembled media outside the FIF building Dr Motsepe congratulated President Gabala and her team on their outstanding work and strong commitment to bringing peace and unity back to Ivorian football.

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This sentiment was echoed by FIFA President Infantino who underlined the progress the FIF had made, particularly with the organisation of an elective congress, which it hopes to hold by the end of the year. “Côte d’Ivoire has the unwavering support of FIFA,” he said.

The joint delegation then travelled to the Ministry of Sports for a meeting with Minister Claude Paulin Danho. Discussions covered the country’s hosting of next year’s AFCON competition, and improving football governance. Speaking to the minister, Infantino expressed FIFA’s commitment and willingness to work hand in hand with the Ivorian authorities to “reinvigorate Ivorian football, especially given the outstanding talent it has produced. The football legends from Côte d’Ivoire have greatly contributed to building football history in Africa and across the world,” he said.

Ivorian Legends were very much pivotal to talks amongst the three men, with the CAF president reminiscing with Minister Danho about Siaka Tiéné, a young Ivorian player who had been one of his favourites due to his talent and passion, when Dr Motsepe ran South African football club Mamelodi Sundowns, prior to his election as CAF president.

The delegation were then received by the President of Côte d’Ivoire, His Excellency Alassane Ouattara, at the Presidential Palace. During the meeting the joint delegation stressed the outstanding talent in the country and the need to harness this through the development of youth football and CAF’s first ever pan-African inter-school football championship.

Following the discussions with the Ivorian Head of State, Infantino said: “President Ouattara is a great fan of football, so it is an honour to be here today to talk about how we can work together to support the youth of this country through the beautiful game. Côte d’Ivoire is a county with a legacy of talented footballers and many future ones yet to be discovered, so it is important for Africa and the rest of the footballing world that FIFA, CAF and the Ivorian authorities work together to develop the game and elevate it to the highest of heights.”

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The final engagement of the day for the CAF/FIFA joint delegation was the launch of the pan-African inter-school football championship in Abobo. Fittingly, a football match featuring mixed teams of schoolchildren kicked off the initiative, with both presidents putting their technical and tactical football skills to the test as team coaches.

Following the match Dr Motsepe announced that the Motsepe Foundation, founded by himself and his wife Precious Moloi-Motsepe, would make a donation of USD $10 million to the ground-breaking new pan-African inter-school football championship, which will take place across the six zonal regions of CAF. After the match, the FIFA President said: “The gesture from the Motsepe Foundation, Patrice and his wife Precious, is exceptional. It’s a step forward for this competition that will give hope and joy to thousands of children in Côte d’Ivoire and throughout Africa who love football. Thank you to the Motsepe family for showing us Ubuntu in action.”

The joint delegation ended their visit to Côte d’Ivoire with a press conference focused on the African league, the development of women’s football, strengthening football governance, this November’s FIFA Arab Cup in Qatar and how to bridge divisions in Ivorian football. Both the CAF and FIFA presidents also outlined the plans to roll out the inaugural pan-African inter-school championship in Côte d’Ivoire to the assembled Ivorian and African media.

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Africa

SportPesa Sponsors National 7s Circuit 2025

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Leading online gaming firm SportPesa announced a 15 million (116.207,00 US Dollar) title sponsorship package for the 2025 National Sevens Circuit (NSC) taking place across five towns from July to September.

The sponsorship, renewed for the third consecutive year, will see the gaming giant retain the title sponsorship with the circuit once again being named the SportPesa National Sevens Circuit.

Speaking during the launch held at the Kenya Rugby Union (KRU) headquarters at the RFUEA Grounds, SportPesa Public Relations and Advertising Manager Willis Ojwang reiterated the firm’s commitment to supporting the local action on top of their existing sponsorship with the men’s national rugby 7s side.

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“On behalf of SportPesa, our commitment to rugby goes without saying. Our CEO Ronald Karauri says no one does sports better than we do. For 3 years in a row, SportPesa has been not only part and parcel of supporting the national rugby team but also the local circuit and the impact has been unmatched,” he said.

During the launch, Ojwang also announced an exciting package that will see the sponsorship cater for top-notch livestreaming of the action in all six legs which will help viewers from around the world to follow the action and give exposure to players.

“Last year we had an existing structure but this year we are working on the livestream and broadcast area. For the first time, we will have a streamlined livestream experience just to expose the players and to cater to all the fans worldwide,” he announced.

KRU Chairperson Harriet Okatch expressed gratitude towards SportPesa for walking the journey with rugby and for coming on board as the sponsors for the circuit.

“Your support couldn’t have come at a better time. This circuit marks the beginning of our journey to qualify both our men’s and women’s teams for HSBC Tier 1 status next year. We are more than confident than ever that Kenya will rise again on the global stage,” she noted.

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KRU Director of Rugby Paul Odera emphasized on the importance of the circuit which will be used as a pathway to the national teams.

“It has been exciting and interesting to prepare for this year’s circuit which began with a seminar with national team coaches and players on expectations for them on pathways to the national team.”

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VeliTech Announces Strategic Partnership with Jambobet

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VeliTech has announced a strategic partnership with Jambobet, a rising iGaming brand in the African market. Offering a wide range of gaming categories, Jambobet will strengthen its position with the VeliTech powerful content and tech stack. This partnership underscores VeliTech continued expansion across key African markets, delivering technology built for bandwidth, backed by experience and battle-tested for scale.

As part of the collaboration, Jambobet will harness two flagship VeliTech offerings:

VeliGames – a game aggregation powerhouse that delivers not only an extensive portfolio of 35,000+ games from 160+ providers, but also a suite of operator-focused tools including transfer wallet, a Unified API with Reward API and reverse integration support, lightweight architecture, tailored pricing and more.

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VeliPlay – instant games provider delivering high-impact content optimised for emerging markets. Each title features innovative mechanics and compelling narratives that maximise player engagement and drive exceptional retention rates.

“With VeliPlay action-packed titles and VeliGames extensive portfolio and powerful tools, Jambobet is set to deliver a thrilling, localised experience that African players will love. This collaboration highlights the VeliTech ability to provide iGaming essentials tailored to regional needs,” said Giorgi Aleksidze, CEO at VeliTech.

“What we love about VeliTech is how simple yet powerful their setup is. We get the games our players love, especially crash titles, plus all the tools to engage them in real time, without needing a massive tech team. Everything is lightweight, flexible, and built for markets like ours. This partnership sets us up to grow fast and keep things exciting for our audience,” said Miss Joy Annette, Product Manager at Jambobet.

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Rise & Hustle enhances platform with proprietary AI-powered Rise Core solution

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Rise & Hustle, Africa’s next-gen tap-to-earn gaming operator, has rolled out its proprietary AI-powered Rise Core solution to enhance performance, personalisation, and protection.

Officially launched last week in Nigeria, Rise & Hustle is a rewards-based mobile street game series built on its PlayZuzu Gaming platform. Rise Core uses advanced algorithms to stop fraud, identifying and preventing everything from Cost Per Acquisition (CPA) manipulation to gameplay exploitation. The solution excels at fortifying cybersecurity, proactively identifying threats to safeguard player data and platform integrity.

From a creative standpoint, Rise Core will generate and refine in-game visuals and imagery to immerse players in the experience of rising from Hustler to Kingpin. Furthermore, the solution is trained to analyse user behaviour and recommend content in real time to drive engagement and retention.

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Deploying Rise Core at the heart of Rise & Hustle’s platform instantly heightens mobile-first gaming by combining entertainment, integrity, and progressive tech in one world.

Rise & Hustle CEO and co-founder Josh Jones commented: “Integrating our in-house Rise Core solution into the Rise & Hustle platform puts AI front and centre of all we’re building. It will help us build quicker, safer, and smarter than anyone else in the space. Players’ security is paramount, and backed by sophisticated AI we’re in position to detect and prevent fraud in real-time. We have the ability to seamlessly personalise content not just in design, but based on player interests. Rise Core is more than just a tool – it’s our edge in creating player-first experiences for Africa’s mobile-native generation.”

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