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Charlo Barbosa Bets On The Future Of Esports In Smaller Markets

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Every year the line gets a little thinner between reality and the virtual world. That is certainly the case when it comes to the growth of Esports worldwide and the commensurate growth in fantasy sports gambling associated with it. For now, such activities are generally allowed worldwide but are not entirely welcomed by the authorities. A lot of what is happening in this space is that a lot of early adopters are hoping to stake their claim on Esports fantasy gambling while it is still in its infancy and then taking it big time once the idea catches on.

One of those early adopters is Charlo Barbosa, who is betting heavily on markets such as India and the Philippines as a way of refining his business model in these now-opening venues. Once everything is running smoothly and the regulatory picture refines itself further, he hopes to capitalize upon his experience by taking his ever-growing Esports empire into the big money markets elsewhere in the world.

Simply put, it is less costly to enter these largely unexplored markets than it would be to jump into the arena against big money operators already entrenched in more established territories. Building up a subscriber base and developing an innovative approach is what Barbosa is banking on in his quest to challenge for a spot at the biggest tables.

While there is plenty of money to be made in the fantasy Esports arena, a lot of players are counting on this leading to bigger things down the road. For now, the regulatory structures are not in place to effectively oversee actual gambling on the blossoming numbers of Esports leagues. Once this hurdle is crossed, however, the fantasy Esports impresarios anticipate that they will be very well-placed to transition right into the expanded opportunities which will be on offer.

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European Gaming Congress 2024 (Warsaw, Poland)

Among all the stakeholders, the sense is pretty near universal that this is largely a waiting game for now, especially in markets such as India which does not allow online gambling activities. Fantasy betting is operating in a somewhat gray area legislatively speaking, and the government seems inclined to let this continue while it studies the situation.

Yet the main concern of narrowly-focused Esports companies such as Barbosa’s GoodGamer is that a lot of competitors are stretching the definition of fantasy gambling to where it may become indistinguishable from actual online gambling. This in turn could lead to the proroguing of the entire fantasy gambling space if it were to become a problem or lead to some sort of scandal. Barbosa and many others are quick to point out that they are operating by the book and have no interest in letting the industry devolve into the Wild West.

Their desire is for an orderly and ever-expanding digital footprint that runs an honest game and provides great value for its growing list of subscribers. The truth is that time and demographics are on the side of anybody who gets into the virtual sports industry early.

Traditional sports are gazing in alarm at the increasingly aged demographic of their fans. The next generation seems much more interested in online leagues where they themselves can participate as equals and not merely spectate as someone who is not athletic enough to be on the field.

For Barbosa, the patient nurturing of GoodGamer is merely a small delay in his quest to erect the next great sporting empire. With the youth of today competing via smartphone, it is only a matter of time until his bet on the future begins to pay enormous dividends to the ones with the foresight to see where the future is heading.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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