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Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives—the drive-time podcast where iGaming’s most interesting voices speak freely. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the energy you can only find on the road.

Episode 4 of the Season 2 finale puts the spotlight on Kelly Kehn, founder, board member, and startup advisor in gaming. As co-founder of Defy the Odds (DTO), she’s building a launchpad and community connecting startups, investors, and operators—with a focus on female and minority founders. Previously, she co-founded the All-In Diversity Project, held ecosystem roles at happyhour.io and SBC, and serves on boards including FUNNZ.

During the ride, Kelly opens up about:

• Why iGaming events matter: the community, access, and acceleration you only get in the room.
• Defy the Odds (DTO): why she and her co-founders built it, what it is, and how founders plug in.
• Women in iGaming: real challenges and how to lower the barrier to entry; inclusion as a growth strategy.
• Pitch ideas that paid off and common startup pitch mistakes.
• The next possible unicorn in iGaming and what makes it possible.
• Soundtrack to success: the song for a win, the pre-coaching track, and the one that sums up her career.
• The boldest ideas: intention, asking for help, and doing the homework.
• The unwritten rule of iGaming.
• Halloween rubric: the scariest moments in life and career, and why saying the hard thing out loud matters.
• Kelly’s Champion Rule: Be kind to yourself and to others.

“As Kelly said, ‘When we open the space to more people and more perspectives, we all win and the pie gets bigger.’ This episode was the perfect finish of our Season 2 in Lisbon,” said Krazhan.

Watch or listen to Season 2, Episode 4 with Kelly Kehn on:

• YouTube
• Spotify
• Apple Podcasts

Season 2 of Bet It Drives launched with Rasmus Sojmark, kept pace with Tiago Pereira and Kyrylo Korobka, and now crosses the line with Kelly Kehn in the finale. But still, don’t unbuckle yet: Season 3 is coming soon with more interesting conversations and more reasons to hit play. Follow GR8 Tech to stay in the loop.

The next chapter of iGaming belongs to champions who play smart and bold. Join GR8 Tech at SiGMA Central Europe 2025, Rome, November 3–6, booth 5028-2, and discover the Heavyweight Rulebook—built for operators ready to scale, localize, and win.

The post GR8 Tech’s Bet It Drives Season 2 Finale: Kelly Kehn on Opening iGaming to New Founders appeared first on European Gaming Industry News.

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The SOFTSWISS Jackpot Aggregator, an award-winning player engagement solution, celebrates its fourth anniversary, delivering strong business results and expanding into new regulated markets.

Since its launch in 2021, the SOFTSWISS Jackpot Aggregator has become a trusted engagement and retention tool for operators worldwide. By the beginning of Q4 2025, the solution powers over 100 active brands, with more than 520 jackpot campaigns launched and 68,000+ jackpot hits. These numbers reflect growing adoption and consistent performance across regulated markets.

In early 2025, the SOFTSWISS Jackpot Aggregator obtained certifications in Brazil, Peru, and Estonia, strengthening its position in Latin America and Europe. These approvals allow operators in both markets to integrate the tool in full compliance with regulatory and technical standards.

Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, shares: “Four years of consistent growth show how powerful engagement mechanics can be when built on flexibility and trust. Our recent expansion into new regulated markets marks an exciting new chapter, giving regional operators access to the same reliable and engaging jackpot solutions that have already proven successful worldwide. We’re proud to see the Jackpot Aggregator evolve into a solution that brings real value to both operators and their audiences.”

The flagship Prime Network Jackpot remains the key feature of the Jackpot Aggregator. The tool unites multiple operators under a shared prize pool, driving some of the industry’s most impressive payouts. One of its campaigns paid out a record-breaking €1,368,013, while a recent win in September 2025 saw a lucky player take home €758,262.71. The growing scale of the network confirms its power to increase engagement and deliver immersive gaming experiences for players worldwide.

Rosaria Freitas, Director of Product at Kirgo Casino, comments: “Congratulations to SOFTSWISS on four years of the Jackpot Aggregator. At Kirgo, we emphasise real play, real rewards, and zero distractions. This partnership enhances what our players can win without compromising that focus. By combining our local jackpots with the Prime Network, we’re offering Kirgo players exclusive community rewards and access to major shared prizes: simple, transparent, and designed for real enjoyment value.”

The SOFTSWISS Jackpot Aggregator continues to evolve as a cornerstone of player engagement strategy. This year, the solution introduced a major update – the Paid Participation Campaigns feature, which expands entertainment options for players and creates new revenue opportunities for operators. In this format, players contribute an entry fee to join jackpots, prize drops, multi-prizes, or even the Prime Network Jackpot. The feature also encourages closer collaboration with game providers, driving mutual promotion and long-term player engagement.

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Platform and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Jackpot Aggregator Marks Four Years of Growth and Global Expansion appeared first on European Gaming Industry News.

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SlotMatrix, the world’s largest casino content aggregator, part of the EveryMatrix Group, is live with both proprietary and premium third-party games with tier-1 operator Betclic in Portugal.

The agreement sees Betclic offer Portuguese players games from SlotMatrix’s comprehensive library of aggregated content, comprising 37,000+ games from more than 350 global suppliers.

Betclic will also gain access to SlotMatrix exclusive proprietary content from EveryMatrix’s in-house studios, Fantasma Games and Armadillo Studios.

Recent SlotMatrix Exclusive releases include Fortune Llama Hyper Heist, Trinity Starlight, Fortuna Gold, Gold Pigger, and more.

The partnership marks a significant step in SlotMatrix’s expansion in the regulated Portuguese market, further strengthening its presence in Europe.

EveryMatrix holds licences and certifications in multiple regions across the world, including Europe, LatAm, North America, and Asia.

Mark Hothersall, Head of Business Development, SlotMatrix, said: “We’re thrilled to go live with Betclic, a brand that’s hugely respected in Portugal and across Europe. We’re confident that giving their players access to both aggregated content from tier-1 providers and our own exclusive titles will give them an edge in the market.”

Geoffroy Villiot, Head of Casino at Betclic, added: “At Betclic, our priority is to deliver the best entertainment experience to our players. Partnering with EveryMatrix allows us to do that. Our casino offering in Portugal now has access to an unparalleled mix of global hits and innovative exclusive titles.”

The post EveryMatrix strengthens Portugal presence with Betclic go-live appeared first on European Gaming Industry News.