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A new report from the casino guide Casino.se: How the new gaming law has affected the Swedish gaming industry

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A new report from the casino guide Casino.se highlights how the Swedish gaming industry has been affected since January 2019, when the government introduced a licensing market for gambling. The report reveals, among other things, that about 50,000 Swedes have used the self-shutdown service spelpaus.se, as well as a dramatic reduction in visitor traffic to the Swedish licensed companies. In addition, criticism is directed at the government’s recent legislative proposals with additional gaming regulations, which, according to the report, risk driving players to unregulated international gambling sites.

Casino.se, Sweden’s leading casino guide, today presents a new report on how the new gambling law from January 2019 has affected the Swedish gaming market and its players. The report, prepared by Casino.se together with the owner company XLMedia, highlights, among other things, changes in consumers’ gaming patterns, government revenues and expenses, as well as the growth of the private industry players, which are today part of Sweden’s regulated gaming market. The report also analyzes the future of the industry, as well as the risks associated with the government’s recent legislative proposals on lower maximum limits for deposits and bonuses, with the primary aim of countering gambling abuse during the corona crisis.

The new gambling law

The new Gaming Act from January 1, 2019, meant that Sweden was granted a licensing market for gambling, with the aim of excluding all the actors that are non-licensed and don’t pay tax in Sweden. According to Spelinspektionen, 98 companies today have active gaming licenses, where of as many as 71 are online. Among other things, the law requires that the companies on their site, clearly offer players three main opportunities to limit their gambling, in the form of the measures spelpaus.se, game limits and self-testing. The companies that do not comply with the rules risk, among other things, having their license revoked for up to two years.

Of the three measures mentioned above, spelpaus.se, which enables self-suspension from virtually all gambling in Sweden, has meant the most important change. In March 2020, according to the Gaming Inspection, nearly 50,000 Swedes had registered on spelpaus.se, of which 76 percent were men and 24 percent were women.

The economic development of the gaming industry

During the third quarter of 2019, the new gaming law had a noticeably negative effect on the Swedish gaming market as a whole. The total return for online gaming operators with Swedish licenses was SEK 3.35 billion, according to statistics from the Gaming Inspectorate, which was a decrease of SEK 120 million compared to the second quarter and SEK 70 million compared to the first quarter of the same year. 2019 was a relatively weak year for the gaming industry, with a total turnover of SEK 24.79 billion, which was only a modest increase from the previous year.

Reduced visitor traffic

New statistics from Casino.se and Google Trends reveal that several of the Swedish licensed gaming companies had significantly less visitor traffic to their sites in 2019 than in previous years. All in all, however, the Swedish licensed companies have so far been mostly satisfied with the development since the new law came into force.

“By having a regulated market, long-term sustainability and industry profits are secured. It benefits both consumers and operators,” says Stuart Simms, CEO of XLMedia, which runs Casino.se.

New bill risks driving players towards the unregulated gaming market

However, a cloud of concern has flared up now in May. It concerns the government’s new bill to introduce a maximum deposit limit of SEK 5,000 a week and a bonus ceiling of SEK 100 to limit gambling, especially during the corona crisis when many are sitting at home. The proposal has generated a massive protest storm from leading industry players, which has been noted in both international and Swedish press. One of the detractors is Gustaf Hoffstedt, Secretary General of the Industry Association for Online Games (BOS), who believes that these new regulations would counteract its purpose and harm the Swedish gaming industry.

“I react with surprise and consternation. All of these regulations, which may have honest ambitions to strengthen consumer protection, drive players away from the licensed market, ”Hoffstedt said in the report.

To read the full report, please click here.

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N1 Partners launches a promo for N1 Bet: earn extra payouts for your FTDs!

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N1 Partners has just launched a new campaign for its flagship brand – N1 Bet. Until the end of November partners can boost their payouts by up to +7% when driving traffic to two key Tier-1 GEOs: Australia and Germany.

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SOFTSWISS Deepens Safer Play as Platinum Partner of Responsible Gambling Summit 2025

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SOFTSWISS, an international technology provider with over 15 years in the iGaming sector, has partnered with South African entities for the Responsible Gambling Summit 2025, reinforcing its commitment to safe, sustainable play in one of its key growth regions. The two-day summit, organised by the South African Responsible Gambling Foundation, brings together regulators, operators, and experts to advance harm minimisation and industry collaboration.

The Responsible Gambling Summit 2025 will take place from 13 to 14 November in Johannesburg, South Africa, and will include an awards gala dinner recognising initiatives in safer gambling. The programme spans policy, compliance, innovation, and public education, with sessions on illegal market impacts, regulatory development, and technology’s role in prevention and intervention. A SOFTSWISS representative will join the panel discussion ‘Innovation, Technology, and Responsible Gambling’, which explores emerging risks and mitigation strategies in digital environments.

“Industry partnership is essential to keep responsible gambling and player protection visible, effective, and evidence-based across channels. We greatly value the commitment and partnership of prominent international companies, such as SOFTSWISS, whose support brings expertise and resources to these important initiatives in South Africa,” said Sibongile Simelane-Quntana, Executive Director at the South African Responsible Gambling Foundation.

“South Africa is a priority market for SOFTSWISS, and we are proud to support this summit’s mission to advance safer play through collaboration and technology,” said Miranda Guliashvili, Head of Regional Growth at SOFTSWISS. “We continuously apply responsible gambling best practices in our products to help operators build sustainable, compliant growth.”

Building on this commitment, the SOFTSWISS Anti-Fraud team has delivered measurable results: from January to August 2025, it prevented over 15 million euro in fraudulent transactions, resolved more than 56,000 tasks, and processed 70 player complaints submitted to gaming regulators and forums. As fraud tactics evolve – including attempts to use AI-generated deepfakes during verification – SOFTSWISS is strengthening its tools and processes to help operators maintain a secure, transparent environment.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Deepens Safer Play as Platinum Partner of Responsible Gambling Summit 2025 appeared first on European Gaming Industry News.

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Week 42/2025 slot games releases

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Here are this weeks latest slots releases compiled by European Gaming

PG Soft, a world-class digital mobile games company, has released its powerful new title, Kraken Gold Rush. PG Soft’s game invites players to embark on the perilous high seas and navigate past The Kraken’s monstrous tentacles, desperate to drag ships into the abyss. Sticky Wilds and multipliers reaching x100 help players hunt down a legendary haul of 10 million gold coins.

PG Soft launches legendary Kraken Gold Rush

Evoplay has launched Velvet Gems, a glamorous slot filled with sparkling stones, seamless gameplay, and high reward potential. The game immerses players in a luxurious realm of shimmering rubies, emeralds, and sapphires, where each spin radiates opulence. Striking visuals and a refined soundtrack create a premium atmosphere, making it a perfect choice for players seeking an elegant, feature-rich experience.

Evoplay releases dazzling new title Velvet Gems

The authorities thought they’d finally locked away The Syndicate, the most notorious crew of fugitives in history. But in Nolimit City’s latest release, Breakout, not even a maximum security prison can hold them. This jailbreak-themed slot adds to the list of this year’s releases; Dead Men Walking, Tsar Wars and Kill Em All.

Nolimit City plans its perfect escape in its latest release, Breakout

Think you are brave enough to return to the Castle of Terror? This lab experiment-horror sequel from Big Time Gaming is a bone-chilling adventure packed with electrifying features designed to give you the fright of your life. This is a slot where players find themselves in a spooky lab where they must brace themselves for Bonus Respins that are triggered by landing Scatters.

Big Time Gaming drops big scares in Castle of Terror II

BGaming brings the party to the reels with the release of its latest slot, Fiesta Clusters. This vibrant, highly volatile slice of action combines the celebratory spirit of Cinco de Mayo with the expressive artistry of DĂ­a de los Muertos, delivering vibrant thrills for players and a seasonal spike potential for operators around Halloween.

Party the Night Away in BGaming’s Fiesta Clusters

Push Gaming is set to deliver twice the thrills this Halloween with the release of two new seasonal titles, Tarot Treasures and Tricky Treats. Both games highlight the recent launch of Push Gaming’s new product segmentation. Push Action delivers titles with enhanced layers of mechanics and player interaction, a category which Tarot Treasures proudly joins.

Push Gaming doubles the Halloween thrills with Tarot Treasures and Tricky Treats

Spinomenal has launched Buffalo Rampage – Hold & Hit 3×3, a 3×3 reel, 5 lines video slot. Buffalo Rampage – Hold & Hit 3×3 unfolds across a sun-scorched desert at dusk, framed by towering cacti and brought to life with a slow-paced and Western-inspired soundtrack that immerses players in the action.

Spinomenal presents Buffalo Rampage - Hold & Hit 3x3

TaDa Gaming, has added some dark magic to its TriLuck slots series with its five reels, three rows and 50 fixed paylines new game, 3 Witch’s Lamp. Green, Purple and Blue Potion Pot Scatters can trigger the bonus game’s free spins, five fixed jackpots, ignite coins for wins and increase the bonus prizes.

Blueprint Gaming™ has introduced a new four pots mechanic and enlarged 5×3 grid to its latest release, Cash Strike Power Force 5, marking an innovative double debut for the internationally recognised series. With various iterations from the Cash Strike family consistently ranking in the supplier’s top 10 revenue-generating markets, the new title builds on the impressive momentum from its predecessors.

Blueprint Gaming introduces rare four-pots mechanic in Cash Strike Power Force 5

Play’n GO invites players underwater in Bubblin’ Riches, a 6×4 slot where golden coins and greedy fish collide for submerged surprises. Set in a playful underwater reef, Bubblin’ Riches brings a burst of colour and charm to the reels. At the heart of the action is a bloated Goldfish with a hoarding habit – every Coin Scatter that lands could feed its fortune, or set off a surprise payout.

Bubblin’ Riches surfaces with stacks of coin-filled fun

Playson turns up the heat in its scorching new release Flaming Bells: Hold and Win, where nostalgic gameplay is reinspired with a 5,000x Grand Jackpot, Extra Bonus Game and valuable Multipliers. Collect symbols gather all visible cash values from the reels, including other Collect icons and the three in-game Jackpot symbol values.

Fiery stacked multipliers lead the way in Playson’s Flaming Bells: Hold and Win

ELA Games beckons players to step into a shadowy realm of sorcery and mystery with its newest release: Witches’ Book. Bathe in the magic as a powerful coven of three witches conjures their spells across the reels, revealing mysterious rewards and surprises. Each spin is a step toward ultimate strength, where massive riches and bubbling magic await.

ELA Games Casts Its Latest Spell with Witches’ Book

Amusnet has released its latest online video slot, 27 Wild Shots. This vibrant slot game blends the style of classic fruit games with the charm of a fairytale twist, led by none other than the Little Red Riding Hood herself. The three reels burst with familiar symbols of juicy fruits, reimagined in a lively forest theme.

The post Week 42/2025 slot games releases appeared first on European Gaming Industry News.

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