eCash

Paysafe joins Primer platform to streamline card payments for online merchants

Published

2 hours ago

June 29, 2026

paysafe-joins-primer-platform-to-streamline-card-payments-for-online-merchants

Paysafe connects to Primer’s unified payments infrastructure to provide online merchants with seamless payment processing of credit card and debit card transactions

Paysafe (NYSE: PSFE), a leading global payments platform, today announced its partnership with Primer, the unified infrastructure for global payments. Paysafe has connected to Primer through its no-code Primer for Partners offering and is now able to offer dedicated card payment processing to online merchants that use Primer globally.

The addition of Paysafe will strengthen the transactional capabilities of the Primer platform, which enables merchants to intelligently route transactions to their preferred payment service providers. Primer and the merchants using its platform will benefit from Paysafe’s deep experience seamlessly processing credit card and debit card payments. All transactions will be processed in seconds by Paysafe, which has been optimizing card approval rates for 30+ years.

With a footprint spanning 130+ countries, Paysafe was keen to tailor its integration to Primer to best serve international merchants across a wide range of industries, including iGaming, social gaming, financial trading, eCommerce and travel. Through the Primer for Partners solution, which Primer launched in December 2025, Paysafe’s tech team directly managed the Paysafe offering’s integration into the platform, without the need for any coding.

With Paysafe live on Primer, the company is already processing payments for merchants with a presence across North America, Europe and Australasia.

Going forward, Primer for Partners will allow Paysafe’s team to enhance the integration with no code. This includes adding Paysafe’s suite of popular local payment methods – from the Skrill and Neteller digital wallets, which are used by millions globally, to the PaysafeCard and PaysafeCash eCash solutions.

Rob Gatto, Chief Revenue Officer at Paysafe, said: “We’re delighted to partner with Primer, whose Primer for Partners solution empowered Paysafe to develop a bespoke integration, streamlining the payment journey for Primer’s merchant partners and their customers. We look forward to strengthening our offering within the Primer infrastructure and growing our presence across the broader payment orchestration space.”

Gabriel Le Roux, CEO and Co-founder of Primer, commented: “Paysafe joining Primer for Partners is exactly what this solution was built for. The company came to us, built its own integration from the ground up, and Paysafe is already live and processing payments for our merchants. That’s the paradigm shift we set out to create. For our merchants, having Paysafe accessible through Primer means more choice, better coverage, and faster access to a payment provider that’s been optimizing card performance for decades.”

The post Paysafe joins Primer platform to streamline card payments for online merchants appeared first on Americas iGaming & Sports Betting News.

Up Next

E-Service bolster distribution of ITL’s age verification solutions

Don't Miss

Groove says its casino content library passes 20,000 games

Bill Foley

Paysafe to Acquire SafetyPay

Published

5 years ago

August 16, 2021

GamingAmericas.com

Paysafe (NYSE:PSFE) (“the company”), a leading specialized payments platform, today announced that it has signed a definitive agreement to acquire SafetyPay for USD 441 million in an all-cash transaction. SafetyPay is a leading payments platform that enables eCommerce transactions via an unrivalled choice of open banking and eCash solutions, operating primarily in Latin America. For Paysafe, this latest deal strengthens its strategic foothold in Latin America, building on its recently announced acquisition agreement with Peruvian payments platform, PagoEfectivo. Together the two acquisitions set Paysafe up to be the leading open banking and eCash solutions provider in Latin America, one of the world’s fastest-growing online markets.

Paysafe’s core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallets, eCash and online banking solutions. It offers over 70 payment types in over 40 currencies around the world.

SafetyPay was founded in 2007 as an eCommerce payments platform with the mission to enable millions of consumers to use alternative payment methods (APMs), most notably bank transfer and eCash solutions, to make online purchases. It now has a presence in 11 Latin American countries (with additional coverage in Europe, see below*), and operates via an unparalleled network of banks, with over 90 per cent bank coverage, and over 180,000 cash collection points. It serves nearly 300 merchants primarily in the travel, entertainment, and digital goods industries.

Upon completion of the transaction, Paysafe will have scale and a leading presence in the fast-growing Latin American eCommerce market, where merchants and consumers alike are showing an increasing appetite to use open banking and eCash solutions to transact online. Further, with SafetyPay having established relationships with more banks in Latin America than any other payments provider, Paysafe will be uniquely positioned to capture share of the nascent open banking market by integrating further Paysafe services and solutions into the region’s payments ecosystem including its digital wallet and gateway capabilities.

On completion of the deal, the SafetyPay team will transition into Paysafe’s expanding eCash and online banking solutions’ team which is headed up by Paysafe eCash CEO, Udo Mueller. At that time, SafetyPay’s CEO, Gustavo Ruiz Moya, will become CEO, eCash for Latin America and Global Head of Open Banking, reporting into Mueller. The enlarged Paysafe eCash business will be able to offer eCash and open banking solutions in over 60 countries with over one million distribution points.

“We are very excited to welcome SafetyPay into the Paysafe family. The team has successfully built a market-leading payment platform that has become the de facto open banking solution for Latin America. We look forward to partnering with Gustavo and the team to continue to build eCash and online banking solutions across LATAM and beyond.

Furthermore, by combining the capabilities and open banking network of both SafetyPay and PagoEfectivo with our existing solutions in processing, digital wallets and eCash, along with our deep expertise in specialized verticals such as iGaming, travel and digital goods, we can become the true market leader in the region and provide merchants with unique and powerful combinations to grow their business,” commented Philip McHugh, CEO of Paysafe.

“We are really pleased to see SafetyPay and PagoEfectivo become part of Paysafe and expand our payment solutions across card payment processing, digital wallets, eCash and online banking payments with a strong foothold in high growth Latin American markets. We see exciting synergies in key industry verticals like iGaming where we want to win. From the start, we have had a plan to grow in areas where we can achieve scale through operational efficiency. It is great to see the team execute and create more opportunities for growth,” commented Bill Foley, Chairman of Paysafe’s Board of Directors.

The SafetyPay transaction is expected to close in the fourth quarter, 2021. Paysafe’s banks have provided financing commitments and Paysafe intends to refinance these bridge facilities with new debt contemporaneously with the completion of the acquisition.

RBC Capital Markets, LLC served as exclusive financial advisor and Greenberg Traurig, LLP served as legal advisor to Paysafe. PJT Partners served as exclusive financial advisor and Quarles & Brady served as legal advisor to SafetyPay.