Latest News
Is there really a pricing revolution within prediction markets?
Sebastien Sabic, Co-Founder and CSO at Moon Intelligence, explores why prediction platforms need to shift their focus to combatting pricing inefficiencies, or risk being left behind by traditional sportsbooks.
The rise of prediction markets has been heralded as the ultimate democratiser of information. The narrative is simple: by allowing retail participants to trade on outcomes, we create a more accurate, decentralised ‘wisdom of the crowd’ environment reminiscent of the early exchange model.
However, a closer look at the infrastructure of these markets suggests that the pricing is not as revolutionary as it seems. In practice, prediction markets are often just a mirror reflecting the same sharp bookmaking giants, market makers, and institutions that have dominated the landscape for decades.
It is a common belief that retail activity on prediction markets is a new force in price movement. While retail volume absolutely impacts pricing, this is not a new phenomenon. Sharp bookmakers have always adjusted their lines based on retail flow. The difference is that prediction markets make this tug of war visible on a public ledger.
While the bets placed by retail users on prediction markets can impact pricing substantially, they do not necessarily do so more than in the realm of traditional sportsbooks. The engine has moved to a new chassis, but the horsepower remains roughly the same.
There is a persistent misconception among peers, which is the idea that on a prediction market, individuals are simply betting against another retail user in a vacuum. This suggests that predictions are a separate market from bookmakers.
In reality, the two are inextricably linked. Market makers on prediction markets typically derive their pricing directly from sharp bookmaker feeds. In many cases, the market makers providing liquidity on a prediction market are the exact same institutions running the sharp books. If the price moves at a major Asian bookmaker, the prediction market price will follow in milliseconds, regardless of what the ‘wisdom of the crowd’ thinks.
If Prediction Markets are just following sharp books, why do they often look like they have better pricing? It comes down to the market maker’s mandate.
On a traditional platform, a bookmaker can rely on its brand notoriety, significant player base, or slick UI to attract volume, allowing them to bake in a higher margin, or vig. Within predictions, market makers are forced to compete on price alone to capture volume.
When comparing a major prediction market to an individual sharp book, the prediction platform often wins simply because it forces market makers to offer their best price to stay relevant in a transparent environment.
Sometimes, prediction market pricing does become uncorrelated from the sharp books. However, this is rarely due to superior wisdom. Instead, it is usually driven by friction.
If high fees make a prediction market less efficient, the only people left on the site are users who are not price sensitive. This often happens when a prediction market is internally funnelled. For example, a user on a financial brokerage app might see a prediction market as a fun add-on, much like a gamification widget on a casino or sportsbook, and bet there despite better odds available on other books, simply because the money is already in their account. This creates a small environment where pricing does not reflect the global reality.
Outside of a better price, the product lacks the depth of an established bookmaker. Typically, this extends to parlays, and same game offerings, which have quickly become the lifeblood of recreational betting, as well as prop bets, niche markets on popular sports, and of course, the user experience. Sportsbooks have spent an enormous sum on gamifying the betting experience, ensuring the process is enjoyable, easy, and engaging. Prediction markets lack a lot of this investment, offering a stripped-back product.
Without a pricing edge, net of fees it will be very hard for prediction markets to compete with bookmakers as the product and marketing will never be on par.
The post Is there really a pricing revolution within prediction markets? appeared first on Americas iGaming & Sports Betting News.
Animo Studio
Animo Studios launches first multiplier roulette gameshow exclusively with Stake
Cutting-edge live casino studio Animo Studios has unveiled its most ambitious release to date – Stake City Roulette. A first-of-its-kind multiplier roulette gameshow launched exclusively with Stake, the world’s most popular online casino.
Marking a significant milestone in Animo’s mission to redefine live casino entertainment, Stake City Roulette delivers a gameshow-style experience unlike anything currently on the market.
Players can win up to 500x their bet, all presented by Animo’s signature animated dealers inside a fully realised virtual world. Players can even spot billboards featuring Stake co-founder Ed Craven as the “Mayor of Stake City”, with in-scene placements dynamically integrated to reflect Stake’s brand and new initiatives.
The game is the product of Animo Studios’ proprietary technology stack, combining advanced technology, live broadcasting, machine learning and bespoke software to transform human hosts into live-action animated characters in real time. Rather than featuring a rendered simulation or an AI shortcut, games are hosted by a live human being, delivering the energy and authenticity of a real dealer inside a world that has never existed in Live Casino before.
This exclusive launch deepens the partnership between Animo Studios and Stake – both headquartered in Australia – following the initial beta integration and live debut of Animo’s titles in late 2025. Animo Studios was founded by Australian content creator, Fortnite champion and entrepreneur Harley Fresh.
Unique experiences – only on Stake
Harley Fresh, founder of Animo Studios, said: “We’ve built Animo to reimagine how players engage with live casino games, blending real-time entertainment with technology that brings any recognisable characters and interactive environments to life. Features like dynamic in-game content and evolving worlds are only the starting point, Animo demonstrates a level of scalability and flexibility that simply hasn’t existed in Live Casino before.”
“Stake City Roulette is an early example of our technology’s possibilities, we’re here to advance live experiences that push beyond the current limitations of traditional products.”
“Stake’s focus on unique, ‘only on Stake‘ experiences aligns perfectly with our ambition to redefine what live gaming can be. Our partnership allows us to bring that vision to life, and this launch is truly just the beginning of what’s possible with our technology.”
Animo Studios is continuing to set the bar for the Live Casino industry, accelerated by their latest release of the electric Stake City Roulette. With each spin the City comes to life, revealing up to 5 multipliers, reaching up to 500x.
Brais Pena, Chief Strategy Officer at Easygo – Stake’s parent company – said: “We’re constantly looking to push the boundaries of what online casino experiences can look like, and Stake City Roulette is a perfect example of that in action.
“Our partnership with Animo Studios gives us the ability to deliver something genuinely different – not just in terms of gameplay but in how players engage with the product as a form of live entertainment. This is about moving beyond traditional formats and creating experiences that feel immersive, social and uniquely Stake.
“By working with forward-thinking partners like Animo, we’re able to offer our community innovative content they simply won’t find anywhere else, reinforcing our position at the forefront of the industry.”
The post Animo Studios launches first multiplier roulette gameshow exclusively with Stake appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
From B2C Scale to B2B Stability: Kanggiten’s Real-World Lessons in Platform Resilience
Interview with Ivan Korkin, Head of Account Management at Kanggiten
After his successful participation at the HIPTHER Prague Summit 2026, we speak with Ivan Korkin, Head of Account Management at Kanggiten, to explore how real-world B2C operational experience can strengthen B2B platform stability in today’s high-demand iGaming environment — and why resilience, real-time monitoring, and proactive infrastructure design are becoming critical competitive differentiators.
Ivan, your discussion at HIPTHER Prague Summit focused on applying high-volume B2C operational lessons to B2B platform stability. From your perspective, what are the most overlooked insights that B2B providers can learn from real-world B2C environments?
The most overlooked insight is that B2B and B2C platforms do not require fundamentally different security and operational standards. In reality, the B2C experience differs mainly on the client side; the underlying security protocols needed to combat fraudsters, hackers, and bonus hunters remain exactly the same.
When designing platform architecture for long-term reliability, which core principles matter most today – and how has your approach evolved as traffic volumes and player expectations continue to rise?
The foundational principle is ensuring the platform is “Modular by Design”. Monolithic systems are simply too rigid for modern scaling. At Kanggiten, our platform is built from independent modules that communicate either through a shared data channel or via APIs. This ensures that if one module, like a tournament or bonus engine, gets overloaded, it does not bring down the entire platform; core functions like payments remain fully operational. This approach, called “graceful degradation,” keeps the platform reliable under pressure. Additionally, as expectations have risen, our approach has evolved to include self-healing capabilities, automatically restoring needed instances if a hardware failure occurs.
System resilience under load is a growing concern across the industry. What practical strategies should operators and suppliers implement to ensure performance remains consistent during peak demand moments?
Operators must utilize systems built for fast, automatic scaling without human intervention. When data volume grows, the platform should simply add more hardware on the fly. From a data hygiene perspective, peak loads often cause statistics to lag or duplicate. We prevent this by utilizing specialized columnar databases that scale horizontally for heavy analytical workloads. If a technical glitch sends the same data twice, our system recognizes it and refuses to double-count. Finally, resilience requires full system redundancy to achieve 99.9% uptime, ensuring there is zero single point of failure and that live database backups are hosted in physically separate data centers.
Kanggiten places strong emphasis on real-time analytics and monitoring. How do real-time metrics function as early-warning systems in modern iGaming infrastructure, and what signals should teams be watching most closely?
Real-time metrics are critical for identifying anomalies and root causes instantly. Many operators focus solely on technical metrics, but we closely watch business metrics like user registrations, deposits, bonus activations, and critical user chains. A server might appear healthy on a backend dashboard, but a sudden drop in these business metrics serves as an early-warning signal that issues are occurring on the user journey. Tracking these in real time prevents isolated technical glitches from turning into massive revenue losses.
Many teams still operate in reactive mode when incidents occur. What does a truly proactive issue-detection framework look like in 2026, and what cultural or technical shifts are required to get there?
A proactive framework utilizes dynamic product alerts and retrospective data analysis. Instead of waiting for a system crash, our alerting system compares the current volume of events against historical data—such as traffic from three weeks ago—to automatically determine if current metrics are normal or if human intervention is needed. Culturally, moving away from reactive firefighting requires a commitment to continuous testing; we run automated tests, manual checks, and cloud-based load testing before any code ever reaches production.
Looking ahead, as modular and full-stack platforms continue to evolve, what should operators prioritize now to ensure their infrastructure remains secure, scalable, and future-ready over the next three to five years?
Operators must prioritize a “provider-agnostic” approach to their infrastructure. Over the next few years, the ability to rapidly adapt to changing regulations and execute seamless, disruption-free migrations between cloud providers will be paramount. Security must also remain a top priority; operators should demand infrastructure that holds the highest-level PCI DSS certification (Level 1 v4.0) , where card data is encrypted with strong algorithms and in-transit data is secured using Sectigo and Google SSL certificates over TLS 1.2 or higher.
Kanggiten was the Silver Sponsor and Badge & Bracelet Sponsor at HIPTHER Prague Summit 2026. What key conversations did you have with operators and partners during the event, and what should the industry be watching next from your team?
We were delighted to speak with ambitious operators who demand speed, control, and performance without the bureaucracy of traditional platforms. We always want to discuss how our modular ecosystem allows businesses to launch in weeks, not months, and scale reliably under any load. As for what’s next, the industry should watch how Kanggiten continues to merge premium B2C conversion tactics with robust B2B infrastructure, delivering technology engineered specifically for measurable revenue growth and uncompromising stability.
The post From B2C Scale to B2B Stability: Kanggiten’s Real-World Lessons in Platform Resilience appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
N1 SEO Traffic Cup: Multiply Your Traffic & Unlock Luxury Rewards
The N1 SEO Traffic Cup, the first tournament in the global N1 Traffic Cups series by N1 Partners, is approaching its midpoint, and competition between teams is getting stronger. Participants continue scaling volumes, refining their strategies, and actively adding new brands to boost their N1 Cup Score and secure positions in the reward tiers.
More than 200 teams are still in the game, striving to achieve KPIs to gain participant status and reach the prize levels.
Win Big with N1 Partners
The prize pool of the N1 SEO Traffic Cup is one of the most extensive and flexible in the industry. Participants are grouped into performance-based levels: the more points they earn, the greater the rewards, and each team can choose a prize or cash equivalent from their level.
Level 1 (7,000+ points) – €25,000 per team
- VIP experience at the Formula 1 Monaco Grand Prix
- Trip to a FIFA World Cup 2026 match in the USA
- 7 nights in the Maldives with business class flights
- Rolex Cosmograph Daytona
- BMW S 1000 XR motorbike
- Hublot Unico Titanium
Level 2 (3,500–6,999 points) – €15,000 per team
- One week of golf at Monte Rei with a private villa stay
- Private island getaway in the Seychelles (Four Seasons Desroches Island)
- Ducati Monster motorbike
- Bottega Veneta travel kit
Level 3 (1,500–3,499 points) – €7,000 per team
- Zero-gravity flight (90 minutes)
- Custom Luxury ski or snowboard gear set of your choice
- Balenciaga Snowboard
- Cartier Juste un Clou bracelet
- Kronos Massage Chair
Level 4 (500–1,499 points) – €5,000 per team
- Apple Vision Pro
- MacBook Pro M4
- Cartier LOVE ring
- Pioneer OPUS-QUAD DJ system
- Sonos Arc Ultra home audio system
- Dior beauty set
Participant Giveaways
Even if a team doesn’t reach a reward level, the opportunity doesn’t end there. Bringing just 20 FTD on any brand unlocks participant status and access to a separate prize draw, featuring PlayStation 5 Pro, iPhone 17 Pro Max, and exclusive N1 Partners merch.
This means you still have a real chance to win prizes, even with a late start or smaller volumes.
How to increase your chances of winning
The key tournament metric is the N1 Cup Score, calculated as: FTD × brand coefficient.
The coefficient depends on how many brands you run:
- 1 brand – 1x
- 2–3 brands – 2x
- 4+ brands – 5x
This means teams that diversify traffic across multiple products gain a strong strategic advantage and scale results much faster.
Why join the race now
The final stage of the tournament is not just about holding positions. It’s the perfect moment to rethink your strategy, test new approaches, and maximize the value of your current traffic.
Late entry is no longer a limitation. With the right approach to brands and GEOs, teams can quickly scale FTD and break into the reward tiers.
Period: March 1 – April 30, 2026
Results announcement: by May 10
Entry: from 20 FTD per brand
N1 Partners means:
- 14+ casino and sportsbook brands with up to 70% Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 45% + NNCO for top partners
Be number one with N1.
The post N1 SEO Traffic Cup: Multiply Your Traffic & Unlock Luxury Rewards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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