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Belatra celebrates strong H1 Performance
Belatra Games, the specialist online slots developer, is celebrating a strong start to the year following a string of game launches, two industry awards, and an active presence at five iconic global events.
Smash hits from Belatra’s studio Make it Gold, Cyber Gypsies, and Bear’s Tricks all received player praise across the board. However, it was Blast the Bass that emerged as the top-performing launch of H1.
Data reveals that the three most played games in H1 were MummyLand Treasures, Blast the Bass, and Big Wild Buffalo. Each title is evidence of Belatra’s commitment to producing engaging, player-centric content. This was further recognised with two industry accolades: BitStarz’s Player’s Pick for Best Slot Provider and SiGMA Africa’s Most Played Game award for Make it Gold. Belatra also earned recognition across the industry with 13 award nominations.
Belatra’s LatAm reach ramped up over the past six months, with localised teams exhibiting at five leading industry shows: SBC Summit Rio, SAGSE LATAM, BiS SiGMA Americas, SBC Summit Americas, and PGS Lima. Each provided invaluable opportunities to catch up with partners, present new releases, and consolidate Belatra’s standing in the constantly evolving Latin American market.
Sergey Chernyavski, Belatra Games’ CCO, said: “Our games continue to resonate with players, and we’re proud of our strong start to 2025. With a busy roadmap ahead, we expect a big finish to the year. Our iGaming event presence helps put Belatra on the map globally, and LatAm remains a key growth area for the business.”
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Finnish gambling sector
Veikkaus Continues Preparations for the Partial Multi-license System Set to Open in 2027
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Veikkaus is continuing its preparations for the partial multi-license system set to open in 2027. The company aims to remain the market leader in the Finnish gambling sector in the coming years.
Veikkaus has been systematically preparing for the future for a long time. Efforts to strengthen the company’s competitiveness are ongoing: Veikkaus will continue to focus on its core business and, through this, ensure growth in gross gaming revenue in a responsible way.
Many gambling companies aiming to enter the Finnish market are actively preparing to challenge Veikkaus when the licensing market opens.
“Competition will certainly be very tough, as many signs already indicate. Veikkaus is a strong company that will succeed in the competition, but as an organization, we must transform to meet the new situation,” said Reija Laaksonen, EVP, People, Culture and Communications at Veikkaus.
As part of the company’s strategy, Veikkaus will initiate change negotiations affecting three different functions. In total, at the time the negotiation proposal was given, 75 Veikkaus employees are within the scope of the negotiations. The planned measures could, if implemented, lead to personnel impacts as defined in Section 16 of the Act on Co-operation within Undertakings, such as redundancies or unilateral changes to essential terms of employment.
According to current estimates, the negotiations may result in the termination of a total of 20–31 employment contracts and substantial changes to the terms of employment for 20–30 employees. At the same time, it is planned that 22–28 new roles and positions will be created within the functions involved in the negotiations.
“When targeting possible measures, Veikkaus will pay particular attention to the requirements of business operations and ensuring competence in line with Veikkaus’ strategy. Any measures will be implemented in accordance with applicable legislation,” said Laaksonen.
The post Veikkaus Continues Preparations for the Partial Multi-license System Set to Open in 2027 appeared first on European Gaming Industry News.
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Betsson Group is going to participate in SiGMA Central Europe 2025, taking place in Rome, Italy, from 3–6 November. As one of the region’s most awaited iGaming conferences, SiGMA Central Europe brings together top industry leaders to explore new technologies, business opportunities and market trends shaping the future of the industry.
Betsson Group Joins the Stage at SiGMA Central Europe
Two of Betsson Group’s leaders will take the stage to discuss regulated markets, compliance and brand strategy.
4 November | 10:15–10:45 CET
Speaker: Dario Evangelista, Deputy General Counsel, Betsson Group
Panel: Licence to Launch: Winning Strategies for Entering Regulated Markets
This panel will explore key strategies for operators expanding from emerging to regulated markets, focusing on compliance, customer protection and cultural adaptation.
4 November | 13:20–13:35 CET
Speaker:Ronni Hartvig, Chief Commercial Officer, Betsson Group
Keynote: Global Power, Local Passion: Evolving Betsson’s Brand for a Regulated World
Ronni will discuss how Betsson Group has evolved its global strategy – rebranding, navigating regulation and uniting multiple brands under one identity while maintaining local relevance.
The post Betsson to Attend SiGMA Central Europe 2025 appeared first on European Gaming Industry News.
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