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Betsson Group Wins at the EGR Marketing and Innovation Awards 2025

Published

8 months ago

June 24, 2025

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Reading Time: 2 minutes

Betsson Group celebrates major wins at one of the industry’s most prestigious marketing award shows in the online gaming industry.

At this year’s EGR Marketing and Innovation Awards, held in London on 18 June, Betsson Group was recognised across several key categories, reaffirming its position as a market leader in digital media and innovation within the iGaming sector.

The awards, hosted annually by EGR Global, highlight the most effective and groundbreaking campaigns, strategies and teams in the online gaming industry. Competing against top-tier operators from across the globe, Betsson Group stood out in the following categories:

• Marketing Team of the Year – B2C (Winner)

• Innovation of the Year – B2C (Winner)

• Affiliate Programme Marketing Campaign – Betsson Group Affiliates (Highly Commended)

Marketing Team of the Year – B2C

This award recognises a team that has demonstrated innovation, creativity and brand passion through impactful campaigns, smart use of technology and data, and a strong focus on safer gambling.

Winning this category acknowledges the remarkable efforts of Betsson Group’s in-house marketing professionals. Betsson’s B2C marketing team demonstrated unmatched collaboration, creativity and consistency across verticals, regions and channels. Working across 20+ brands and markets, the team achieved remarkable growth, pioneered innovative strategies and embedded a deep awareness of safer gambling regulation throughout every campaign.

Innovation of the Year – B2C

The winner of this award is a company that has delivered a game-changing innovation over the past year, driving business growth, revenue and profitability across products, marketing or technology.

This accolade celebrates a year of bold, tech-driven progress that enhanced the player experience and powered sustainable growth for the company. Over the past 12 months, Betsson Group rolled out impactful B2C innovations – from acquiring Sporting Solutions and upgrading Bet Builder and Player Prop features, to embedding AI in sportsbook personalisation. Each move was strategic, scalable and measurable, driving record-breaking sportsbook results and deeper customer engagement across markets.

Affiliate Programme Marketing Campaign

Betsson Group Affiliates was attributed as “Highly Commended” in this category, recognising the team’s collaborative mindset and strategic, data-driven approach to campaign execution. This achievement highlights their ongoing efforts to strengthen and expand the global affiliate network through innovative and performance-led marketing.

These accolades come as Betsson Group continues expanding its presence in established and emerging markets, focusing on innovation, sustainability and delivering exceptional entertainment experiences to its players.

The post Betsson Group Wins at the EGR Marketing and Innovation Awards 2025 appeared first on European Gaming Industry News.

Golisimo

Golisimo Goes Live: MioMedia Presents a New Sports-Driven iGaming Brand

Published

52 minutes ago

March 3, 2026

Wladimir P.

MioMedia is excited to unveil Golisimo, a sports-first iGaming platform designed to combine the thrill of sports betting with the excitement of casino entertainment in a single, seamless ecosystem. Built around energy, competition, and drive, Golisimo immerses players in a fast-paced, football-inspired gaming experience.

The name Golisimo reflects the exhilaration of a perfectly executed goal — confidence, rhythm, and precision — and this football DNA drives the platform’s design. Players move effortlessly between sportsbook and casino, with each vertical reinforcing the other, creating a balanced iGaming journey.

Sports and Casino in Perfect Harmony

Sportsbook: Live betting, virtual sports, and horse racing set the tempo, with intuitive navigation and live widgets keeping players engaged.
Casino: Top slot titles, live games, and jackpots sustain the excitement between bets, ensuring a continuous flow of action.

“Golisimo immerses players in a realistic football match environment — where decisions matter and performance is rewarded,” said the MioMedia Team. “Every element of the platform keeps players at the center of the action, where the next big win is as thrilling as a goal hitting the back of the net.”

Signature Gamification: The Golisimo Game
At the heart of the platform is the Golisimo Game, a unique gamification layer linking all verticals. Players earn Energy by depositing, playing casino games, betting on sports, or joining tournaments. Energy allows participation in head-to-head duel challenges:

Take free kicks
Defend as the goalkeeper
Score goals to win rewards

Top performers receive casino and sportsbook prizes, including Freespins and Freebets usable across the Golisimo platform. Players can also upgrade strikers and gear to progress through five competitive leagues, each offering increasingly generous rewards.

Fast-Paced Competition with Spin Rally
The platform’s Spin Rally feature introduces shared slot sessions every 20 minutes, with the top three players splitting a prize pool. Short cycles, visible leaderboards, and frequent rewards encourage repeat play and long-term engagement.

Additional Features to Boost Engagement

Exciting tournaments and competitive leagues
VIP levels and exclusive promotions
Dedicated shop and Wheel of Fortune rewards

A Standout Opportunity for Affiliates
Golisimo’s sports-driven design, gamification mechanics, and strong retention potential make it a compelling product for affiliates seeking high-performing, differentiating content.

“The ball is at your feet — drive traffic to MioMedia and start promoting Golisimo today!” the team added.

The post Golisimo Goes Live: MioMedia Presents a New Sports-Driven iGaming Brand appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

GR8 Tech

GR8 Tech at SAGSE Latam: Where Platform for Champions Meets the Region

Published

52 minutes ago

March 3, 2026

Wladimir P.

gr8-tech-at-sagse-latam:-where-platform-for-champions-meets-the-region

GR8 Tech, a leading provider of high-performance sportsbook and iGaming solutions, will exhibit at Booth 103 during SAGSE Latam 2026 on March 18–19. With Latin America recognized as a key growth region, GR8 Tech is bringing its full platform ecosystem to the show to demonstrate how operators can become the next iGaming champions.

The company will showcase five flagship solutions, each designed to empower operators in fast-growing, competitive markets:

ULTIM8 Sportsbook – Flexible, high-performance sportsbook tailored for fast-moving Latam markets
Hyper Turnkey – End-to-end iGaming infrastructure for rapid, reliable market entry and operations
Crypto Turnkey – Platform optimized for VIP and crypto-first player acquisition and retention
Aff.Tech – Affiliate management solution tracking performance and optimizing acquisition across channels
Infinite Casino Aggregation – Extensive game catalog accessible via a single integration

These solutions form part of GR8 Tech’s Platform for Champions, a comprehensive proposition combining technology, operator expertise, and a collaborative community designed to drive measurable success.

“While Brazil often dominates the conversation around Latam iGaming, the rest of the region represents substantial growth potential,” said Yevhen Krazhan, CSO of GR8 Tech. “SAGSE Latam is the perfect venue to showcase the opportunities in markets like Argentina, Chile, Colombia, Paraguay, Peru, and Uruguay, and to connect with forward-thinking operators ready to expand.”

GR8 Tech has built a reputation as an award-winning provider, trusted by leading operators worldwide. The company has executed over 100 successful client cases and earned multiple industry recognitions, including Platform Provider of the Year at the SBC Awards 2025.

Attendees are invited to visit Booth 103 to explore GR8 Tech’s solutions and book meetings to discuss strategies for achieving rapid growth and market leadership in Latin America.

The post GR8 Tech at SAGSE Latam: Where Platform for Champions Meets the Region appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Golisimo

Golisimo Goes Live: MioMedia Presents a New Sports-Driven iGaming Brand

Published

53 minutes ago

March 3, 2026

GamingAmericas.com

MioMedia is thrilled to announce Golisimo, a sports-first iGaming brand built

around energy, competition, and drive. Designed to unite sports betting and casino entertainment within a single ecosystem, the platform delivers fast-paced play with football-inspired gamification.

The name of the brand, Golisimo, captures the emotion of a perfectly executed goal — confidence, rhythm, and that decisive moment when timing and performance align. This football DNA runs through the entire brand, shaping a platform where players move effortlessly between sportsbook and casino, always staying in the game.

On Golisimo, sports betting sets the tempo—like the opening whistle—while casino gameplay sustains the flow. Live betting, virtual sports, and horse racing form a strong, action-driven core, with prominent live widgets and intuitive navigation keeping players close to the action. Alongside this is a fully integrated casino offering with top slot titles, live games, and jackpots. The result is a balanced iGaming experience where sportsbook and casino reinforce each other like a well-coordinated team.

“Golisimo immerses players in a realistic football match environment — where decisions matter and performance is rewarded,” commented the MioMedia Team. “Every element on the platform is designed to keep players at the center of the action, where the next big win is as close as the ball hitting the back of the net.”

At the heart of the platform is the Golisimo Game — a signature gamification layer acting as an interactive bridge across all verticals. As players make deposits, play casino games, bet on sports, or join tournaments on the platform, they earn in-game currency called Energy. Energy unlocks access to the Golisimo Game, where players compete in head-to-head duel challenges:

Take free kicks
Defend as the goalkeeper
Win the match and enjoy rewards

The player who scores the highest number of goals wins the duel and receives casino and sportsbook rewards, including Freespins and Freebets, which can be used across the Golisimo platform.

In addition, players can upgrade strikers and gear to boost in-game performance and progress through five competitive leagues, each offering more generous rewards. This progression system encourages continued play and deeper engagement.

Another gamification feature, Spin Rally, introduces fast-paced competition through shared slot sessions that run every 20 minutes. The top three performers share a prize pool. Short cycles, visible competition, and frequent rewards make Spinrally a powerful driver of repeat play.

Complemented by exciting tournaments, a dedicated shop, VIP levels, promotions, and a Wheel of Fortune, Golisimo is built to sustain long-term engagement and strong player lifetime value.

For affiliates, Golisimo represents a unique product with high retention potential that truly stands out in the market. The ball is at your feet — drive traffic to MioMedia and start promoting Golisimo today!

The post Golisimo Goes Live: MioMedia Presents a New Sports-Driven iGaming Brand appeared first on Americas iGaming & Sports Betting News.