The most traditional and recognized awards in the Gaming and Betting sector in Brazil will have its 5th edition as an integral part of the official agenda of the BiS SiGMA Americas 2025 event.

The long-awaited BiS Awards 2025 is open for application submissions. Companies and professionals in the iGaming and betting sector can now register their success stories to compete for the most prestigious industry award in Latin America. The deadline for submission ends on March 7th, and public voting begins on March 10th. Registration can be made directly on the official BiS Awards website: brazilianigamingawards.com.

The BiS Awards 2025 will feature a total of 25 categories, rewarding professionals and companies that have stood out in the iGaming and betting sector over the last year. Among the awards for professionals in the sector, the Executive Woman of the Year category, which rewards the woman in an executive position who stood out most in the iGaming sector, and C-Level in Highlight, which recognizes the C-level executive who had the greatest impact on the industry. In addition to these, there are categories aimed at companies, such as Sponsor of the Year, which recognizes the sponsor that contributed most to the iGaming sector in the last year; Best Marketing Campaign, which highlights the most impactful and successful marketing campaign of the year; Best Platform, which rewards the most efficient and innovative technological platform for iGaming; and Best Game Producer, which recognizes the game developer who has released the most outstanding and successful titles.

New Categories Reflect the Regulated Scenario

The 2025 edition brings significant new features, including categories that follow the new regulations for the sector in Brazil. Among them, the following stand out:

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• Better Customer Service – Recognizing companies that offer the best experience and support to their users.
• Best Responsible Gaming Initiative – Valuing practices that promote a safe and responsible gaming environment.
• Best Action to Combat Gambling Disorder – Rewarding programs and strategies aimed at preventing problem gambling.

Another new category, Best B2C Media, was created to recognize and value the press specializing in sports betting and sports, highlighting their essential role in disseminating information to consumers, bettors and sports enthusiasts. In addition to rewarding the quality of journalism in the sports sector, this initiative reinforces the partnership between the industry and communication vehicles aimed at the betting public, while the Best B2B Media in the Sector category remains, recognizing the B2B communication vehicle that best covered the market over the last year.

The Gala Night: April 8th at Tokio Marine Hall

The winners will be announced at a glamorous gala dinner on April 8th, at the Tokio Marine Hall, in São Paulo. The awards ceremony, which takes place during BiS SiGMA Americas 2025, will be a unique opportunity to celebrate the main names and initiatives that drive the iGaming and betting market.

“The BiS Awards has an essential role in recognizing and encouraging the best practices in the sector. With the new categories, we want to highlight market transformations and value the professionals and companies that are shaping the future of the industry in Brazil and Latin America”, says Alessandro Valente, co-founder of the event.

“For five years, the BiS Awards have celebrated the best in our field in Brazil, recognizing talents and initiatives that drive the evolution of the sector. With each edition, we reinforce our commitment to highlighting those who make a difference in the iGaming and betting industry”, adds Carlos Cardama, co-founder of BiS.

Anyone interested in competing for the industry’s greatest recognition must register through the official website. For more information and to submit applications, access the website brazilianigamingawards.com.

About BiS Awards

The BiS Awards is an annual award that recognizes and celebrates the highlights of the iGaming and betting industry in Latin America. Created to value professionals and companies that contribute to the growth and innovation of the sector, the event has established itself as one of the most prestigious in the segment, bringing together leaders, executives and experts in a ceremony that reflects the evolution of the market. The 2025 edition will take place on April 8th, at the Tokio Marine Hall, in São Paulo, being an exclusive event for the final nominees, guests and holders of the BiS SiGMA Americas Platinum badge.

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