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NOVOVISION: Momentous Installation with Estoril Sol in Portugal
In a rigorous selection process, the NOVOVISION casino management system prevailed and met the highest demands of Estoril Sol, SGPS. In a first step, NOVOMATIC’s visionary solution for the future-proof casino operation went live at the end of November at the Casino Lisboa. The Casino Estoril will follow in phase two during Q1/25.
Casino Estoril, and its sister location Casino Lisboa range without doubt among the most exciting continental venues for those seeking an enthralling gaming and leisure entertainment experience. With a strong focus on modern gaming and hospitality as well as promoting culture and arts, the venues of Estoril Sol provide attractive offers for tourists and local guests alike.
Excellent customer service and maximum convenience for the guests were a key focus in the operator’s search for a modern casino management solution that would increase operational efficiency, profitability and security at the same time as taking the customer journey to the next level. The ideal solution was found in the wide NOVOMATIC portfolio of gaming technologies: NOVOVISION, a proprietary casino management system that was originally developed for the Group’s own operations before it turned into a growing success with third party customers. Built on the latest cutting-edge technologies, NOVOVISION is a visionary solution with extensive features that cover all areas of a modern gaming operation and beyond.
Once all the requirements had been determined, the expert team behind NOVOVISION went above and beyond to implement a comprehensive solution with a variety of fully customized functionalities that have been especially developed for the specific requirements of Estoril Sol. The first installation at the Casino Lisboa went live in November after a smooth three-week roll-out that was conducted during ongoing business – and it has introduced a next generation player journey.
The well-diversified gaming offer at the Casino Lisboa spans across three floors, with hundreds of video slots and live games comprising Poker, Roulette, Black Jack, Macau Baccarat as well as the typically Portuguese dice game French Bank, next to two restaurants and four bars. NOVOVISION was implemented in Lisbon with an almost full suite of the modular functionalities encompassing the entire business operation as well as the player journey from A to Z, via NV core, access, pay, wallet, promo, smart and more.
The first point of contact with NOVOVISION for the guest entering the casino are the brand-new NOVOVISION Self-Registration Terminals (SRT) and the registration desks at the entrance where, after the obligatory due diligence, KYC and GDPR procedures, they can choose to either agree to a biometric registration via fingerprint / facial scan with card or will receive a QR code that entitles them to pass the new NOVOVISION access gates. In total, all 634 EGMs have been equipped with biometric NOVOVISION player tracking modules and 27 live tables retrofitted with facial recognition equipment. The single wallet functionality guarantees maximum ease of play, an accurate allocation of promotional points and extra loyalty features at the Promo Tower for the guests as well as accounting and player tracking data in real-time for the casino. Estoril Sol have opted for the full biometric functionalities as well as NOVOVISION BI, the NOVOVISION notifier smart staff app, comprehensive marketing & loyalty features and the custom-tailored QR code solution.
Jens Einhaus, Head of Sales & Product Marketing NBS, said: “It is very gratifying to see such a comprehensive system installation in operation with such a renowned customer. The NOVOVISION functionalities have been designed to closely interlock and work in tandem in order to fully exploit the powerful potential of the solution, which offers so much more than your standard CMS. I would also like to express my thanks for Estoril Sol management’s trust and support and the excellent cooperation with all Estoril Sol’s teams that have been directly involved. A special thanks also to our long-time distributor, Diverstock Entertainment, that has been supporting us for more than 20 years in Portugal and has contributed to this hard but successful journey.”
Bruno Ferreira, Gaming Manager/Coordinator Casinos Lisboa and Estoril, said: “By choosing NOVOVISION, Estoril Sol sought to stand out and position itself technologically at the forefront of the national sector. We want to revolutionize the experience we offer our customers today and for that we need to know them better. We are convinced that with this system, which is much more comprehensive than the previous one, we will be able to achieve our goals. The migration process was quick and efficient. I would like to thank NOVOMATIC’s management team for their support throughout the process, and their entire operational team involved in this implementation. I also need to thank Diverstock, EstorilSol’s long-standing partner, for their commitment and support throughout the process. And, last but not least, to the entire Estoril Sol team and consultants that were involved in the project. Together they were all crucial to the success of this implementation.”
The post NOVOVISION: Momentous Installation with Estoril Sol in Portugal appeared first on European Gaming Industry News.
One of Brazil’s most iconic music exports, Alok, will headline the INFINITY Lisbon at SBC Summit, delivering his signature fusion of Brazilian rhythms and electronic dance music to the global event audience.
Set to raise the roof with an unforgettable fusion of lights and sound, the MEO Arena, home to SBC Summit’s ‘Super Stage’ during the day, will shift into high gear on September 18 as it transforms into the venue for the INFINITY Lisbon. Having hosted global icons like Beyoncé and The Weeknd, the arena promises an electrifying night designed to captivate the global gaming community.
Rasmus Sojmark, CEO and Founder of SBC, said: “The INFINITY is about blending high-level business networking with unforgettable experiences, and bringing someone of Alok’s caliber to the stage takes that to a whole new level. I’m proud that we’re able to deliver this kind of energy and entertainment to our attendees.”
Alok rose to global fame with his breakout hit ‘Hear Me Now’—now nearing 850 million streams on Spotify—and has since become a trailblazer in the Brazilian Bass genre. Ranked 4th in DJ Mag’s Top 100 DJs for three consecutive years (2021–2023), he commands a massive global following with nearly 22 million monthly listeners on Spotify and 29 million Instagram followers.
In addition to headlining some of the world’s biggest festivals, including Tomorrowland, Ultra Music Festival, and Lollapalooza, Alok has collaborated with international stars such as Dua Lipa, Jason Derulo, and Ed Sheeran. His influence extends into gaming culture as well, with his inclusion as a playable character in the hit game Garena Free Fire.
Beyond the stage, Alok is a passionate philanthropist and the founder of the Alok Institute, which supports educational programs, environmental preservation, and social impact projects across Brazil.
He also champions the next generation of artists through his labels Controversia Records and UP Club Records—platforms dedicated to discovering, nurturing, and promoting emerging talent in the electronic music scene, both in Brazil and internationally.
With accolades such as Forbes Brazil’s 30 Most Influential Brazilians and Spotify’s Top 100 Global, Alok is the ideal artist to headline SBC’s second INFINITY experience, according to Sojmark.
“The INFINITY brand was born in Lisbon. It’s where we dared to try something different, hosting our first-ever EDM-style festival with massive names like Don Diablo, Miss Monique, and Darude. The energy that night was off the charts, and it confirmed what we already felt: we had created something truly special for the industry,” he said.
The INFINITY Lisbon is the grand finale of SBC Summit, the industry’s fastest-growing global event uniting 30,000 professionals across betting, gaming, payments, and affiliation. After making the move from Barcelona, Lisbon’s second edition is gearing up for an even bigger return this September 16-18.
Sojmark added: “Funny enough, Alok was originally set to headline the INFINITY Rio, but plans shifted—and now it feels even more right to have him take the stage in Lisbon, where this whole journey began. It’s going to be one hell of a night.”
Asked about his vision for the INFINITY brand, the SBC CEO said: “I see it as a thank-you to our community—a celebration for those who believe in SBC and the connections built at our events. Experiences like this strengthen those bonds. That’s the power of joy, and that’s the essence of The INFINITY brand.”
The INFINITY Lisbon is an exclusive experience reserved for VIP Event Pass holders. Secure yours now for just €400 and take advantage of a €200 early bird discount.
Operators and affiliates can apply for complimentary VIP Event Passes.
The post Global EDM Icon Alok to Lead the INFINITY Lisbon at SBC Summit appeared first on European Gaming Industry News.
The phrase “drive for show, putt for dough” is a long-standing mantra in golf that emphasises the importance of putting over driving – specifically driving distance – in winning golf tournaments. But is it true?
While the saying has a clear implication, modern data from professional golf paints a more complex picture. Using the Shots Gained (SG) metric we can compare different parts of a player’s game to see if there really is a formula for winning.
Driving test
Using shot data gained from datagolf.com we can compare the top players in the world (according to the Official World Golf Ranking) over the last 12 months.
Comparing “shots gained off the tee” with “shots gained putting” seems to turn the myth on its head – the top players gain a higher proportion of their shots off the tee than from putting. For players ranked in the Top 10, nearly 0.8 shots are gained from driving as opposed to around 0.3 for putting. Whilst the differential narrows as the players’ ranking decreases, for players ranked 90 – 100, driving still gains more than 0.2 shots more putting.
This ability to reliably gain strokes through driving gives top pros an edge, setting them up for better scoring opportunities throughout a tournament. Over a whole season, this advantage compounds and allows them to stay at the top of the leaderboards.
The long and the short
However, since “shots gained off the tee” includes par 4 and 5s, the metric is not necessarily just a measure of the importance of driving distance, but also a measure of accuracy. So, whilst driving matters, is it the distance or the trajectory that is most advantageous for winning tournaments?
Again, using the top ranked players, it appears that distance stands out as a key factor for success, with Top 10 players on average gaining nearly 10 yards per drive compared with those outside the Top 100 throughout the year. This extra yardage translates into shorter approaches and better chances to attack pins throughout the season.
These findings are corroborated by Mark Broadie in his 2014 book Every Shot Counts, where he shows that for professionals, an extra 20 yards of driving distance is worth about three-quarters of a stroke per round. Relatively speaking, for the rest of us amateur golfers, driving distance becomes even more important for scoring than driving accuracy.
Putt to the test
While driving distance provides the groundwork for long term success – and is a characteristic that all the Top 10 players seemingly must possess – it doesn’t necessarily “bust the myth” that putting is more important for winning tournaments. Indeed, looking more deeply into the metrics for the outcome of individual tournaments uncovers the fact that putting becomes more instrumental for who comes out on top.
If we look instead at the finish positions in PGA events over the last 12 months, rather than the World Ranking, putting comes to the fore. For players finishing first, putting gained an average of 1.2 shots versus a gain of 0.7 for driving. Even for players finishing 30th – 35th, putting is worth more than 0.4 of a shot on average compared to driving. The fact that top finishers in a given event typically post higher gains from putting rather than from driving underscores the vital role of putting during tournament play where players have to capitalize on scoring opportunities and avoid mistakes on the green to win.
The outcome
Fundamentally the relationship between driving and putting reveals a balanced formula for success. Driving creates opportunities and contributes to consistency while putting often decides who makes the best of those opportunities and ultimately wins on a given weekend. In a game of ever-increasing competition and precision, power and finesse must work together to elevate players to the pinnacle of the sport.
With all the attention on these extremes of golf, other aspects are often overlooked. Completing the same analyses and including shots gained for “approach” and “around the green” makes it clear that there is one area that consistently contributes to wins and ranking, making it arguably the most important aspect of a players golf game.
The post Masters Betting: Drive for Show, Putt for Dough appeared first on Gaming and Gambling Industry in the Americas.
Best Interactive Sportsbook Experience 2025
Digitain Wins Sportsbook Excellence Award at SiGMA Americas Awards
Digitain has been awarded the “Best Interactive Sportsbook Experience 2025” title at the SiGMA Americas Awards in São Paulo, Brazil, for its outstanding innovation and commitment to delivering advanced sports betting solutions.
Digitain, a leading provider of Sportsbook and iGaming solutions, has won in the “Best Interactive Sportsbook Experience 2025” category at the SiGMA Americas Awards. This prestigious recognition highlights Digitain’s relentless drive for innovation, excellence, and its ability to deliver state-of-the-art Sportsbook solutions to its partners.
The SiGMA Americas Awards took place on April 7 during the BiS SiGMA Americas event in São Paulo, Brazil. The awards celebrate the best and brightest companies, recognizing exceptional achievements, groundbreaking innovations, and significant contributions to the industry.
Iain Hutchison, Digitain’s Chief Revenue Officer, stated: “We are honored to receive this award, which marks our fifth major recognition this year. It’s a powerful validation of our commitment to innovation and the strength of the partnerships we’ve built.
At Digitain, we continuously strive to develop forward-thinking Sportsbook solutions that meet the evolving needs of our partners in a highly competitive global market. We remain focused on continuous improvement, ensuring that our partners have access to the best tools and solutions to drive their business forward.”
As Digitain continues its expansion across regulated markets, this award further strengthens its position as a trusted partner for operators seeking a competitive edge in the dynamic field of sports betting.
The post Digitain Wins Sportsbook Excellence Award at SiGMA Americas Awards appeared first on Gaming and Gambling Industry in the Americas.
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