Latest News
ROOTZ INTRODUCES WILDZ SPORTS AND STREAMING
Rootz flagship brand Wildz has received a supercharged upgrade. In a bold move that challenges the industry standard, the online casino platform now boasts a complete sportsbook offering for punters to enjoy, the first Rootz brand to do so. While other operators separate their online casino and sportsbook offerings, Wildz hosts the sports platform in the same digital space with a casino look and feel to enhance the player experience. The platform will host 24/7 Live Streaming and a vibrant community engagement space.
The competitive edge
Wildz has gained immense popularity in the five years since the brand was launched, introducing the iconic Granny character and striking purple and gold branding. Customers can expect the same cutting-edge technology that drives seamless experiences as they explore their favourite sports, ranging from football to ice hockey, with a few surprise sports options in between, including horse racing and eSports. The new-look site allows users to watch engaging streamer content, podcasts and more, and the chance to engage via live chat.
Wildz Sportsbook
Wildz players will see a full sportsbook on offer, with a chance to engage in sports bets and other sports-themed entertainment products. Wildz sportsbook comes with a new customised front end, assisted by Altenar.
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The sportsbook card layout is designed to present the product so that it’s familiar to our casino players, offering a pleasing UX designed to appeal to an existing customer base and new users. It’s a modern, fun and unique approach. This card layout can be adjusted to suit different markets: for example, Canadian players like to see a six-card option, while other markets may want to see a more comprehensive selection of cards on the page.
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Wildz Sports offers a Bet of the Day function: a superboosted bet with 50+ different boosted odds provided on the side
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Within the sportsbook, there’s the free-to-play Predictor game (hosted by Splash) and access to the famous eSports lobby.
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There are Wildz-owned customised bets. These quirky, fun offerings have proven popular within the global sportsbook market.
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Personalisation is a Wildz must-have; there’s a For You widget representing trending bets according to turnover. This freedom to personalise the presentation allows Wildz to focus on market-specific sports, such as generating interest around (ice) hockey in Finland and Canada.
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There are Shared Bets and Influencer Bets to increase player engagement to be shared inside the stream.
Rootz CEO Sam Brown is buoyant about the new-look Wildz platform: “The Wildz marketing payoff line has always been Get More, and that’s exactly what customers can expect. Not only can they enjoy the world-class online casino experience they’ve come to expect, they can have a go at a competitive sports wager if they choose to. This is entertainment quite unlike anything that’s been offered before; we’re confident that Wildz will lead the way for our own brands and as a benchmark to our competitors. Our immediate goal is to expand the Wildz offering across all our markets so that players can tap into the full suite of experiences worldwide.
Brown continues: it has taken months of preparation by our talented teams to get this vision off the ground, and we’re finally seeing the fruits of our efforts. When you examine the way we’ve presented our brand new sportsbook offering, you’ll see it’s unlike any other brand in the marketplace. Not only do we have seamless payment options, but we’ve also taken the big step of bringing our customer service fully in-house so that we can closely monitor the platform’s CX and continue to match our players’ high expectations. Above all, we believe we’ve boosted the fun to unprecedented levels”.
Wildz was the first online casino brand released by Rootz, followed by the other popular casino brands Wheelz, Casino, Spinz, and Chipz, with offerings varying according to different international markets.
Mark Simmonds, Head of Sportsbook at Rootz, offers his perspective on the launch: “Wildz was founded by sports lovers, so it has long been our objective to offer a sports betting product that builds on our existing success. Hosting the sportsbook on the same platform makes it easier for players to exercise their preferences; they can enjoy a few spins on the slots and then place bets on their favourite sports & competitions. They don’t need to go through the hassle of registering for another site. We’ve chosen to frame our sportsbook in a format that’s recognisable to our casino players and in such a way that fans of both styles of gaming can enjoy the whole package in one space.
“Wildz has become a one-stop spot for gambling entertainment. Our overarching goal is to deliver a ground-breaking experience that exceeds expectations, inspiring new standards as creators of the go-to digital playground, where simplicity meets adrenaline”.
No stranger to awards, Wildz has accrued numerous accolades during its time as an online casino under the banner of Rootz. These accolades reflect the brand’s ability to stand out among a host of competitor platforms, an indication of the standout performance from the development and content teams behind the name, under the watchful eye of leading finance, compliance, and responsible gaming teams.
The company maintains an ongoing commitment to work with regulators within the respective markets in which it operates, ensuring that player protection is always a priority, a position which is set to secure customer confidence when it comes to this latest development.
Sam Brown concludes: “Players are spoiled for choice when it comes to iGaming brands, but not all brands are equal. We are convinced that Wildz will offer the best of all worlds for our customers and that we have something special to rival the world’s top operators”.
The post ROOTZ INTRODUCES WILDZ SPORTS AND STREAMING appeared first on European Gaming Industry News.
Latest News
13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden
BOS – The Swedish Trade Association for Online Gambling – is today submitting a letter to the government. The letter is signed by 13 gambling company executives and BOS’s secretary general. In the letter, the signatories urge the government not to support the gambling company ATG in their proposal to raise the general gambling tax in favour of a reduction in the tax on horse racing.
As a main argument, the signatories highlight the fact that the level of the gambling tax affects the proportion of consumers who choose to gamble on the legal licensed gambling market, and that too many consumers are already opting out of the safety of the licensed market with its extensive consumer protection.
“Horse betting has a channelisation rate of between 98-99 percent. Online casino, according to the most optimistic estimates, has a channelisation rate of between 72-82 percent. The higher the tax, the greater the risk that the consumer will choose unlicensed gambling, where neither gambling tax nor consumer protection exists. To then lower the gambling tax for horse betting, which already has a very strong channelisation, and raise it for online casino, which has a very weak channelisation, would be completely incomprehensible. At least for those who prioritize consumer protection,” says BOS Secretary General Gustaf Hoffstedt.
You can read the full letter here: Letter to Government on ATG gambling duty
The post 13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden appeared first on Gaming and Gambling Industry Newsroom.
Latest News
Momentum Series: A Crash Gaming collection crafted for emotions in your online casino
FBMDS proudly unveils the Momentum Series, a crash gaming collection built to deliver fast-paced thrills, immersive visuals, and strong retention for online casino operators worldwide with the Piñata Rush, Magical Garden and Arctic Jumper titles.
Designed “for emotions” and “born to captivate”, the Momentum Series includes three high-performing titles — Piñata Rush, Magical Garden, and Arctic Jumper — that redefine the crash genre with dynamic gameplay, deep personalization, and stunning 3D environments.
The Momentum Series was created to give players more control, excitement, and emotional connection while providing operators with games designed for longer sessions and better retention metrics. Each title combines intuitive gameplay with high volatility, 97%+ RTP, and a responsive, mobile-first design, ensuring performance across devices and browsers. Players can personalize their experience with auto bets, double bets, and auto cashouts, adapting each round to their individual risk strategy.
Piñata Rush offers a colorful, multiplayer crash gaming experience set in lively Mexican-inspired streets. Players can track others’ progress in real time and enjoy a community-driven atmosphere that keeps engagement levels high. With 97.06% RTP and features such as Multiplayer, Auto Play, Auto Cash-Out, and a configurable Max Bet from 100x to 1000x, this crash game provides vibrant entertainment across Android, iOS, Mac OS, and Windows.
Magical Garden immerses players in a lush 3D fantasy world where serenity meets suspense. This single-player experience blends calm and thrill through Auto Play and Auto Cash-Out functions, allowing personalized strategies and a Max Bet configurable from 100x to 1000x. With 97% RTP, it offers operators a high-performing product with wide cross-platform compatibility.
Arctic Jumper brings adrenaline to the frozen north with a fully 3D single-player experience. Its immersive visuals and smooth performance are enhanced by Auto Play, Auto Cash-Out, and customizable betting options that match each player’s risk profile. Operating at 97% RTP, this title delivers consistent engagement and retention potential for competitive markets.
“The Momentum Series represents FBMDS’ evolution into crash gaming — a genre built on emotion, timing, and control,” said Renato Almeida, Director at FBMDS. “With Piñata Rush, Magical Garden, and Arctic Jumper, we’re delivering fast, flexible, and emotionally charged experiences that empower both players and operators.”
FBMDS brings a winning portfolio of innovative iGaming solutions, blending tradition with cutting-edge technology to deliver engaging, reliable, and profitable gaming experiences for operators worldwide. With a focus on slots, table games, video bingo, and now crash games, FBMDS empowers partners to scale and succeed in competitive markets.
The post Momentum Series: A Crash Gaming collection crafted for emotions in your online casino appeared first on Gaming and Gambling Industry Newsroom.
Latest News
Cozy Coast Launches Worldwide: Beach Adventure from InnoGames Now Available
- Sunny feel-good vibes for everyone: Cozy Coast now available for iOS and Android
- New trailer highlights entertaining storytelling, merge-2 puzzles, and diverse gameplay elements
- Upcoming updates with new events and challenges for long-lasting fun
A beach adventure with heart: InnoGames, one of Germany’s leading developers and publishers of mobile and browser games, today launches Cozy Coast worldwide, bringing sunny feel-good moments to smartphones and tablets. The game is now available for free on the App Store and Google Play Store. Players in selected regions have already explored the Mediterranean island of Calista and experienced the captivating story of the two protagonists Mia and Elara. The unique mix of merge-2 puzzles, exploration, and heartfelt moments is clearly resonating with players, earning 4.8 on the App Store and 4.6 on Google Play out of 5 stars.
With today’s launch, InnoGames expands the game’s language support. Alongside the existing languages German, English, and French, Cozy Coast is now also available in Italian, Polish, Portuguese, and Spanish.
New Features, More Events: Regular Updates for Lasting Fun
In Cozy Coast, players accompany best friends Mia and Elara on a journey across the picturesque Mediterranean island of Calista. For Mia, the island is filled with childhood memories, but its former charm has faded. Together, they set out to restore the island. The gameplay centers on merge-2 mechanics: By skillfully combining items, players fulfill the wishes of island residents, collect resources, and restore buildings to unlock new areas of Calista. Along their journey, Mia and Elara encounter interesting characters, discover secrets, and explore the environment.
Check out the trailer on youtube: youtube.com/watch?v=hpacBlPfio4
Since the initial launch of Cozy Coast in selected regions, the development team has steadily expanded the merge-2 adventure. Customizable portraits, 3D decoration events, special quests with unique rewards, and advanced challenges for experienced players ensure there’s always something new to discover. The holiday season has also arrived: players can earn daily rewards, including the festive avatar “Winter Elara”.
Key Features of Cozy Coast
- Merge items: Strategically combine items to create new and higher-value objects
- Restore the seaside promenade: Renovate abandoned buildings to unlock new areas
- Adventure in paradise: Follow best friends Mia and Elara as they discover hidden places and uncover the secrets of a corporation with questionable intentions
- Characters with personality: Meet fascinating characters. Every encounter comes with a story – sometimes touching, sometimes mysterious, but always full of emotion
- Fresh challenges every day: Participate in competitive, daily, weekly, and seasonal events like exploration quests, puzzle collections, decoration and special story-driven missions to receive exciting rewards and enjoy lasting gameplay
- A personal touch: Use portrait customization to bring individuality and personality to every adventure.
- Unwind in a Mediterranean setting: Experience stress-free gameplay paired with a captivating story of friendship, courage, and hope
- Free to play without restrictions: Available worldwide on iOS and Android (except in Russia and China)
Cozy Coast is available on the App Store for iOS and on Google Play for Android.
For the latest news about the game, visit the official website or follow Cozy Coast on Facebook, Instagram, TikTok, and YouTube.
The post Cozy Coast Launches Worldwide: Beach Adventure from InnoGames Now Available appeared first on Gaming and Gambling Industry Newsroom.
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