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Veikkaus Extends its Partnership with the NHL

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Veikkaus is the official partner of the world’s largest ice hockey league, the NHL in Finland. With the newly signed partnership, Veikkaus will feature comprehensive NHL content on its channels.

Veikkaus has a long-standing, successful and comprehensive partnership with Finnish ice hockey. With this new agreement, Veikkaus’ extensive ice hockey content offering will expand even further to cover the NHL games played in the US and Canada.

“The NHL is the second most popular league in Veikkaus’ Betting, just after the domestic Liiga, based on the number of customers. With this sought-after NHL partnership, we can now bring even more official content from the world’s top ice hockey league to our channels. There is a strong demand for our NHL content, and it’s great that we can continue to provide it to our customers and other ice hockey enthusiasts in Finland during the 2024–2026 seasons,” Tuomo Torkkola, Partnership Manager of Veikkaus, said.

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“We are thrilled with our partnership extension with Veikkaus. Together, we are committed to delivery content and access to our hockey fans in Finland. It is exciting to extend our partnership in advance of the 2024 NHL Global Series Finland, which will feature some of the biggest NHL Finnish stars in front of a hometown audience in Tampere,” said Joseph Stravato, Director of Business Development at NHL.

With the newly signed partnership, Veikkaus’ channels will gain even more high-quality and engaging NHL sports content, which is of great interest to Veikkaus’ Finnish customers.

“Finns play big and visible roles in several NHL clubs, which interests our customers. Ice hockey is a very important sport for Veikkaus, and this collaboration expands our comprehensive ice hockey offerings even further. The NHL is a meaningful league with a number of Finnish stars for many of Veikkaus’ customers. For example, videos showcasing the best Finnish moments in the NHL have been popular on our site,” Tuomo Torkkola said.

The partnership agreement between Veikkaus and the NHL covers the 2024–2026 seasons.

During the 2024–2025 season, VeikkausTV will also broadcast over 700 live NHL games alongside betting opportunities through a separate agreement. NHL games will be available on VeikkausTV throughout both the regular-season and the playoffs.

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Watching Veikkaus’ live stream broadcasts is free for logged-in Veikkaus customers. However, the user must have a positive account balance or an active bet on the selected match to access the streams.

The post Veikkaus Extends its Partnership with the NHL appeared first on European Gaming Industry News.

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Andrew Cardno to Deliver Keynote at November Gaming Conference in Phoenix: “How are Technology Advancements Impacting Decision Making and Driving Innovation in Gaming?”

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The gaming industry continues to evolve with the rapid integration of advanced technologies, offering new pathways for innovation and decision-making. Andrew Cardno, Chief Technology Officer of Quick Custom Intelligence (QCI), will deliver a keynote address titled “How are Technology Advancements Impacting Decision Making and Driving Innovation in Gaming?” at this year’s premier gaming conference, taking place on November 12th and 13th in Phoenix, Arizona.

Cardno, a leading expert with over two decades of experience in gaming and technology, will explore how advancements such as artificial intelligence, machine learning, and data-driven solutions are reshaping decision-making processes within the gaming industry. His address will provide actionable insights for professionals seeking to stay ahead in this fast-paced environment.

“Technology is no longer just an enabler; it’s the driving force behind innovation in gaming,” said Andrew Cardno. “At this year’s conference, I will delve into how these advancements can empower industry leaders to make better, faster decisions and capitalize on new opportunities for growth.”

Mark Pace, President of the International Gaming Standards Association (IGSA), praised Cardno’s expertise: “Andrew Cardno has a deep understanding of how technology is transforming the gaming industry. His ability to translate complex innovations into practical, strategic insights makes him the ideal keynote speaker. His work continues to inspire and guide decision-makers across the gaming world.”

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The conference, held in Phoenix on November 12th and 13th, promises to be a hub of cutting-edge discussions and networking opportunities, bringing together top leaders to explore the future of gaming.

 

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Play’n GO announces partnership with Finnish state-lottery Veikkaus

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Play’n GO, the world’s leading casino entertainment provider, has announced a new operator partnership with Veikkaus, the Finnish state-lottery.

The partnership will see classic Play’n GO titles such as Book of Dead, Reactoonz, and Gargantoonz available to Veikkaus players for the very first time. 

Play’n GO is active in over 30 jurisdictions around the world and boasts a portfolio of over 350 premium games. In February of 2024, the Swedish-founded gaming giant published a study showing public preference for the banning of Bonus Buy games. 

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Henrik Gedda, Head of Regional Sales, Nordics and Eastern Europe at Play’n GO said: “We’re pleased to team up with Veikkaus, a brand that is committed to a safe, sustainable industry, led by player entertainment, and who share our views on not offering Bonus Buy games. They are perfect partners for Play’n GO. We’re excited to see Veikkaus players interact with Book of Dead and Reactoonz for the first time, and we’re confident this partnership will prove to be very fruitful in the coming years”.  

The post Play’n GO announces partnership with Finnish state-lottery Veikkaus appeared first on European Gaming Industry News.

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MightyTips partners with Monro sportsbook and will boost their Portuguese website

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MightyTips is delighted to announce our partnership with the online Monro sportsbook. Monro has established itself as a prominent iGaming operator and aims to grow its Portuguese audience and increase its visibility through this deal.

Monro will now be featured on MightyTips.biz, a MightyTips website targeting Portugal, allowing customers to discover more about the operator and read the latest tips, predictions, and football previews from our experienced pundits.

Who are Monro

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Monro is an online sportsbook and casino owned by the Royal Partners affiliate program who also operate several other iGaming brands. Their multilingual sites are available in numerous countries including Portugal, Canada, and Finland.

Launched in 2023, Monro offers a comprehensive selection of betting markets for Portuguese players to pick from. The site offers Portuguese sports fans a chance to join their VIP program and aims to use the latest trends in online entertainment to create an immersive experience for all users.

Monro accepts cryptocurrency payments and puts player safety at the heart of its operation.

iGaming in Portugal

iGaming in Portugal is regulated by the Portuguese Gambling Regulatory Authority. The industry is thriving with all online gambling activities currently permitted. Portuguese players are permitted to use any operator who has legally obtained a license from the authorities. Monro is licensed by the Curaçao authority and operated by GALAKTIKA N.V.

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What they say

Eugene Ravdin, Head of Communications and Marketing at MightyTips, said: “I’m delighted that MightyTips will be collaborating with Monro. We can’t wait to get started and provide more visibility and exposure for the brand. The iGaming sector is thriving in Portugal and this is a great opportunity for players to improve their betting experience further.”

Monro Head of Affiliate EU said: “We are thrilled to announce our continued partnership with MightyTips. This collaboration not only enhances our capabilities but also reinforces our commitment to excellence and growth. We look forward to a fruitful collaboration that drives growth and success for both our companies and our valued players.”

Related links

  • • MightyTips in English
  • • MightyTips in Portuguese
  • • Monro Sportsbook

Topics

  • Sport
  • Games, Lottery
  • Ball games
  • Football
  • Other sports
  • PR, Communication

Categories

  • Affiliate Marketing
  • Sports
  • Betting
  • Partners

MightyTips™ is a complete sports betting guide launched in 2019. We are a multilingual family of websites operating in major global languages including English, Spanish, French, German, and Portuguese. We publish a wide array of content, from free daily football predictions to betting guides and from bookmaker reviews to bonus comparisons. All to help our readers make educated choices and wager responsibly.

The post MightyTips partners with Monro sportsbook and will boost their Portuguese website appeared first on European Gaming Industry News.

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