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Veikkaus Extends its Partnership with the NHL
Veikkaus is the official partner of the world’s largest ice hockey league, the NHL in Finland. With the newly signed partnership, Veikkaus will feature comprehensive NHL content on its channels.
Veikkaus has a long-standing, successful and comprehensive partnership with Finnish ice hockey. With this new agreement, Veikkaus’ extensive ice hockey content offering will expand even further to cover the NHL games played in the US and Canada.
“The NHL is the second most popular league in Veikkaus’ Betting, just after the domestic Liiga, based on the number of customers. With this sought-after NHL partnership, we can now bring even more official content from the world’s top ice hockey league to our channels. There is a strong demand for our NHL content, and it’s great that we can continue to provide it to our customers and other ice hockey enthusiasts in Finland during the 2024–2026 seasons,” Tuomo Torkkola, Partnership Manager of Veikkaus, said.
“We are thrilled with our partnership extension with Veikkaus. Together, we are committed to delivery content and access to our hockey fans in Finland. It is exciting to extend our partnership in advance of the 2024 NHL Global Series Finland, which will feature some of the biggest NHL Finnish stars in front of a hometown audience in Tampere,” said Joseph Stravato, Director of Business Development at NHL.
With the newly signed partnership, Veikkaus’ channels will gain even more high-quality and engaging NHL sports content, which is of great interest to Veikkaus’ Finnish customers.
“Finns play big and visible roles in several NHL clubs, which interests our customers. Ice hockey is a very important sport for Veikkaus, and this collaboration expands our comprehensive ice hockey offerings even further. The NHL is a meaningful league with a number of Finnish stars for many of Veikkaus’ customers. For example, videos showcasing the best Finnish moments in the NHL have been popular on our site,” Tuomo Torkkola said.
The partnership agreement between Veikkaus and the NHL covers the 2024–2026 seasons.
During the 2024–2025 season, VeikkausTV will also broadcast over 700 live NHL games alongside betting opportunities through a separate agreement. NHL games will be available on VeikkausTV throughout both the regular-season and the playoffs.
Watching Veikkaus’ live stream broadcasts is free for logged-in Veikkaus customers. However, the user must have a positive account balance or an active bet on the selected match to access the streams.
The post Veikkaus Extends its Partnership with the NHL appeared first on European Gaming Industry News.
Three-game rollout starts April 20 on BetMGM and Borgata Online Casino, with launches set for May 12 and July 2.
BetMGM has secured exclusive first-to-market rights to upcoming online slot titles from AGS’ Rakin’ Bacon!® franchise, with releases set to roll out across BetMGM and Borgata Online Casino, the company said April 20.
The first title, Rakin’ Bacon! Triple Oink Soda Fountain Fortunes, is available now. Two additional games are scheduled: Rakin’ Bacon! Triple Oink San Shen Zhu on May 12 and Rakin’ Bacon! Fu Zhu Bao Bao on July 2.
“The Rakin’ Bacon! franchise is a proven mainstay on casino floors and online,” said Oliver Bartlett, Senior Vice President of Gaming at BetMGM. “Securing first-to-market rights is a natural extension of the strong relationship we’ve built with top-tier game suppliers like AGS. As a premier online casino destination, it is our commitment to offer players first access to the most anticipated titles.”
BetMGM said Rakin’ Bacon! games have been among its top-performing content, noting that two slot titles from the franchise placed among the platform’s top 15 iGaming offerings in 2025.
Zoe Ebling, Vice President of Interactive at AGS, said, “AGS is focused on bringing the energy of land-based favorites into the digital world in ways that drive real engagement. Our continued partnership with BetMGM and bringing even more Rakin’ Bacon! titles online cements AGS’ commitment to offering standout gaming experiences to players across both platforms.”
More data as follows:
- BetMGM newsroom (original release): https://casino.betmgm.com/en/blog/press/ Primary source for the announcement and any follow-up details.
- AGS newsroom: https://newsroom.playags.com/ Company source for product and partnership updates on AGS’ interactive content.
- New Jersey Division of Gaming Enforcement: https://www.nj.gov/oag/ge/ Regulatory context for online casino operations referenced in Jersey City, NJ.
The post BetMGM lands first-to-market exclusivity for new AGS Rakin’ Bacon! slots appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Exclusive global deal covers APT Taipei, Incheon, Jeju and the APT Championship in Taipei through the rest of 2026.
PokerOrg has been appointed the Official Media Partner of the Asian Poker Tour (APT) under an exclusive global partnership announced April 20, 2026 in Douglas, Isle of Man.
The agreement makes PokerOrg APT’s global storytelling and audience development partner for the tour’s remaining 2026 stops: APT Taipei (April/May), APT Incheon (August), APT Jeju (September/October), and the APT Championship (November), which will again be held in Taipei.
APT said it has been the fastest growing poker tour in the world since the “APT New Era” began in 2023. The company also pointed to the debut APT Championship, which it said generated more than $34 million in prize money.
“APT has been one of the most important stories in poker for several years, but much of the global audience hasn’t experienced it yet,” said Eric Hollreiser, CEO of PokerOrg parent company Triple Barrel Media. “This partnership changes that, not by reporting on APT from the outside, but by bringing players inside it and making it matter to a global audience.”
“PokerOrg is the gold standard in poker media, so bringing them on as our Official Media Partner is a natural fit. Their values around integrity and how they approach the game are fully aligned with APT.” said Fred Leung, CEO of the Asian Poker Tour.
PokerOrg said its coverage will include creator-led content, social-first formats and integrated event reporting across its platforms. The company also plans to launch a dedicated APT hub on Poker.org and extend its Pick 3 fan format to the APT Championship, with winners receiving a package to an APT event in 2027.
Relevant data as follows:
- Asian Poker Tour (APT): https://theasianpokertour.com/ Official tour site to verify schedule, destinations and announcements referenced in the partnership.
- PokerOrg: https://www.poker.org/ Official PokerOrg site for details on coverage formats, the APT hub and Pick 3 product references.
- Triple Barrel Media: https://triplebarrelmedia.com/ Parent company site for corporate context around PokerOrg and executive attribution.
The post PokerOrg named official media partner of Asian Poker Tour appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetMGM, a leading iGaming and sports betting operator, announced a continuing partnership with AGS, a leading supplier of high-performing slot, table, and online gaming products, to debut new titles from the Rakin’ Bacon!® franchise. BetMGM will have a period of exclusivity for the new games, available at BetMGM and Borgata Online Casino.
Upcoming release schedule:
- Rakin’ Bacon! Triple Oink Soda Fountain Fortunes – Available Now
- Rakin’ Bacon! Triple Oink San Shen Zhu – Available May 12
- Rakin’ Bacon! Fu Zhu Bao Bao – Available July 2
“The Rakin’ Bacon! franchise is a proven mainstay on casino floors and online,” said Oliver Bartlett, Senior Vice President of Gaming at BetMGM. “Securing first-to-market rights is a natural extension of the strong relationship we’ve built with top-tier game suppliers like AGS. As a premier online casino destination, it is our commitment to offer players first access to the most anticipated titles.”
Led by Cornsquealius, the recognizable golden piggy bank character, Rakin’ Bacon! games have consistently ranked among BetMGM’s top performers, with two slot titles from the franchise placing among the platform’s top 15 iGaming offerings in 2025. What began with a traditional pot-collection bonus and five-of-a-kind pays has grown into a suite of styles and features that reflect both player trends and the brand’s creative evolution.
Zoe Ebling, Vice President of Interactive at AGS, said, “AGS is focused on bringing the energy of land-based favorites into the digital world in ways that drive real engagement. Our continued partnership with BetMGM and bringing even more Rakin’ Bacon! titles online cements AGS’ commitment to offering standout gaming experiences to players across both platforms.”
BetMGM’s award-winning online casino is home to over 7,000 titles across North American markets and one of the largest state-by-state exclusive progressive jackpot networks. BetMGM’s jackpot network currently consists of over 25 games including titles such as MGM Grand Millions, Bison Fury, and 15 Lanterns. Players can earn BetMGM Rewards Points and Tier Credits by playing at BetMGM Casino. BetMGM Rewards points can be redeemed for digital bonuses, MGM Rewards Points, and Marriott Bonvoy Points.
As BetMGM continues to expand into new markets and introduce new features, responsible gambling remains a key focus. Additionally, BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to rely on at MGM Resorts properties nationwide. This complements BetMGM’s existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.
For more information on BetMGM, follow @BetMGM on X.
For more information on AGS, visit newsroom.playags.com.
The post BetMGM Secures Exclusive First-To-Market Rights For Upcoming AGS Rakin’ Bacon! Titles appeared first on Americas iGaming & Sports Betting News.
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