CT Interactive made a significant impact at this year’s SBC Summit in Lisbon, held from September 24 to 26 at the FIL Exhibition Centre. The company captivated the audience with its impressive stand (#A230), where visitors were treated to live demonstrations of CT Interactive’s cutting-edge gaming portfolio, customizable solutions and the latest innovative features designed to meet the growing demands of the industry.

The team engaged with professionals from across the globe to explore how their portfolio can enhance player engagement and retention in an increasingly competitive marketplace.

“We were proud to show how much we’ve evolved as a company. The SBC Summit was the ideal setting to demonstrate that progress. Our vision has always been to create immersive gaming experiences that not only entertain but also push the boundaries of what operators and players expect from online gaming. This year, we brought something truly special to Lisbon,” said Lachezar Petrov, CEO of CT Interactive.

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CT Interactive’s booth featured advanced gaming elements such as jackpots, free spins and bonus tools, all designed to create a more engaging and rewarding experience for players. The company’s commitment to innovation and player-focused products was clear from the feedback they received throughout the event.

A major highlight of the summit was CT Interactive’s announcement of a new strategic partnership with GameWorkz, a provider of social gaming solutions. GameWorkz presented its player management platform at CT Interactive’s stand, showcasing a solution that integrates third-party services and proprietary technology. This platform offers a fully functional social gaming experience, complete with gamification tools and a loyalty program, tailored to meet the needs of social players.

EvenBet Gaming, a leading developer of online gaming software and solutions, is set to unveil its latest industry-leading poker platform update and exhibit its brand-new In-Store feature at the upcoming SBC Summit in Lisbon.

Launched at the beginning of September, the In-Store platform feature provides players with unprecedented access to perks directly from the lobby or poker table. Available benefits include Time Bank packages, Insurance Buying and Opponent Game Statistics, with each perk designed to enhance the player experience and drive revenue for EvenBet’s partners.

The EvenBet team will be located at Stand B820 and will outline the key aspects of the In-Store feature, as well as demonstrate the advantages of third-party casino game integration, revealing how operators can diversify their revenue streams.

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The provider is also set to announce a major update to its Poker Clubs platform in October, which will improve software flexibility and player engagement options.

EvenBet will kick off the summit by hosting an exclusive poker tournament on Tuesday 24 September, an invite-only event featuring C-suite executives from across the industry.

Dmitry Starostenkov, CEO at EvenBet Gaming, said: “The SBC Summit is one of the biggest events on the calendar for us, and this year it will be even better. We are heading to Lisbon with an even better team, and they are ready to explore an even better poker platform with our valued partners and prospective clients.

“We are also hosting a C-level poker tournament on the first day, which should be a lot of fun and give us an indication of who the best players are in our industry.”

In yet another innovative move, BetConstruct has announced a brand new loyalty system that is set to transform player engagement and retention strategies for the company’s partners and iGaming platforms worldwide.

Named the “Last Battle” this system allows partners to tailor every aspect from loyalty cards to reward structures, creating a unique and immersive experience for their players.

How the Last Battle Works
At its core, Last Battle gamifies the player experience, allowing them to earn XPs (points) for completing actions such as account verification and wagering. The more XPs a player collects, the more levels and loyalty reward cards they unlock. Partners can customise each loyalty card and its exclusive rewards to suit different player segments.

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Two Editions to Choose From
Last Battle comes in two distinct editions, catering to both entry-level and advanced partners:

Model 1: Ready-to-Go
This edition offers a predefined loyalty tree with a fixed cost per player, making it ideal for partners looking for a simple solution. They can instantly integrate Last Battle into their platform, knowing exactly how much they are investing in player loyalty while enjoying effortless system management.

Model 2: Hero Edition
More suitable for established partners, the hero edition integrates directly with their CRMs, allowing full control over the loyalty system. They can also assign specific rewards to different player groups, enabling players to trade, gift, or sell their loyalty cards, and tailor every aspect of the engagement process.

Additional Features
• Boost Player Engagement: Players stay motivated with tiered levels and tailored rewards, driving them to return and play more.
• Maximise Retention: Dynamic loyalty cards keep users engaged, increasing their loyalty over time.
• Fully Customisable: Partners have complete control over loyalty cards, reward structures, and messaging, making it easy to create a system that aligns with their brand.
• Easy Integration: Model 1 provides a quick and seamless setup for operators looking for instant solutions.
• Advanced CRM Capabilities: Model 2 offers sophisticated loyalty management, allowing operators to create truly personalised experiences for their players.
• Player Marketplace: Players can trade, gift, or sell their loyalty cards within the platform, adding another layer of engagement.

With comprehensive features and a fully customisable nature, BetConstruct’s Last Battle is shaping up to be yet another game-changer offering from the company. More details and updates about the Last Battle are yet to be revealed, and it is currently live on BetConstruct’s platform.

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