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Atlaslive’s Winning Formula for UEFA Super Cup 2024 Betting Success

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As the 2024 UEFA Super Cup approaches, Atlaslive Sportsbook is gearing up to offer sports betting fans everything they need to fully enjoy this much-anticipated event. Known for its innovative approach, Atlaslive is dedicated to helping operators increase engagement and drive success both before and during the game.

On August 14 in Warsaw, football fans around the world will be glued to their screens as Real Madrid takes on Atalanta in a match that promises to be nothing short of spectacular. This battle between the Champions League and Europa League winners is always packed with drama and top-tier football, and this year is no exception.

The UEFA Super Cup has a reputation for creating unforgettable memories. Think back to 2019 when Liverpool edged out Chelsea in a nerve-wracking penalty shootout, or 2014 when Cristiano Ronaldo’s brilliance led Real Madrid to victory. Moments like these keep fans coming back for more, and Atlaslive Sportsbook is ready to make the experience even more exciting this time around.

This year, bettors will find a host of new and exciting options on Atlaslive’s Platform, including live betting and a variety of markets that will keep the action going from start to finish. With these features, the 2024 UEFA Super Cup is set to be an even bigger thrill.

Boosting Betting Activity During the UEFA Super Cup

Football continues to dominate the world of sports betting, especially during high-profile events like the UEFA Super Cup. This is a prime time for operators to ramp up their promotions and engage more players. Here are some straightforward strategies and tools that can make a big difference.

One effective approach is to share event-related content across different channels. Posting interesting facts about the teams — Real Madrid and Atalanta — and the match itself helps to build trust with players. For broader reach, it’s crucial to focus on eye-catching promotional materials and banners, especially on your casino page. Atlaslive Sportsbook’s CMS feature is a powerful tool that allows operators to customize every detail directly from the back office, making it easy to add relevant banners and stand out during peak betting times.

For those who love betting, Atlaslive’s Bet Builder is a fantastic feature. It lets users combine different bets from the same match, giving them a chance to win more by taking on a bit more risk.

Atlaslive also offers robust technical capabilities, including the ability to manage language settings based on the player’s location. With support for over 50 languages and content tailored to specific markets, operators can attract a larger audience. Geo-targeted offers can also encourage players to support their national teams, enhancing their betting experience.

If you run both casino and sportsbook projects, you can keep casino players engaged with sports betting by using email newsletters and promotions ahead of big sports events. This approach not only maintains player interest but can also boost overall performance. Atlaslive’s CRM tools make it easy to automate these processes, ensuring timely and relevant communication.

Offering daily bonuses and free bets for key matches is a smart strategy to keep bettors active during the event. And when it comes to re-engaging inactive players, welcome-back bonuses can be particularly effective.

With the right strategy, the UEFA Super Cup period is a golden opportunity to boost activity across both sports betting and casino platforms.

Reliability When It Counts

The Atlaslive Platform is designed to handle the high demand that comes with major sporting events like the UEFA Super Cup, boasting an impressive 99.9% uptime. This means players can enjoy a seamless, uninterrupted experience from start to finish.

Operators benefit from the Platform’s advanced technical capabilities, which allow real-time monitoring of bets, customization of margins, setting of limits, and management of delays across any sport, league, or event. Plus, the Platform’s ability to smoothly switch between live and pre-match events ensures that both operators and players have a flexible, reliable, and responsive experience.

With all these features, Atlaslive Sportsbook is well-equipped to provide a top-tier betting experience, making the UEFA Super Cup 2024 even more thrilling for sports fans everywhere.

The post Atlaslive’s Winning Formula for UEFA Super Cup 2024 Betting Success appeared first on European Gaming Industry News.

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BetMGM lands first-to-market exclusivity for new AGS Rakin’ Bacon! slots

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Three-game rollout starts April 20 on BetMGM and Borgata Online Casino, with launches set for May 12 and July 2.

BetMGM has secured exclusive first-to-market rights to upcoming online slot titles from AGS’ Rakin’ Bacon!® franchise, with releases set to roll out across BetMGM and Borgata Online Casino, the company said April 20.

The first title, Rakin’ Bacon! Triple Oink Soda Fountain Fortunes, is available now. Two additional games are scheduled: Rakin’ Bacon! Triple Oink San Shen Zhu on May 12 and Rakin’ Bacon! Fu Zhu Bao Bao on July 2.

“The Rakin’ Bacon! franchise is a proven mainstay on casino floors and online,” said Oliver Bartlett, Senior Vice President of Gaming at BetMGM. “Securing first-to-market rights is a natural extension of the strong relationship we’ve built with top-tier game suppliers like AGS. As a premier online casino destination, it is our commitment to offer players first access to the most anticipated titles.”

BetMGM said Rakin’ Bacon! games have been among its top-performing content, noting that two slot titles from the franchise placed among the platform’s top 15 iGaming offerings in 2025.

Zoe Ebling, Vice President of Interactive at AGS, said, “AGS is focused on bringing the energy of land-based favorites into the digital world in ways that drive real engagement. Our continued partnership with BetMGM and bringing even more Rakin’ Bacon! titles online cements AGS’ commitment to offering standout gaming experiences to players across both platforms.”

More data as follows:

The post BetMGM lands first-to-market exclusivity for new AGS Rakin’ Bacon! slots appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PokerOrg named official media partner of Asian Poker Tour

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Exclusive global deal covers APT Taipei, Incheon, Jeju and the APT Championship in Taipei through the rest of 2026.

PokerOrg has been appointed the Official Media Partner of the Asian Poker Tour (APT) under an exclusive global partnership announced April 20, 2026 in Douglas, Isle of Man.

The agreement makes PokerOrg APT’s global storytelling and audience development partner for the tour’s remaining 2026 stops: APT Taipei (April/May), APT Incheon (August), APT Jeju (September/October), and the APT Championship (November), which will again be held in Taipei.

APT said it has been the fastest growing poker tour in the world since the “APT New Era” began in 2023. The company also pointed to the debut APT Championship, which it said generated more than $34 million in prize money.

“APT has been one of the most important stories in poker for several years, but much of the global audience hasn’t experienced it yet,” said Eric Hollreiser, CEO of PokerOrg parent company Triple Barrel Media. “This partnership changes that, not by reporting on APT from the outside, but by bringing players inside it and making it matter to a global audience.”

“PokerOrg is the gold standard in poker media, so bringing them on as our Official Media Partner is a natural fit. Their values around integrity and how they approach the game are fully aligned with APT.” said Fred Leung, CEO of the Asian Poker Tour.

PokerOrg said its coverage will include creator-led content, social-first formats and integrated event reporting across its platforms. The company also plans to launch a dedicated APT hub on Poker.org and extend its Pick 3 fan format to the APT Championship, with winners receiving a package to an APT event in 2027.

Relevant data as follows:

  • Asian Poker Tour (APT): https://theasianpokertour.com/ Official tour site to verify schedule, destinations and announcements referenced in the partnership.
  • PokerOrg: https://www.poker.org/ Official PokerOrg site for details on coverage formats, the APT hub and Pick 3 product references.
  • Triple Barrel Media: https://triplebarrelmedia.com/ Parent company site for corporate context around PokerOrg and executive attribution.

The post PokerOrg named official media partner of Asian Poker Tour appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BetMGM Secures Exclusive First-To-Market Rights For Upcoming AGS Rakin’ Bacon! Titles

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BetMGM, a leading iGaming and sports betting operator, announced a continuing partnership with AGS, a leading supplier of high-performing slot, table, and online gaming products, to debut new titles from the Rakin’ Bacon!® franchise. BetMGM will have a period of exclusivity for the new games, available at BetMGM and Borgata Online Casino.

Upcoming release schedule:

  • Rakin’ Bacon! Triple Oink Soda Fountain Fortunes – Available Now
  • Rakin’ Bacon! Triple Oink San Shen Zhu – Available May 12
  • Rakin’ Bacon! Fu Zhu Bao Bao – Available July 2

“The Rakin’ Bacon! franchise is a proven mainstay on casino floors and online,” said Oliver Bartlett, Senior Vice President of Gaming at BetMGM. “Securing first-to-market rights is a natural extension of the strong relationship we’ve built with top-tier game suppliers like AGS. As a premier online casino destination, it is our commitment to offer players first access to the most anticipated titles.”

Led by Cornsquealius, the recognizable golden piggy bank character, Rakin’ Bacon! games have consistently ranked among BetMGM’s top performers, with two slot titles from the franchise placing among the platform’s top 15 iGaming offerings in 2025. What began with a traditional pot-collection bonus and five-of-a-kind pays has grown into a suite of styles and features that reflect both player trends and the brand’s creative evolution.

Zoe Ebling, Vice President of Interactive at AGS, said, “AGS is focused on bringing the energy of land-based favorites into the digital world in ways that drive real engagement. Our continued partnership with BetMGM and bringing even more Rakin’ Bacon! titles online cements AGS’ commitment to offering standout gaming experiences to players across both platforms.”

BetMGM’s award-winning online casino is home to over 7,000 titles across North American markets and one of the largest state-by-state exclusive progressive jackpot networks. BetMGM’s jackpot network currently consists of over 25 games including titles such as MGM Grand Millions, Bison Fury, and 15 Lanterns. Players can earn BetMGM Rewards Points and Tier Credits by playing at BetMGM Casino. BetMGM Rewards points can be redeemed for digital bonuses, MGM Rewards Points, and Marriott Bonvoy Points.

As BetMGM continues to expand into new markets and introduce new features, responsible gambling remains a key focus. Additionally, BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to rely on at MGM Resorts properties nationwide. This complements BetMGM’s existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.

For more information on BetMGM, follow @BetMGM on X.
For more information on AGS, visit newsroom.playags.com.

 

The post BetMGM Secures Exclusive First-To-Market Rights For Upcoming AGS Rakin’ Bacon! Titles appeared first on Americas iGaming & Sports Betting News.

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