Connect with us

Latest News

Extendy. How much does it cost to operate an online casino?

Published

on

extendy.-how-much-does-it-cost-to-operate-an-online-casino?
Reading Time: 6 minutes

 

When thinking about launching their own online casino, many arbitrageurs consider a white label solution as the best option. With so many platforms on the market to choose from, it’s no wonder that many may feel deterred by all the work involved. Fully-fledged, high-level operations are offered only by a few white label casinos. What’s more, attempting to launch an online casino by one’s self essentially involves building a new business from scratch with all the risks and pitfalls that accompany it.

In this article, we will discuss all that goes into launching and operating an online casino based on one of our experience, the main departments and tasks involved, the number of employees needed at the start, and the costs involved in employing teams of iGaming professionals.

Payment Processing / PSP

Deals with player payment processing – from connecting payment methods to quickly resolving issues with deposits.

While part of the team monitors deposit drops, the other works ‘on the front line’ 24/7. This involves handling all player requests, and financial reconciliation. The Payment Processing department also ensures the necessary number of payment methods and their proper functioning: searching by GEO, signing, testing, integration, routing (switching payment methods), and communicating with payment account managers.

Included in the tasks of the Payment Processing team are helping to avoid signing unreliable payment methods, ensuring quick onboarding and annual payment method verification, quickly resolving deposit issues, and thus avoiding additional chargeback fees.

The department includes monitoring managers, inbound request handlers, business developers, lawyers, account managers, and technical specialists. To set up a PSP team would require at least 5 employees, with the cost of the team starting from €9000 depending on the location.

Payments, Risk & Fraud

Handles KYC, regulates payments, conducts checks when necessary, and identifies and combats fraud. While the team primarily uses automated solutions in their daily tasks, a significant part of the daily work is performed by employees.

Payment verification is carried out in several stages. Identifying fraud sometimes resembles detective work – one needs to study the overall behavior of different groups of players and look for patterns. Fraud is constantly evolving which also means employees in this department will be continuously analyzing, adjusting and tweaking processes to prevent fraudulent clients from returning, and to prevent various risks, including license complaints.  

 

The department’s work affects direct potential losses from fraud, which can be quite substantial. A few months back, thanks to the quick work of the Payment, Risk and Fraud’s team, we were able to promptly identify and prevent a potential case of abuse of funds which could have cost us several hundred thousands of dollars.

 

When setting up a Payment, Risk and Fraud team, you could expect small volumes of FTDs (First Time Deposits). This means you can start off with a team of 6 employees which would cost around €9000 a month. Training employees and finding employees who are well-experienced in identifying unusual fraudulent schemes can prove to be particularly difficult, so these aspects should be taken into consideration.

 

CRM

 

Responsible for tournaments and gamification, this department’s key functions are player retention and upselling. The functionality can vary depending on which CRM system is used: more advanced solutions allow you to set up more flexible chains of actions and bonuses, quickly connect new GEOs, introduce player missions, and much more. However, such systems require more experienced employees to launch and manage activities for different segments of players, including VIPs.

When setting up your online casino, you could be looking at recruiting three CRM managers for one brand, and, depending on the location and the managers’ experience, the cost could begin at around €8000. Once again, it is important to consider the few experienced specialists on the market which could mean the price could be even higher.  

Game Management

 

Responsible for negotiating with game providers and discussing promotions with game studios. The game management department also handles the placement of games on the casino site while taking the GEO into account. For instance, players in different countries will likely prefer different games. Localisation and dedicating proper prioritization to players will help increase casino revenue.

Specialists with a deep understanding of games and the markets might be hard to come by, and the cost of one manager when setting up a brand could start at around €2000 depending on the location.

 

Content

 

Responsible for player communication. This includes explaining tournament rules, drafting marketing material about upcoming tournaments and campaigns, drafting notifications, email newsletters, Gamble Addiction & Anti-Money Laundering policies, payout rules, various terms and conditions, and much more.

Discrepancies in the terms and conditions of ongoing tournaments can lead to thousands of support requests and even more serious consequences such as discrepancies in payout limits indications, followed by player complaints and license revocation.

When launching your content department, each language team can consist of 3 content writers who are native speakers of the language they are writing in, with each team costing around €5000 per month.

 

BI Analytics

 

One of the most important departments in an online casino, its main aim is to help the business make the right decisions. BI is critical for marketing, VIP management, CRM, antifraud, payments, and much more. The analytics team processes huge amounts of data from various sources, allowing other departments to monitor important metrics, evaluate efficiency, and optimize work.

Building an effective BI Analytics department can take up to a year and costs start from around €300,000 per year. The main expenses are the employees, software, and hardware. We should point out that investing more in the employees, or choosing rather to invest in the software aspect will have an effect on the level of automation but will not significantly impact the final cost. 

While “Ready-made solutions” usually provide access to an analytical solution, there still needs to be someone who will manage it. Therefore, an operational team with high expertise is needed. Its size can vary from 5 to 20 employees depending on the tasks and solutions used. On average, the cost of the team’s work, including software and hardware expenses will be around €25,000 euros per month. An analytics team can start out with three employees, and can cost about €14,000 euros per month.

 

Support

 

This is the first point of communication for players, and the quality of the department’s work directly affects player retention and loyalty. Properly written player communication scripts, case resolution algorithms, and team training help with this.

Support agents work 24/7 to help solve various problems encountered by players regarding fund deposits and withdrawals, player and payment verification, and account settings. Customer support agents also explain tournament rules, promotions and campaigns, as well as casino features such as bonuses, missions, etc.

An effective customer support team usually includes between 20 to 70 customer support agents, depending on the level of automation and the GEOs involved. As the number of GEOs grows, finding enough employees with the required language skills and suitable experience can be a challenge. When setting up a customer support team, you need to consider starting out with at least 6 people, and the cost of this team would be around €7000.

 

Call Center

 

Partially complements support functions in solving new player problems but also performs other important business tasks, such as reactivation. A properly set up call center could mean a return of up to 20% of players.

Another function of call centers is collecting feedback and passing it onto the product team. For example, optimizing bonuses could result in players receiving more attractive rewards and an increase in deposits for the casino.

A call center department can start off with two employees, and can cost around €3000 per month.

 

VIP Management

 

Working with VIP players is key in casino operations, ensuring retention of high-paying clients and revenue growth. VIP managers develop a VIP management strategy and set metrics to classify clients as VIPs, such as average bet size, frequency of play, or deposit amount.

The main principle in working with VIPs is to provide a highly personalized service through creating exclusive promotions and bonuses based on the VIP players’ preferences and actions on the site. Unique bonus calendars need to be developed for each product the client plays: casino, sports, live.

The VIP manager should have a good sense of the player, a desire to solve problems, and have a sense of empathy, as well as be able to upsell bonuses, games, and other offers to the client.

The department also handles objections, resolves complex cases, and legal issues together with lawyers and other departments such as Risk & Fraud.

When starting out, a VIP department can consist of two managers, and should cost around €6000.

Conclusion

 

When launching an online casino, you’ll be looking at a minimum of 30 professionals and a minimum monthly cost of €63,000. This amount is based on CIS countries and only includes the net salaries of department heads and employees, mainly at mid-level. When hiring on the international market or head-hunting the best industry professionals, you could be looking at double the cost per team, and possibly higher.

Extendy is a white label solution that offers turnkey operations without additional costs for partners. We look forward to discussing the possibilities of launching your online casino brand. Reach out to us by filling in an application on the website  if you want to discuss the possibility of cooperation and launching your casino brand with us.

 

The post Extendy. How much does it cost to operate an online casino? appeared first on European Gaming Industry News.

CoreCast

5 Questions to Test If Your Corporate Culture Really Works

Published

on

5-questions-to-test-if-your-corporate-culture-really-works

Competitive salary, benefits package, access to learning, and comfortable work environment are no longer real advantages. Today, they are simply the bare minimum people expect from any modern company.

To become a market leader, you need a strong team. And top specialists are no longer satisfied with just having their basic needs covered. They want more. That is when businesses begin asking themselves important questions: How do we retain and motivate such specialists? How do we truly engage them in the company’s life? How do we unite team? And most importantly, how do we create an environment where people do not just complete tasks, but genuinely want to build something bigger?

At this point, corporate culture stops being just a conversation about values and engagement. Today, it directly impacts how much revenue your business generates, how productive your specialists are, and how effectively your managers make decisions.

I want to share five questions that can help you understand whether your corporate culture is truly working, or whether it is simply something people mention during meetings. Using the RedCore business group as an example, I will show how strong internal processes influence business results and what companies lose when those systems are not built properly.

 

Do your specialists understand where the company is going?

The “we’ll figure it out along the way” approach simply does not work anymore. Without a clear direction, businesses risk scattering their own potential. At RedCore, it is extremely important for specialists to be proactive, motivated, engaged, and confident enough to offer bold and unconventional ideas.

But this only becomes possible when teams clearly understand where the business group is heading. And a huge part of that responsibility lies within internal communications.

At the same time, simply “informing employees” is not enough. At RedCore, we built a strong internal media environment based on dialogue rather than monologue.

Over the past year alone, we published around 4,000 pieces of content across more than 25 targeted internal digital channels organized by location, services, and business units. This allows us to communicate with every specialist no matter where they are located.

Business updates are shared through multiple formats including our CEO’s blog with insights into strategy and decisions, regular leadership updates, town halls, Q&A sessions, as well as our video and podcast format – the “CoreCast”.

We also created an interactive business model inside group’s internal platform RedCore Team called “RedCore Town”, where all of our brands are represented visually. It helps unite teams online, demonstrates the scale of the business group, and helps specialists navigate changes more confidently while reducing uncertainty. The gamified format also makes the experience more engaging and enjoyable.

When specialists understand where the company is going, why decisions are being made, and what is happening across teams, it directly impacts engagement, motivation, trust, and ultimately business success.

 

Do specialists have real influence over processes?

Let’s be honest. Almost every company claims that specialists can influence processes. But in reality, those opportunities are often blocked by bureaucracy, skepticism, or unspoken barriers.

And behind this lies one of the most expensive mistakes businesses make. The moment a person feels that their opinion changes nothing, they stop offering ideas. And at that point, the company loses much more than engagement. It loses improvements, solutions, and growth that could have come directly from within the team.

RedCore became a large business group precisely because we encouraged initiative and actively supported it. For example, our B2B solutions appeared when team members came to us and said: “Here is what the market is missing. Here are the numbers. Here is the scaling potential.” And instead of shutting the idea down, our response was: “What do you need to make this happen?” Today, more than six brands within RedCore are market leaders in their industries and continue strengthening the entire business group.

Transparency became one of our core principles and it works exceptionally well for us. One example is our Core Idea project, where employees can submit initiatives and suggestions. We receive over 50 ideas every month, and many of them are implemented and influence real processes.

Here is our key point. When ideas are not ignored but transformed into action, employees stop seeing themselves as simple executors and begin acting as active participants in the system. And that creates a completely different level of responsibility, engagement, and decision-making quality.

 

Do you recognize your specialists’ contributions?

Imagine you have already built communication based on dialogue. Specialists understand where the business is going. They influence processes and deliver strong results.

But is their contribution visible? Does your company have a true culture of recognition, or does everything stop at formal performance reviews?

Making people’s contributions visible is not just about creating a “good atmosphere.” It has a direct impact on team motivation.

At RedCore, we integrated recognition into a unified system. We created an environment where recognition is normal rather than exceptional. Thanking colleagues, highlighting contributions, and making achievements visible are all part of our culture.

To make the process feel authentic and engaging, we integrated it into our gamified platform RedCore Team. Specialists can thank each other, receive “awards”, and see their contribution reflected within the overall system. According to our latest data, our team members have already sent more than 95,000 recognition achievements to colleagues and received over 4,500 “awards” from managers.

This clearly shows that the culture of recognition truly works. It not only increases engagement, but also directly influences responsibility and the quality of results.

People naturally strengthen what becomes visible.

 

Does your culture exist beyond screens?

Communication creates understanding. But it does not automatically create real interaction. And interaction is what determines how effectively the system works.

When teams and specialists lack shared context and meaningful connections, decisions slow down, synchronization becomes harder, and ideas fail to reach implementation. And this goes far beyond work itself.

Today, when team members may live in completely different parts of the world, offline formats become incredibly important. They help build stronger relationships, create trust faster, and develop real synergy between people.

At RedCore, we implement a systematic event strategy that includes monthly activities in every location, more than 20 major events, and over 100 office initiatives every year. We also make sure remote specialists can participate by covering logistics and accommodation expenses when needed. We pay special attention to cultural context as well. Teams celebrate national holidays together, helping both local and relocated specialists feel connected and adapt more comfortably to a new environment. As a result, our attendance rates exceed 80%, while employee satisfaction consistently remains above 90%.

We also actively invest in wellbeing initiatives including mental health webinars, sports activities, participation in international marathons, and programs involving psychologists. All of this helps maintain balance between performance and wellbeing, which ultimately strengthens the effectiveness of the entire system.

 

Would your corporate culture continue working without your constant involvement?

If the answer is no, then it is not truly a system yet. A strong culture should not require constant manual control. Eventually, it begins operating through people themselves. There is a well-known idea: “If everything falls apart without you, then you are not leading effectively.” The same principle applies to culture.

Of course, at the beginning, culture must be intentionally built. You define shared values, create the environment, and establish the mechanisms. But the real question comes later: does the culture continue growing without direct involvement from leadership?

At RedCore, our specialists actively develop self-driven communities. Today, we already have more than 18 communities based on shared interests including sports, books, gaming, travel, investing, and much more.

And they have long gone beyond simple group chats. For example, our sports community independently launches challenges and initiatives ranging from regular training sessions to marathon participation. As a business, we support these formats and help scale them further.

This is an important moment. When employees stop waiting for initiatives from above and begin creating the environment where they personally want to grow and belong, culture stops being just a process and becomes a living system. And that is exactly when culture begins scaling naturally while directly strengthening the business itself.

Ultimately, corporate culture is not a declaration of values, a communication strategy, or a set of isolated initiatives. It is a complete system that shapes how people make decisions, how they interact with one another, and how the business functions overall. And that directly impacts efficiency, growth speed, and financial results.

So after answering these questions honestly, what conclusion did you reach?

Is your culture truly working for the business? Or are you still manually managing processes instead of building a system?

At RedCore, we are always looking for people who share our vision and want to grow alongside us while discovering new opportunities within a strong and dynamic environment.

Want to become part of the team?
Submit your CV via the link below.

 

The post 5 Questions to Test If Your Corporate Culture Really Works appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Habanero

Habanero releases Steampunk Plinko slot with ball-drop feature

Published

on

habanero-releases-steampunk-plinko-slot-with-ball-drop-feature

The 5×4 title triggers a Plinko round on three scatters, with up to 740 balls and a stated 3,963x max win.

Habanero has launched Steampunk Plinko, a new 5×4 slot that blends traditional slot play with a Plinko-style ball-drop feature. The supplier positions the release as a hybrid format, built around a steampunk theme.

The Plinko Feature triggers when players land three scatter symbols. Once active, a spinning wheel with three rings determines the number of balls awarded, with Habanero stating up to 740 balls can be awarded in a single feature round.

During the feature, balls drop through a board with bumpers that increase prize values on contact. Habanero said the large gold bumper awards a 7x multiplier, while balls can land in prize buckets worth between 1x and 10x, with additional multipliers of up to 20x applied on top. The company lists maximum win potential at up to 3,963x.

Steampunk Plinko also includes Habanero engagement tools Jackpot Race™ and its latest Buy Feature, which the supplier says gives operators additional configuration options. The launch follows recent releases Raiden Shogun and Fortune Dragon Joy.

Toni Karapetrov, Head of Corporate Communications at Habanero, said: “Steampunk Plinko is a truly unique title that takes a casino classic and reimagines it through a detailed steampunk world, combining a familiar format with modern mechanics and a feature round built around multiplying rewards.

“The bumper and bucket system creates a different rhythm to a standard free spins feature, giving players something easy to follow but completely different to anything else on the market. We’re particularly excited to bring this one to our operator network and anticipate a great reaction from players.”

The post Habanero releases Steampunk Plinko slot with ball-drop feature appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

cfo

Scientific Games CFO Nick Negro to depart May 15; Ray Anderson named interim

Published

on

scientific-games-cfo-nick-negro-to-depart-may-15;-ray-anderson-named-interim

Anderson has served as interim CFO since May 4 as Scientific Games begins a search for a permanent finance chief.

Scientific Games said May 12 that Chief Financial Officer Nick Negro will leave the company on May 15, ending a three-year tenure. The company said Negro is departing for an opportunity based in Chicago to be closer to family.

Scientific Games has appointed Ray Anderson as interim Chief Financial Officer, effective May 4, while it searches for a permanent CFO.

“Nick has been a strong member of our leadership team and an advocate for the potential of Scientific Games,” said Pat McHugh, Chief Executive Officer for Scientific Games. “During his time with the company, he significantly strengthened our financial and procurement organizations and helped position Scientific Games for continued growth. We thank Nick for his contributions and wish him all the best.”

Anderson is a CPA with more than 30 years of global experience, including senior roles at KPMG across the U.S., Europe and Asia. Most recently, he served as a Global Lead Partner advising Fortune 500 companies on audit, capital markets and regulatory strategy, and previously led KPMG’s Pacific Southwest audit practice for six years.

“Ray is a highly respected finance leader with extensive global experience advising large, complex organizations,” said McHugh. “We are confident in his ability to support the business and our Finance organization during this transition.”

The post Scientific Games CFO Nick Negro to depart May 15; Ray Anderson named interim appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania