iGaming
Salsa unveils Gina Macheri as Strategic Alliance Manager to spearhead Latam expansion
Salsa Technology has unveiled Gina Macheri as Strategic Alliance Manager to spearhead the company’s expansion across Latam markets. Arriving with a wealth of iGaming experience, Macheri will focus on amplifying Salsa’s presence in key LatAm jurisdictions.
Salsa Technology’s Strategic Alliance Manager, Gina Macheri commented: “I’m joining Salsa Technology at the perfect time given the business’ prolific growth and as Latam continues to expand thanks to regulation. I cannot wait to play a core role in increasing Salsa’s presence in our main target markets.”
Leveraging her impressive background in strategic business development and integral growth, she’ll play an influential role in striking strategic partnerships. This week Macheri will be attending SAGSE Latam in Buenos Aires where the company will exhibit its cutting-edge technology and flexible solutions designed specifically to meet the demands of local markets. Besides being personally in charge of increasing Salsa’s footprint in Latam, Gina will also lead the setting up of a team of trade representatives to pave the company’s way to new markets such as Africa and Asia, among others.
Macheri steps into Salsa from Betconstruct, where she held the position of Regional Director, overseeing the comprehensive growth of the business. A proven track record and a deep understanding of the nuances of the iGaming space make Macheri a valuable addition. Prior to her time with Betconstruct, Gina excelled at esteemed gaming entities such as Ainsworth Game Technology, JVL Gaming Labs, and IGT.
“Gina’s talent and experience in strategic business development make her the ideal person to drive our progressive expansion efforts,” said the company Founder, Peter Nolte.
Gaming Awards
Groove Wins SBC Award for Women’s Empowerment Initiative of the Year 2024
Groove, a leading iGaming platform and aggregator, proudly claimed the Women’s Empowerment Initiative of the Year at the SBC Awards Latinoamérica 2024, celebrating a strong commitment to championing female talent and leadership.
At SBC Awards Latinoamérica, Groove’s win shines as a testament to how empowerment and inclusion propel the iGaming industry forward.
The award was accepted by Carolina Diniz Flauzino, Groove’s Latin America Business Development Manager, acknowledging Groove’s impactful diversity-driven culture.
Over the years, Groove has spotlighted the exceptional women in roles spanning account management, legal, finance, project leadership, tech, and creative design. From Liz Cohen’s pivotal oversight in account management to Salome Janashvili’s transformative graphic contributions and Sapir Hen’s rise in technical management, Groove’s success story is one written in part by the remarkable women across its global team.
Groove’s progressive tech ecosystem with over 15,000 games from 100+ top providers continues driving innovation with new technology soon to be released including an AI-Assistant, gamification tools, and the immersive Smart Lobby. Each feature is crafted to enhance engagement, supporting Groove’s dedication to transforming iGaming while celebrating its talented team.
As Groove innovates with new AI-driven tools and a suite of gamification features, the company reinforces its core belief: a diverse team, empowered and celebrated, drives real success in a competitive market.
Yahale Meltzer, COO and Co-founder, remarked, “This award showcases the impact of our talented team. From its inception in 2016, Groove has championed women’s leadership, featuring dynamic professionals across roles critical to the company’s growth. We’re proud to bring this recognition home, a tribute to the exceptional women who are instrumental in shaping Groove’s future.”
Compliance Updates
PA Gaming Control Board Renews License for Wind Creek Bethlehem Casino
The Pennsylvania Gaming Control Board (Board) unanimously voted to renew the Category 2 stand-alone casino license of Wind Creek Bethlehem LLC, operator of Wind Creek Bethlehem casino in Northampton County.
In making the decision, the Board determined that Wind Creek Bethlehem LLC had fulfilled the obligations under its previously approved casino operator’s license and therefore qualified to have its license renewed for an additional five-year period.
The decision to renew the license was based on a process utilized by the Board that enables both the operator and the public to provide information relevant to the renewal decision. A public input hearing was held in July 2024 in the casino’s host municipality, the City of Bethlehem, where personnel of Wind Creek Bethlehem submitted exhibits and presented testimony on various aspects of the facility’s operation since its last license renewal was granted. The public was also permitted to provide testimony about the casino and its impact in the community.
In reaching its decision, the Board also received information from local government officials, community groups and the PA State Police, along with the Gaming Control Board’s Office of Enforcement Counsel, Bureau of Investigations and Enforcement, Office of Compulsive and Problem Gaming, and Bureau of Casino Compliance.
Additionally, a public hearing was held in Harrisburg to permit Board members to further question Wind Creek Bethlehem LLC representatives about any remaining issues prior to voting on the renewal.
Since its opening in May 2009 through September 2024, Wind Creek Bethlehem has generated over $7 billion in revenue from the play of retail slot machines and table games, sports wagering and iGaming, and has returned to the Commonwealth a total of $2.9 billion from tax revenue, assessments and fees. Wind Creek Bethlehem currently operates 2318 slot machines, 202 table games and a 20-table poker room while providing employment to 2242 persons directly or through third-party tenants in the events center, food and beverage outlets or retail stores. 94% of those employees are Pennsylvania residents.
Caesars Entertainment
NetGaming Signs iGaming Partnership with Caesars Entertainment
NetGaming, a rapidly growing online casino content provider, today announced an iGaming partnership with Caesars Entertainment that will bring NetGaming’s portfolio of unique game content to Caesars’ online casino platforms, enhancing the entertainment experience for its players. Through this partnership, Caesars will integrate a wide range of NetGaming’s high-performing titles onto its iGaming platforms, including popular games such as Wicked Wins – Fortune Pick, Zeus’s Thunderbolt 5000, and American Wonder Reels.
The partnership underscores both companies’ commitment to delivering premium, engaging content to players in North America.
“We are thrilled to partner with Caesars, one of the most respected and prestigious brands in the gaming industry,” said Pallavi Deshmukh, CEO of NetGaming. “This agreement represents a significant milestone for NetGaming, as it allows us to reach a broader audience and showcase our great games that stand out for their innovation, quality, and player engagement.”
“NetGaming offers an impressive variety of titles that we believe will resonate well with our players,” said Matt Sunderland, Senior Vice President, and Chief iGaming Officer at Caesars Digital. “We’re committed to putting our players first and integrations like these add to our ambitions of offering them an elevated online casino experience they can’t find anywhere else.”
Caesars’ integration of NetGaming’s distinctive gaming titles, will provide its players with an even more diverse and immersive gaming experience across its iGaming platforms. The collaboration between NetGaming and Caesars is expected to go live in H2 2025, with additional game releases planned for the future.
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