Latest News
World Series of Poker Reveals Full 2024 WSOP Daily Event Schedule

Following a record-setting 2023, the world’s biggest poker series returns to the Las Vegas Strip for an encore in 2024.
The richest, most prestigious and longest-running poker series – the World Series of Poker® (WSOP®) – today announced its full daily event schedule for the 2024 World Series of Poker, following the success of the record-breaking tournament in 2023. The 55th edition of the series heads back to the Las Vegas Strip at Horseshoe Las Vegas and Paris Las Vegas.
The 2024 series will run from May 28 to July 17, 2024, offering nearly 700 tables, many new events and, of course, the highly coveted WSOP Main Event® Bracelet. The Main Event will begin on July 3, with four starting flights running until July 6. Late registration will be available on July 7-8 through Level 7 or around 4:40 p.m. on Day 2 of each day.
The Main Event Final Table will occur July 16-17 at Horseshoe Las Vegas. Last year’s Main Event drew a record 10,043 entrants and crowned Daniel Weinman as its champion. Hailing from Atlanta, Ga., Weinman became the first American to win the WSOP Main Event since 2018 taking home $12.1 million, the largest Main Event first-prize payout in series history.
Weinman and many former WSOP Main Event champions will kick off the 2024 series with an all-new event, the Champions Reunion No-Limit Hold’em Freezeout. Serving as Event #1 on this year’s schedule, the contest features a $5,000 buy-in and an exciting twist, allowing players who knock out a former Main Event champion to receive an automatic entry into the 2024 WSOP Main Event as a bounty. All living Main Event champions will be given a free entry to play in the event.
“We’re proud to be Las Vegas’s original Main Event,” said Ty Stewart, SVP & Executive Director of the WSOP. “Records are made to be broken, so our motto this year is bigger and better. With our best schedule ever and more than 100 additional poker tables, we look forward to welcoming legends, first-timers and everyone in between. If you’re a poker player, there is simply no experience on earth like the World Series of Poker.”
The opening week for the 55th edition of the WSOP contains more action-packed events, with the Champions Freezeout and Event #3 WSOP Kickoff No-Limit Hold’em Freezeout.
Other new and noteworthy series highlights include:
Seniors High Roller No-Limit Hold’em – Event #65: For the first time, players ages 50 and up can participate in an exclusive new high roller event with the Seniors High Roller No-Limit Hold’em tournament. Featuring a $5,000 buy-in and 50,000 starting stack, the three-day event begins on Wednesday, June 26.
Mixed No-Limit Hold’em; Pot-Limit Omaha Double Board Bomb Pot (8 Handed) – Event #41: Beginning on Saturday, June 15, this first-of-its-kind event will take place over three days. The buy-in for this event will be $1,500 with a starting stack of 25,000.
PokerNews Deep Stack Championship No-Limit Hold’em – Event #62: PokerNews will sponsor the $600 deep stack championship on June 25 as well as offering special promotions to put the spotlight on the low-stakes grinders. In addition to editorial coverage, for four weeks from May 28-June 24, players who participate in the daily $200, $250, or $400 deep stack tournaments at the WSOP will earn points and climb leaderboards. The top 10 point earners each week will get complimentary seats into the $600 PokerNews Deep Stack Championship.
Independence Day Celebration No-Limit Hold’em – Event #80: Celebrate Independence Day with a new three-day event at the WSOP. Flight A begins on Wednesday, July 3, and Flight B will begin on Thursday, July 4. Both flights contain $800 buy-ins and a starting stack of 40,000.
$1,000 No-Limit Hold’em During Main Event – Event #82: As Flight 1D of the Main Event occurs on Saturday, July 6, there will be a $1,000 buy-in Hold’em event at 7:00 p.m. that night. The two-day event will contain a starting stack of 20,000.
$3,000 Mid-Stakes Championship No-Limit Hold’em – Event #89: For players who bust out of the Main Event but want to remain a part of the high-stakes action, this new four-day event begins on July 11 with a $3,000 buy-in and a starting stack of 40,000.
More New Events at the 2024 WSOP Include:
Poker fans from around the world can enjoy the sights and sounds of the Las Vegas Strip while reveling in the history linked to Horseshoe Las Vegas. Horseshoe owns a special place in the legacy of the World Series of Poker, as the first-ever WSOP was held at Horseshoe in downtown Las Vegas in 1970. Last summer, the WSOP unveiled the Hall of Fame Poker Room at Horseshoe Las Vegas, featuring 20 poker tables with non-stop action 24/7 and a permanent Poker Hall of Fame exhibit that pays tribute to the sport’s legends and history. The 2023 inductee to the Poker Hall of Fame was long-time poker great Brian Rast. The 2024 inductee will be announced this summer.
The WSOP Final Table, TV set and staging will again reside inside Horseshoe Las Vegas, and the main cage will be located at Paris Las Vegas. The two buildings are connected and share a parking garage, which can be accessed from Paris Drive. In addition to the new Versailles Tower featuring redesigned luxury guestrooms, Paris Las Vegas has become a mecca for foodies with the recent openings of several dining destinations led by restaurateurs and world-famous chefs, such as Nobu, Bobby’s Burgers by Bobby Flay, The Bedford by Martha Stewart and Vanderpump à Paris.
Weekend marquee events will have adjusted starting flights during the 2024 WSOP. The events will now have either three starting flights Friday through Sunday or four starting flights Thursday through Sunday. This change results in popular events such as Monster Stack, Millionaire Maker, and Colossus now having three starting flights. Additionally, Mega Satellites will now be played as “Landmark Mega Satellites,” where participants will accumulate a certain amount of chips (e.g., 10x starting stack) to win a seat in the respective event.
Daily Deep Stack tournaments will run every day from May 28 to July 16, with buy-ins ranging from $200 to $400. In addition, Daily Landmark Mega Satellites will happen from May 28 to July 15 with buy-ins starting at $135 and topping off at $25,000.
Part of the record-breaking success of 2023 was due to international and domestic online satellites on GGPoker and WSOP.COM. GGPoker, the world’s leading online poker room, will again offer exclusive satellites to the 2024 WSOP.
“Last year, 774 players made the GGPoker Road to Vegas, cashing for over $5 Million in Main Event prizes,” said Daniel Negreanu, GGPoker Global Ambassador and six-time WSOP bracelet winner. “This summer, we aim to send 1,000 players to their WSOP Dream.”
Popular WSOP.COM Online Bracelet events return to action with domestic daily satellite qualifiers with Main Event satellites offered for as little as $1. In 2023, WSOP.COM qualified more than 450 players into the $10,000 Main Event with plans to exceed that figure this year. Also, in 2024 during each night of the series, WSOP.COM will host a guaranteed seat mega satellite for the next day’s bracelet event. Details on the date and location for the WSOP Circuit season-ending Tournament of Champions will be announced by March 15.
Main Event Maynia, the WSOP’s official guaranteed seat-qualifier series, returns in 2024, providing another way to qualify for the 2024 WSOP through land-based satellites at official partner casino resorts and card rooms throughout the country and the world. Participating locations include the Horseshoe St. Louis, Grand Victoria Casino Elgin, Harrah’s Cherokee, Horseshoe Tunica, Harrah’s Pompano Beach, Thunder Valley Casino Resort, Turning Stone Resort Casino, Horseshoe Las Vegas, Foxwoods Resort Casino, and Graton Casino and Resort.
PokerGO, the world’s largest poker content company and streaming platform, returns as the official livestream and production partner of the WSOP. Throughout the summer, PokerGO will livestream dozens of WSOP gold bracelet events, including live coverage of the 2024 WSOP Main Event, across PokerGO.com and other platforms. The full WSOP livestream schedule will be released soon and found at pokergo.com/schedule. Additionally, PokerGO will produce new WSOP episodes to air on CBS Sports, the exclusive domestic television home of the WSOP.
When booking early, entrants of the WSOP bracelet events can enjoy reduced hotel room rates at Horseshoe and Paris, as well as all Caesars Entertainment resorts in Las Vegas, by using the special advanced booking code “WSOP24”. Rates are based on availability and are subject to change. Please visit our reservations page to view a complete list of rates across all Caesars Entertainment properties.
To view the entire bracelet schedule, please visit wsop.com, where a downloadable version is provided.
Key Operational Notes
Online Registration: To avoid queues and congestion, WSOP encourages participants to utilize the online/mobile registration process to sign up for events, allowing players to register and pay online. WSOP uses www.BravoPokerLive.com to manage online/mobile registrations. Participants who register online will need to visit the Champagne Ballroom located in the Le Centre Des Conventions in Paris Las Vegas and have their identification validated. Once verified, players can simply pick event(s) online via Bravo, utilize the self-service kiosks located throughout the Paris and Horseshoe convention centers to print their seat cards and go directly to their table. Registration will open in May. WSOP will announce to the public when it is live.
In-Person Registration: The main registration area will be in the Champagne Ballroom, with more stations added to the main registration and VIP cages. Hours of operation begin Tuesday, May 28 at 9:00 a.m. and will remain open from 6:30 a.m. to 5:00 a.m. with a 90-minute break from 5:00 a.m. to 6:30 a.m. every day through Wednesday, July 17. Participants must present valid photo identification, their Caesars Rewards card, and payment to enter events.
Caesars Rewards (CR): The location will be in the Champagne Ballroom near the main and VIP registration cages for participants to obtain loyalty cards. Caesars Rewards kiosks will also be available for players to reprint their cards without having to visit a CR representative.
Methods of Payment for WSOP Events: Cash, credit/debit cards (Visa, MasterCard, Discover or American Express), cashier’s checks drawn from the participant’s accredited bank account and made out to the participant, Paris or Horseshoe gaming chips, Bravo TBIC or WSOP Tournament Account are all acceptable forms of payment for 2024 WSOP. Additional fees will be incurred on all credit/debit card transactions. Participants using credit/debit cards must have a valid ID that matches the cardholder’s name present on the credit card used for the transaction.
WSOP Tournament Account: Participants can place money on their account when they arrive using cash or Paris/Horseshoe gaming chips. Participants can also deposit tournament winnings into their WSOP Tournament Account. After setting up an account at the WSOP Main Cage in the Champagne Ballroom, the participant will have the option to register online or via mobile device (through www.BravoPokerLive.com) for WSOP tournaments with the funds used to initiate the account and simply print seat card(s) at one of the kiosks – avoiding the need to use the registration line to enter events. Participants who would like to pay with a wire transfer will need to setup a Bravo TBIC account through www.BravoPokerLive.com.
Payouts – Participants collect their winnings at the WSOP Main Cage in the Champagne Ballroom. Participants can request one of the following methods of payment: cash, wire transfer, casino chips, check, or tournament account deposit. Those who have a Bravo Tournament Buy-In Account can direct funds back to their account.
International Participants are required to bring an additional form of identification that shows a residential address, such as a driver’s license, signed lease agreement, a utility bill or a mobile phone bill.
Satellites for WSOP gold bracelet events have begun on WSOP.com and will run continuously through the event. Outside the U.S., the WSOP has deepened its partnership with GGPoker, which has exclusivity to run satellite packages to the WSOP. More details to be announced soon.
Deposits for WSOP.com will now be located just past the Payouts & Player Services in the Champagne Ballroom.
To view important details about this year’s event, visit WSOP.com/2024. This page will be live leading up to and during the event, where players can find all relevant information about the WSOP. Structure sheets for each individual event are expected to be posted on WSOP.com beginning in March.
Participants must bring with them valid government-issued picture identification with their current residential address, as well as a secondary form of ID (like a bill or statement confirming address). Participants residing outside the United States must have a valid passport, in addition to another form of credible identification that includes address information.
The schedule, events, start times, end times and locations of events are subject to change. Tournament chips have no cash value. Winners will be required to provide a valid picture ID. Tax forms will be completed for those with winnings in excess of $5,000 net of event buy-in. Participants without a Tax Identification Number and foreign players from non-tax treaty countries are subject to up to 30 percent tax withholding.
WSOP reserves the right to cancel, change or modify the tournament or any tournament event, in part or in whole, without notice.
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Mindway AI Welcomes Yardena Almagor as Customer Success Manager to Drive Client Relationships and Enhance Customer Experience

The post Mindway AI Welcomes Yardena Almagor as Customer Success Manager to Drive Client Relationships and Enhance Customer Experience appeared first on European Gaming Industry News.
Latest News
Martin Lycka to Welcome Former Liverpool and Leeds Star to Safe Bet Show at SBC Summit 2025

Safer gambling expert Martin Lycka will welcome former Liverpool and Leeds defender Dominic Matteo to SBC Summit 2025 for a live edition of The Safe Bet Show in collaboration with EPIC Global Solutions.
Matteo made 155 appearances for Liverpool between 1992 and 2000 before moving to Leeds United. During his time at the club, he played a key role in their run to the Champions League semi-finals and later went on to captain the side. He also enjoyed spells at Sunderland, Stoke City, and Blackburn Rovers, and represented Scotland at international level.
Since retiring at the end of the 2008/09 season, Matteo has become a leading voice in the safer gambling space, drawing on his own experience of struggling with gambling addiction. He now works with EPIC alongside his wife, Jess Matteo, where they serve as Lived Experience Facilitators to help raise awareness of gambling-related harm among professional athletes.
Matteo’s gambling addiction began towards the end of his career while playing for Blackburn. At its worst, he placed a £500,000 bet on a single horse race and accumulated debts of more than £1 million. His recovery began with the unwavering support of his wife Jess, whose role he describes as instrumental in helping him rebuild his life.
That support proved vital once again in 2019, when Matteo was diagnosed with a brain tumour that required life-saving surgery and radiotherapy. Remarkably, the tumour had been dormant since childhood — leading Matteo to reflect that he had unknowingly played his entire professional career with it.
The couple have since dedicated themselves to educating players across the EFL, Scottish Premiership and PREM Rugby on safer gambling measures. Their work focuses on building awareness, helping players spot early signs of harm, and connecting them to the right support.
Matteo’s story brings a powerful perspective to SBC Summit’s Player Protection Stage, where he and his wife Jess will join Lycka for a live conversation on Tuesday, 16 September, from 16:30 to 17:00. Jess will share her insights on what it means to support a loved one through gambling addiction, including how families can find the right advice and access meaningful support.
Their session comes as SBC Summit 2025 prepares to host its first-ever Legends Charity Game, featuring football icons such as Kaka, Luís Figo, Cafu, Alessandro Del Piero, Patrice Evra, and more. Against that backdrop, Matteo’s appearance offers a timely reminder of the need to educate both current and former players on the risks of gambling harm.
Ahead of the live show, Lycka said: “Dominic’s journey is one of incredible resilience. His willingness to speak openly about his struggles and his fantastic educational work with athletes is deeply impactful.
“Having him and Jess join me for this live edition of The Safe Bet Show brings an essential human perspective to the wider conversation on player protection. I’m honoured that I’ll be able to share the stage with them both in Lisbon.”
The Player Protection Stage will run across all three days of SBC Summit, from 16 to 18 September. Day one will focus on regulation, day two will explore the role of technology in player protection, and day three will be dedicated to research.
Secure your pass for SBC Summit 2025 today and join over 30,000 attendees!
Get your tickets below: Save 50% with code EUROGAMINGPARTNERVIP
The post Martin Lycka to Welcome Former Liverpool and Leeds Star to Safe Bet Show at SBC Summit 2025 appeared first on European Gaming Industry News.
Interviews
Getting to Know Incline Gaming Marketing with Chief Commercial Officer Jo Dennis

Incline Gaming Marketing is redefining how gambling brands scale and succeed worldwide. Founded by industry veteran Peter Laverick, the agency delivers end-to-end digital marketing services across user acquisition, CRM, and creative. In this interview, CCO Jo Dennis explains how Incline acts as an extension of operators’ in-house teams, helping them acquire players, boost retention, and compete globally.
Incline Gaming Marketing. Tells us what we need to know about the business.
Incline Gaming Marketing (Incline) is a full-service digital marketing partner dedicated exclusively to the regulated gambling industry. We’re not just a supplier of campaigns or assets, we run marketing operations end-to-end for our partners, functioning as an extension of their in-house team.
Our expertise spans user acquisition, CRM, and creative, delivered by specialists who’ve worked inside top operators and suppliers. With offices in San Francisco, Philadelphia, and London, we provide market-specific strategies and execution for brands in North America, Europe, Africa, Australia, and beyond.
Founded by industry veteran Peter Laverick in 2020, Incline is part of The Conexus Group alongside Pentasia (recruitment) and Partis (strategy and M&A). Our partners range from household-name operators to ambitious new entrants, all looking for a team that can step in, own the process, and deliver measurable results from day one.
Who are the main players running the business day to day?
Peter Laverick, our CEO and founder, has led marketing at some of the industry’s biggest names, including BetVictor, Aristocrat, and PlayStudios. Chief Commercial Officer Jo Dennis joined through our acquisition of Random Colour Animal in 2024 (RCA was originally founded in 2018) and brings more than 25 years in brand and marketing strategy.
Chief Marketing Officer Oren Langburt has over 15 years’ experience in real-money gaming, including leading marketing at FanDuel. VP Partner Success Haig Sakouyan is a 20+ year industry veteran, ensuring our partnerships deliver beyond marketing.
Talk us through Incline Gaming Marketing’s core service offering.
We operate in three connected disciplines that together form a complete managed marketing service:
- User Acquisition (UA): We plan, execute, and optimise campaigns across Meta, Google, TikTok, Snapchat, Apple, and programmatic networks, managing multi-million-dollar budgets. As an approved Facebook Business Partner, we’ve been rated the most effective media buyer in North America’s online gaming sector, achieving a 99.9% efficiency score.
- Customer Relationship Marketing (CRM): Our CRM specialists handle the full player lifecycle — from onboarding and first-time deposit conversion to long-term retention and reactivation. We combine data-led segmentation with targeted offers and creative to grow lifetime value while controlling bonus spend.
- Creative: We produce more than 1,000 assets per month, from brand identities and websites to broadcast-quality TV spots, slot game creatives, supplier content packs, and conference materials. All creative is performance-driven and integrated into UA and CRM campaigns for maximum impact.
When combined, these services allow us to act as a partner’s complete marketing department – – strategy, execution, and optimisation under one roof.
Which markets are you focused on? Are you pushing into any new regions?
We built our reputation in North America, where we work with leading land-based and online operators across casino, sportsbook, lottery, social gaming, and daily fantasy sports. We now deliver integrated managed services in Canada, the UK, continental Europe, Africa, and Australia, tailoring each approach to local regulations, player behaviours, and market dynamics.
For many partners, this means we handle all marketing in new markets from day one – avoiding the time and cost of building a local team – and then continue as their long-term, embedded marketing function.
Why are your services particularly valuable to operators in the current industry climate?
Player acquisition costs are rising, retention is harder than ever, and regulatory pressure is mounting. Building and managing an in-house team with the full range of skills required – from media buying to lifecycle marketing to creative production – is expensive and slow.
Incline solves that. We provide an instant, proven marketing department with deep gambling expertise, multi-channel capabilities, and global reach. Our managed services model means we don’t just advise, we execute, optimise, and deliver results. Whether launching in a new jurisdiction or scaling in a mature one, we know the levers to pull for sustainable growth.
What can we expect from Incline in the second half of the year?
We’re deepening our presence in Europe, Africa, and Canada while cementing our leadership in North America. Several major launches and brand refresh projects are underway, alongside scaled acquisition and retention campaigns for our long-term partners.
Our focus remains the same — provide operators and suppliers with a high-performing, fully managed marketing function that delivers measurable results faster, and with more certainty, than building it in-house.
The post Getting to Know Incline Gaming Marketing with Chief Commercial Officer Jo Dennis appeared first on European Gaming Industry News.
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