Latest News
Winlandia set for launch in major European markets including the UK, Norway and Denmark having already gone live in Sweden
Finlandia Casino, the hugely popular online casino brand that has been entertaining Finnish players for ten years, has rebranded to Winlandia so that the operator can expand its reach into core regulated markets across Europe.
Over the past decade, Finlandia Casino has become the go-to online casino destination for Finnish players thanks to its commitment to offering the best possible Finnish customer journey, a huge portfolio of slots, table and live dealer titles, a great selection of payment options and exciting promotions and bonuses.
This top-rated player experience ultimately saw players from other markets sign-up to Finlandia, with this demand being a driving force behind the rebrand and decision to expand into additional markets.
Following the rebrand to Winlandia, the same fun and entertaining experience will now be offered to players in markets such as the UK, Sweden, Denmark and Norway.
Winlandia plans to stand out from its rivals by tailoring the player experience it offers across games, payments, bonuses and customer service in each market, delivered with a playful Nordic twist and the Finnish Sisu.
By offering a wide selection of games in each market with its portfolio soon to surpass 5,500 titles from all the major developers as well as up-and-coming providers making a name for themselves.
The decision to rebrand from Finlandia Casino came from a desire to expand internationally, but also to keep pace with the decision to dissolve the gambling monopoly in Finland and open the market to other licensed operators over the coming years.
The operator plans to be among the first to apply for a licence in Finland when it can do so. It also has plans to enter other Nordic markets such as Norway, as well as the likes of Canada and New Zealand as it pivots into being a truly international operator.
Christoffer Grönlund, Head of Acquisitions & PR at Winlandia, said: “We are so excited to have rebranded to Winlandia and to take our amazing casino experience to more markets such as the UK, Sweden, Norway and Denmark in the first phase. In the second phase, we will enter Canada and New Zealand.”
“The team behind Winlandia is hugely passionate about online casino and delivering the absolute best experience to our players.
“We believe the only way to truly stand out is to excel across all areas and let data lead the way, from brand to bonuses, games to payments and of course customer service. Localisation, personalisation and conversion rate optimisation are also a must for each market.
“We have a very experienced team behind Winlandia with +15 years in iGaming and we know exactly how to deliver this and so much more to players in each market.
“We have some incredibly exciting plans in the works and look forward to more players than ever before being able to enjoy what Winlandia has to offer.”
REEVO, the next-generation B2B games provider and aggregation platform, is thrilled to announce its latest partnership with YOriginal Games, a cutting-edge game studio known for its fast-paced, high-converting casino content.
This partnership brings YOriginal’s top-performing titles including fan favorites like Crash, Plinko, Dice, and Limbo to REEVO’s robust aggregation platform, further expanding the company’s content offering with high-velocity, action-driven gameplay that resonates with next-gen audiences.
As part of REEVO’s mission to continuously deliver innovative, customizable content that helps partners grow, this collaboration highlights the power of REEVO’s agile integration and deep market reach.
“Partnering with YOriginal is a natural fit for REEVO as we continue to raise the bar for content excellence,” said Daniel Cuc, Head of Account Management at REEVO. “Their portfolio is a magnet for players who crave action and instant engagement. With our platform’s flexibility and speed-to-market, we’re empowering operators to unlock new levels of performance and this partnership is just the start.”
YOriginal’s CEO, Kirill Bykov, echoed the excitement: “We’re truly excited to go live with REEVO an outstanding partner with a sharp product and strong reach. Their platform is a perfect match for our fast, high-performing games. Together, we’re delivering fully customized content to markets that love action. This is just the beginning.”
With dozens of new titles launched monthly, REEVO continues to evolve as one of the most dynamic content platforms in the industry offering operators seamless access to bold, differentiated games that win.
The post Accelerating Growth: REEVO Integrates High-Caliber Content by YOriginal Games appeared first on European Gaming Industry News.
Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, has been certified as a Great Place To Work®. The recognition – a global reference in people management and organizational climate – highlights the company’s efforts in promoting a positive environment, with development, well-being and inclusion initiatives aligned with the needs of its approximately 600 employees.
The GPTW survey assesses employee perceptions across five pillars – credibility, respect, impartiality, pride and camaraderie. For Sophia Serak, Director of People, participating in the assessment was essential to identify strengths and opportunities for improvement. “We want to be more than a workplace: we’ve created a framework for everyone to develop and feel valued. The certificate proves we are on the right path and motivates us to evolve further”, says the executive.
More than just a welcoming environment, Grupo Esportes Gaming Brasil has built a space where everyone has the freedom to be themselves, clarity about where they can go, and real support to grow. An environment where values such as trust, listening, and collaboration are at the heart of decisions — from the selection process to the choice of leaders.
In 2024, the group accelerated its mission to strengthen leadership, with training, assessments linked to values and programs offering regular management training. More than 60 leaders participated in development paths and initiatives such as “Impulso EGB” — an educational incentive program that subsidizes technical courses and specializations for employees.
Trust is the foundation of Esportes Gaming Brasil’s culture. It manifests itself in small gestures, spontaneous feedback, the freedom to propose new ideas and the construction of real bonds between people. The company invests in inclusive communication, active listening and collective actions that strengthen the sense of belonging — such as themed parties, recognition rituals and direct chats with leadership.
The post Esportes Gaming Brasil certified as Great Place To Work® appeared first on Gaming and Gambling Industry in the Americas.
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
BMM Innovation Group, a technology conglomerate focused on gaming product compliance testing, cybersecurity solutions and virtual training for the global gaming industry, announced that it is exhibiting at the Perú Gaming Show 2025, June 18–19 at the Centro de Exposiciones Jockey in Lima, Perú. BMM’s local experts will be available at Booth No. 31–32 to discuss the Company’s full suite of testing, certification, cybersecurity and virtual training services for Perú’s growing gaming industry. With a well-established land-based sector and a rapidly expanding online gaming market, Perú represents one of the most dynamic jurisdictions in Latin America. BMM has supported the Peruvian gaming industry for more than 18 years, with a dedicated office in Lima since 2007. The Company’s deep roots and compliance expertise make it uniquely positioned to serve the diverse needs of Perú’s casinos, sports betting operators, lottery providers and online gaming programmes.
Amusnet is set to make a powerful impression at the Peru Gaming Show 2025, taking place on June 18-19 in Lima, by presenting a comprehensive portfolio across its Online Casino, Live Casino, and Land-based verticals. As one of the most prominent and influential gaming exhibitions in Latin America, PGS brings together the industry’s leading providers, manufacturers and decision-makers for two days of impactful business exchange. Amusnet is also sponsoring the LMG Futbol Experience on June 17, held just before the exhibition, showcasing involvement in local events and its engagement in supporting industry-wide collaboration.
International Game Technology PLC announced that its spectacular RISE55 cabinet is now live on casino floors across the US. With robust, performance-focused content roadmaps for the premium-leased and for-sale game segments, IGT’s RISE55 cabinet debuted with the highly entertaining Magic Treasures Gold game. The RISE55 cabinet features a 55-inch ultra-HD curved display that delivers crisp graphics, enhanced audio technology and remarkable player comfort. The RISE55 cabinet first hit casino floors in late May, with additional deployments planned through the summer. As the hardware’s Class III premium launch title, Magic Treasures Gold is a visually stunning multi-level progressive game with features that build upon the success of IGT’s award-winning Magic Treasures game, including a leveled-up version of the Money Ball feature.
Partnerships
Hard Rock Cafe, in partnership with international soccer icon Lionel Messi, launched new merchandise coinciding with one of the year’s most anticipated global soccer tournaments. The collection debuts as part of Hard Rock’s “WE PLAY TOGETHER” campaign, which unites soccer fans to celebrate the sport. The campaign will feature special experiences and exclusive offers, such as bundle deals combining themed Messi menu and retail items, for guests to watch each match and show support for their favourite teams. Lionel Messi announced the collection via an Instagram post, where he donned one of the custom tees now available for purchase.
PrizePicks, the largest daily fantasy sports operator in North America, announced that it has partnered with the Los Angeles Dodgers as the team’s Official DFS Partner. The partnership features several digital and in-stadium activations at Dodger Stadium as PrizePicks continues to strengthen its brand presence in baseball.
The post Gaming Americas Weekly Roundup – June 9-15 appeared first on European Gaming Industry News.
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