Latest News
Milestone Achievement: SOFTSWISS Jackpot Aggregator Elevates 50 Online Casino Brands to New Heights
The SOFTSWISS Jackpot Aggregator, a revolutionary solution for increasing player engagement and maximising operator revenue, has launched jackpot campaigns for an impressive roster of 50 online casino brands. Adding to the significance of this milestone, it is truly remarkable that the esteemed 50Crowns brand has become the 50th online casino powered by the cutting-edge solution offered by SOFTSWISS.
50Crowns is a multi-currency casino, operating under a Curacao licence, that allows players to bet using the most popular fiat and cryptocurrencies. The Royal Jackpot campaign, fuelled by the unmatched capabilities of the Jackpot Aggregator, is set to deliver an unparalleled gaming experience with its progressive prize pool across Minor, Major, and Grand categories, while unlocking tremendous potential and substantial gains for the operator.
SOFTSWISS, an award-winning software provider for the iGaming business, introduced the groundbreaking Jackpot Aggregator towards the end of 2021. Since its launch, the product has undergone notable advancements, especially during the previous year, significantly reinforcing its functionality. According to the company’s latest news, players across various client brands have successfully claimed a staggering number of over 16,000 jackpots. This outstanding achievement serves as a testament to the soaring popularity of jackpot campaigns among avid users, solidifying the Jackpot Aggregator’s position as a true game-changer in the industry.
The SOFTSWISS Jackpot Aggregator stands out in the market for its exceptional offering firstly because of its comprehensive service. The solution not only grants operators flexibility to customise jackpots based on their unique business goals but also offers full support from technical and business account managers. These experts guide operators through every stage of the jackpot campaign, from initial idea conception to successful launch and in-depth analysis. What sets the team behind this multi-functional solution apart is their extensive experience in running jackpot campaigns for multiple brands within the same online casino group, showcasing their professionalism and unrivalled expertise in delivering outstanding results.
The lineup of 50 brands powered by the Jackpot Aggregator features highly acclaimed representatives from the iGaming industry.
Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, comments on the product milestone: “It gives us great pleasure to witness the remarkable growth of the SOFTSWISS Jackpot Aggregator, both in terms of functionality and the number of brands that choose to launch jackpot campaigns with us. We are proud to announce that we now have 50 brands on board! I extend my heartfelt gratitude to the Jackpot Aggregator’s team for their exceptional professionalism and to our esteemed clients for placing their trust in us.
Over the past three months, we have made significant strides. For instance, the total amount of bets participating in our jackpot campaigns has surpassed 1 billion euro, marking a great milestone. We would also like to emphasise that, alongside the established methods of collaborating with players and game providers for running jackpot campaigns, our clients have developed their own highly effective strategies. These strategies have contributed significantly to enhancing the efficiency of jackpot campaigns and boosting business revenue.”
SOFTSWISS will be attending iGB Live! 2023, which takes place on 11–14 July in Amsterdam, to unveil the secrets of launching successful jackpot campaigns in online casinos.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Latest News
DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus
DreamPlay’s ambitions go far beyond simple game development. With a new office in Limassol, the international iGaming solutions provider is expanding its presence in Europe and laying the foundations for a new philosophy of the iGaming business.
The location in Limassol was not chosen by chance – Cyprus has long become the European center of iGaming. It is here that key market players, large operators and financial structures supporting the industry are concentrated. And the high concentration of technology and talented developers allows DreamPlay to form its own ecosystem of talent.
If in the 2010s Cyprus became a hub for classic iGaming operators, today it is a point of attraction for technology companies that are betting on metaverses and the integration of games into a wider digital ecosystem. DreamPlay is one of those shaping this trend.
Google-style campus for game development talents
The DreamPlay office and campus in Limassol are part of the company’s international network of corporate campuses. Similar hubs already operate in Thailand, Bali, Peru, the UAE and Poland. They offer employees comfortable working conditions and the ability to move between locations, accommodation, meals, legal support for stays in different countries. And all this is at the expense of the company. -And the flexible work format and 4-day work week in the company helps DreamPlay talents maintain a healthy work-life balance. It’s all about well-established business processes and taking care of the team.
It’s nice to know that you can come to the country, and there is a Dream Campus where friends, like-minded people and someone who can simply take care of you are waiting for you. They will meet you at the airport, give you a tour, accompany you on medical or legal issues. It’s all part of the team.
“iGaming is an industry of emotions. Therefore, the people who create it should work where they feel best. Therefore, in our campuses we create an environment where the team can feel maximum freedom for creativity, focus on creating new breakthrough products. And not be distracted by everyday issues. And we are sure that this gives us a strategic advantage, because we are sure that our employees have received better conditions than their colleagues in other companies. Comfort, flexibility and freedom are part of our global philosophy of DreamPlay,” shares DreamPlay CEO Alex Tkach.
What does this mean for the market?
Opening a DreamPlay office in Cyprus is a wise decision, as the company is preparing to enter new markets and partner with the largest iGaming players. It is also a signal to the entire market that the company is moving into the league of global players who dictate trends, rather than following them.
If today Cyprus is another platform for international expansion, then tomorrow DreamPlay may turn into one of the first technology companies in iGaming, operating on the principle of large IT holdings.
And this is where the main intrigue lies: will DreamPlay become the one who fundamentally rethinks the very nature of the industry?
The post DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus appeared first on European Gaming Industry News.
International Game Technology PLC
IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas
International Game Technology PLC announced that it recently introduced its much-anticipated Wheel of Fortune Video Poker game in the world’s most prolific video poker market: Las Vegas, Nev. Guests of Downtown Grand Hotel & Casino (Downtown Grand) in Downtown Las Vegas became the first players in the world to enjoy legendary IGT multi-hand video poker paired with the puzzle-solving, wheel-spinning fun of Wheel of Fortune via IGT’s Wheel of Fortune Video Poker game.
“Becoming the first casino in the world to offer IGT’s Wheel of Fortune Video Poker was an exciting moment for Downtown Grand and one that generated palpable buzz and significant play on our gaming floor. For decades, our players have enjoyed IGT video poker and Wheel of Fortune slots, so combining the DNA of those two products to create something new is an exciting proposition for our players,” said Rick Coltor, Slots Manager at the Downtown Grand Las Vegas.
“Launching IGT Wheel of Fortune Video Poker in Las Vegas, the world’s largest video poker market, marked another important milestone in the rollout of our expanded Wheel of Fortune games portfolio. Our Wheel of Fortune Video Poker game delivers an ideal blend of proven multi-hand poker, jackpot excitement and the signature elements of Wheel of Fortune games that have propelled the theme’s success for more than 25 years,” said Nick Khin, IGT President, Global Gaming.
IGT’s Wheel of Fortune Video Poker is currently available on the CrystalCurve cabinet. Wheel of Fortune Video Poker incorporates the franchise’s famous puzzle-solving features and the iconic “Wheel Bonus” that has had players chanting “WHEEL-OF-FORTUNE!” for decades. The multi-hand poker game is available in triple-play, five-play and ten-play configurations and can award players 30,000, 50,000 or 100,000 credits, respectively, for a dealt royal flush.
The post IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas appeared first on Gaming and Gambling Industry in the Americas.
MLB Players Inc., a commercial affiliate of the Major League Baseball Players Association, and OneTeam Partners announced they’ve reached a licensing agreement with PENN Entertainment.
The agreement designates PENN’s sports betting platforms – ESPN BET in the U.S. and theScore BET in Canada – as Officially Licensed Sportsbooks of MLBPI.
PENN now has the rights to use MLB player names, images and likenesses on its sports betting platforms, marketing assets and promotional campaigns.
The deal also includes PENN’s retail sportsbook operations (32 retail sportsbooks at its casino properties, including 19 under the ESPN BET brand).
Last fall, FanDuel and MLBPI reached a similar licensing agreement after the MLB players’ union sued FanDuel and Underdog Fantasy in New York Supreme Court, accusing them of using the names and likeness of ballplayers on their players without permission.
”As baseball season gets underway, we’re excited to offer fans an enhanced betting experience that includes player likenesses, expanded wagering options and a more dynamic product. Partnering with MLB Players Inc. strengthens our connection to the league and its star players and creates additional opportunities to engage fans throughout the season,” said Jason Birney, Vice President of Operations at PENN Interactive.
OneTeam Partners specializes in commercializing group licensing rights for professional athlates, and is a joint venture between the NFL Players Association, MLB Players Association, Women’s National Basketball Players Association, MLS Players Association, and U.S. Women’s National Team Players Association.
“By integrating MLB player rights into PENN Entertainment’s platforms, this partnership brings fans closer to the game while unlocking new business opportunities in sports betting. It highlights the growing influence of players in shaping premium, fan-focused betting experiences while enhancing player NIL rights and widening distribution,” said Frank Arthofer, President of OneTeam Partners.
The post MLB Players Sign Licensing Agreement with PENN Entertainment appeared first on Gaming and Gambling Industry in the Americas.
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