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Meet GR8 Tech: Parimatch Tech’s experience and expertise embodied in great B2B solutions
On January 25, 2023, a new company entered the global iGaming B2B market: GR8 Tech. As the successor to Parimatch Tech — the company that developed the platform and marketing solutions for the Parimatch brand — GR8 Tech combines 30 years of experience in the iGaming market with a focus on long-term partnerships, commitment, and a straightforward approach to providing great gaming tech to satisfy the even greater ambition of its clients.
Coming from a large ecosystem, we know firsthand about working with B2C clients, clearly understand the pains and problems of operators, and can solve them with our developments. We understand that business is a race in which the only partners you need are GR8 ones. That means us.
“The creation of GR8 Tech is a long-awaited event, towards which we at Parimatch Tech have been consistently working throughout 2022. I am delighted and proud to see Parimatch Tech’s people embark on this new B2B journey. I’m convinced their experience and expertise under the guidance of GR8 Tech CEO Evgen Belousov will allow them to realise all the ambitious goals the company sets itself,” commented Maksym Liashko, ex-CEO of Parimatch Tech.
Our race in the gambling industry began in 1994 with the birth of Parimatch — a worldwide brand, famous for its fighting spirit and partnerships with top football clubs, athletes and esports organisations. As well as the Parimatch brand development, we discovered and developed the potential of technologies for the industry. In 2021, our expertise in betting and iGaming technologies became vital, and Parimatch Tech was established to meet the Parimatch brand demand for technologies to conquer new heights.
Our platform handles the peak betting loads from any top sports event on this planet without downtime. For us, it is now time for a new race: Parimatch Tech’s evolution to GR8 Tech.
We can now provide full tech coverage for established gambling businesses, including:
- A GR8 iGaming platform with a sportsbook, casino, payments hub, flexible API, CRM tools, player management, risk management, fraud prevention, gamification, and other custom tools and services.
- GR8 BaaS (Business-as-a-Service), offering a ready-made business with a running structure, streamlined processes, launched marketing, a reporting system, and early financial results.
- The GR8 Parimatch franchise, with the well-known worldwide Parimatch brand and iGaming platform for regulated markets under complete partner management.
In addition, GR8 Tech offers consulting, integration, and operation services — all via a convenient one-stop-shop approach. The outcome is all-round, stable, resilient, adaptive, and highly scalable business solutions for iGaming companies, which are easy to integrate and manage without the need for supervision or intrusion.
“Today’s B2B iGaming market is quite saturated with offers, yet it very much lacks consistency, convenience, and great service. We are here to change that and set a new norm in what a great product means. GR8 Tech composes tailor-made gaming solutions designed to evolve and fit the changing business environments, thus allowing our partners the freedom of forward thinking and long-term planning. And that’s GR8!” said GR8 Tech CEO Evgen Belousov.
All GR8 Tech products and services have been quality checked by Parimatch brand operators worldwide. Company clients (Parimatch Eastern Europe, PМІ, Parimatch United) successfully use GR8 Tech products in 15 markets worldwide, including Ukraine, Cyprus, the United Kingdom, Kazakhstan, Tajikistan, Tanzania, Kenya, Nigeria, and several other countries across Europe, Asia, and Oceania. The GR8 Parimatch brand is supported by several global partners, including Oleksandr Usyk, Parimatch Responsible Gambling Ambassador; four English Premier League teams (Leicester City, Chelsea, Aston Villa, and Newcastle United); and two top esports organisations (00Nation and Team Secret).
GR8 Tech’s first offline contact with the global iGaming community will take place on February 7-9, 2023, at ICE London, in meeting room S10-425, where attendees will be able to meet the company’s CEO, CTO, and BD Manager, learn more about the greatest tech in the iGaming B2B market and be one of the first in 2023 to get GR8 Tech for their businesses.
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Cubeia
Cubeia expands Originals Studio with Turbo Crash launch

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Cubeia, a Sweden-based iGaming software solutions provider, has unveiled the latest addition to its Originals Studio, Turbo Crash – a fast-paced, adrenaline-fuelled game designed to test players’ instincts.
Turbo Crash challenges players to make the ultimate risk-versus-reward decisions in search of astronomical returns. Players place their bets and watch the multiplier soar higher and higher – but timing is everything. It’s possible to cash out at any moment with a single click and every round can be verified for total transparency and trust thanks to its Provably Fair design.
Turbo Crash continues Cubeia’s Originals Studio mission to create operator-first, fully brandable games inspired by its Operator-Up philosophy – built from the ground up around what operators and their players need.
Cubeia’s investment in gamification and community-driven features is reflected in its latest release with challenges, achievements, and duels all available to bring players closer together.
A very successful first year for Cubeia Originals has validated this approach, and with Turbo Crash, the company is setting the pace for what an Originals experience can become as it scales the portfolio further.
Cubeia’s Head of Sales, Caroline Björkman, said: “Launching Turbo Crash as we approach our first anniversary is the perfect way to celebrate how well Originals Studio has established itself in the market. In less than a year, we’ve launched ten distinctive titles – from Mines and Crash to Turbo Crash – and built a portfolio that operators can rely on and players genuinely enjoy.”
The post Cubeia expands Originals Studio with Turbo Crash launch appeared first on European Gaming Industry News.
Claire Osborne Vice President of Interactive at Inspired Entertainment
INSPIRED EXPANDS ITS iGAMING PORTFOLIO WITH A DUO OF NEW SLOTS: WEREWOLF IT UP! & ZEUS LEGENDS OF OLYMPUS

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Inspired Entertainment, Inc., a leading B2B provider of gaming content, systems, and solutions, is excited to announce the launch of Werewolf It Up! featuring Cash Bank
and Zeus Legends of Olympus
featuring Triple Hit Combo
across the UK and Malta iGaming markets. Packed with captivating visuals and engaging gameplay, this online and mobile slot duo is designed to deliver strong results for operators and offers the best in iGaming entertainment for players.
Werewolf It Up featuring Cash Bank
is the Halloween-themed follow-up to Inspired’s smash hit Wolf It Up! Set in a mystical, spooky forest, the game combines fairy-tale charm with thrilling win potential. The base game introduces cash-packed candy symbols and the Bonus Wolf, which together trigger the Cash Bank Free Spins Bonus with eight free spins. A pseudo-persistence mechanic adds further excitement, with collected candies building towards the Lucky Wheel for chances to win one of four Prize Pots.
As with all our games, players can enhance their gameplay with customisable features including Bonus Buy for instant bonus entry, Fortune Spins for boosted hit potential, and Inspired’s Gamble, for potentially bigger rewards. Werewolf It Up delivers spook-tastic thrills, fun features, and a broad appeal for casual players looking to win big this Halloween.
Zeus Legends of Olympus featuring Triple Hit Combo
is a 5×3 reel, 20 win-line slot adventure that brings the power of Zeus, the King of the Ancient Greek Gods, to the reels. In a new art style for Inspired, the game blends ancient Greek mythology with fun gameplay features, the game introduces Inspired’s new Triple Hit Combo mechanic, designed to deliver escalating excitement and legendary rewards.
Players collect coins to feed three pseudo-persistent bags, Double Coins, Pot Fill, and Zeus Boost, that unlock epic bonus rounds powered by Inspired’s thrilling Win & Spin mechanic. With expanding reels, escalating prizes, and Zeus himself boosting values, every spin builds suspense toward greater wins. Optional features include Bonus Buy, Gamble, and a new multi-level Fortune Bet that allows players to supercharge their bonus rounds. Zeus Legends of Olympus combines a mythic theme and modern gameplay with Inspired’s signature innovation.
Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “We’re thrilled to unveil these two exciting new slots, each offering something truly unique for players. Werewolf It Up! is set to be this Halloween’s standout game, blending proven mechanics with spooky, visuals that will have players howling with delight. Our seasonal games have become player favorites, and Werewolf It Up! is a perfect addition to our portfolio of holiday-themed titles. Meanwhile, Zeus Legends of Olympus raises the bar with our brand-new Triple Hit Combo mechanic, kicking off a powerful new series of ancient Greek god–themed content. We’re confident both titles will engage players worldwide and deliver outstanding performance at launch and well into the future.”
The post INSPIRED EXPANDS ITS iGAMING PORTFOLIO WITH A DUO OF NEW SLOTS: WEREWOLF IT UP! & ZEUS LEGENDS OF OLYMPUS appeared first on European Gaming Industry News.
Chris Loftus CEO of Northern Lights Gaming
Northern Lights Gaming promotes Chris Loftus to Chief Executive Officer

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Northern Lights Gaming, the award-winning studio known for blockbuster slot titles such as Unusual Suspects and Bison Moon, has promoted Chris Loftus to CEO.
The promotion comes after Andrew Goodale chose to step away from the studio after more than eight years at the helm to pursue other opportunities.
Chris is a seasoned online slot studio executive with more than 17 years of industry experience and joined Northern Lights Gaming back in April 2025 as Commercial Director.
His career began at Inspired Entertainment, where he spent a decade as Head of Content Operations before moving on to 1X2 Network, where he served as Commercial Director for the leading studio and aggregation platform.
This was followed by a stint as Sales Director at fast-growing game studio Playnetic, where he further expanded his expertise in commercial strategy and business development, before joining the Northern Lights Gaming team.
As CEO of Northern Lights Gaming, Chris brings seasoned insight and an energetic approach to the studio, which has both a strong legacy and ambitious plans for the future.
Robert Henrysson, Chairman at Northern Lights Gaming, said: “We are thrilled to promote Chris to the position of CEO and for him to lead Northern Lights Gaming into the next chapter of its success story.
“Of course, we’d like to thank Andrew for his many years of service and for helping to drive Northern Lights Gaming forward with passion and purpose and wish him well for the future.
“Change always brings adjustments, but our direction and mission remain the same – and that’s to create the very best games and experience in the industry.
“And with Chris leading our incredible team and with a strong product roadmap in front of us, we are highly confident of doing just that.”
Chris Loftus, CEO of Northern Lights Gaming, added: “It’s an honour to have been promoted to CEO of Northern Lights Gaming and to have the trust of the team to steer the ship and continue to build on the incredible progress we have already made.
“The key to success for any studio is to create great games that hit the mark with players, and we have the team and process in place to keep adding epic titles to our portfolio.
“Our product roadmap is packed with truly exceptional games, and we can’t wait to see them leave our production line and for players to fire up the reels.”
The post Northern Lights Gaming promotes Chris Loftus to Chief Executive Officer appeared first on European Gaming Industry News.
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