eSports

DISPLATE BECOMES OFFICIAL SUPPLIER OF THE LEC FOR THE 2023 SEASON IN MULTIPLE TERRITORIES

Published

3 years ago

January 19, 2023

Reading Time: 2 minutes

Popular metal poster company Displate has become an official supplier of the League of Legends EMEA Championship (LEC) for the entirety of the 2023 season, in an agreement co-ordinated by SPORTFIVE.

The Poland-based company will be creating League of Legends products that fans can buy on displate.com, enabling fans to showcase high quality posters from their favourite universe, and bringing the virtual world of LoL into real life.

The partnership also sees Displate receive broadcast integration for the LEC Global Feed, as well as in Spain, France and Germany. For the English feed, the Displate logo will be displayed during the Countdown, along with other tournament partners

This covers everything under the new format with three splits – Winter, Spring and Summer – as well as the Season Finals in August and September

Displate will also be featured on the in-game sponsorship rotation, appearing in each match during the LEC. The English and National Feeds will see the logo displayed during Breaks also.

The first steps were made within esports in 2022, becoming the French and German national partner of the LEC Finals and World Championships in League of Legends.

SPORTFIV E actively supported Displate from its strategic vision in esports to the execution of its partnership with Riot Games. Considering Displate’s aims to associate with pop culture, it was an organic step for the brand to connect with League of Legends, one of the richest and most popular universes in the gaming community.

Displate has a growing list of partners, currently working with Star Wars, Marvel DC, Overwatch and Arsenal FC.

Displate CEO Mateusz Godala said: “Since last year, Displate has continuously expanded its investments in esports, bringing our products to new players and fans worldwide. Today, we are thrilled to be kicking off 2023 with what may be our biggest move yet. Partnering with Riot Games and joining LEC is an exciting opportunity to work with a staple brand and esports leader on creating a new, unique experience for the global community.”

Bartosz Maćkowiak Esport Partnerships Manager at Displate said: “This partnership is as big as it gets, because Riot Games is esports, and esports is Riot Games – simple as that! This year, fans and players worldwide will get an LEC season like none before, packed with special Displate promos and exciting joint events”.

Eva Suarez, Head of Esports Partnerships EMEA at Riot Games said: “We’re so excited for Displate to join us as an official sponsor for the LEC in 2023. Displate’s high-quality products will help us bring the amazing art of League of Legends to LEC fans across the globe and we can’t wait to see the evolution of this partnership over the next year.”- said

The LEC Winter season commences on Saturday, 21 January at the Riot Studio in Berlin, Germany. This is the first year in which the LEC has been expanded from Europe to EMEA, and will feature the following esports organisations: Astralis, Excel, Fnatic, G2 Esports, KOI, MAD Lions, SK Gaming, Team BDS, Team Heretics and Team Vitality.

Last year saw the LEC return to live audiences following the pandemic, and received superb viewership, with over 30,000,000 hours watched during the summer season, with 733,000 peak viewers.

Brazil

Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília

Published

3 days ago

June 4, 2026

GamingAmericas.com

esportes-gaming-brasil-exec-calls-for-‘responsible-sponsorship’-at-bis-brasilia

Esportes Gaming Brasil director Hugo Baungartner used a panel appearance at BiS Brasília (Brazilian iGaming Summit) to argue that sports and cultural sponsorships should be measured by their long-term impact, not just brand visibility. Baungartner spoke during the session “A Importância dos Patrocínios e das Leis de Incentivo para a Sustentabilidade do Esporte e da Cultura.”

During the debate, Baungartner said sector maturity requires a long-term approach that turns sponsorships into platforms for relationship-building and local ecosystem development, connecting with fans, consumers and communities.

He highlighted the group’s sports partnerships with Corinthians, Ceará, Náutico and Ferroviária, as well as support for Brazilian cultural events including Carnaval, São João and the Festival de Parintins. Baungartner said major events can move entire supply chains by boosting tourism, commerce and job opportunities, and pointed to the importance of working with local suppliers and professionals in Parintins to expand the positive impacts of sponsorship spending.

Baungartner also addressed challenges in Brazil’s regulated betting market, saying consolidation depends on governance, integrity and consumer protection, alongside efforts to combat illegal operators. He said advances in provider regulation and stronger financial traceability mechanisms are important steps to limit unauthorized activity and improve user security.

“Patrocínio responsável é aquele que cria conexão real com o público e deixa legado no território. No esporte e na cultura, isso significa investir com governança, transparência e propósito, fortalecendo um ecossistema que gera renda, emprego e oportunidades”, afirmou.

The post Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília appeared first on Americas iGaming & Sports Betting News.

eSports

Team Vitality and Fulllife Unveil a New FPS Jersey for the Valorant Masters London and IEM Cologne Major 2026

Published

4 days ago

June 3, 2026

Wladimir P.

team-vitality-and-fulllife-unveil-a-new-fps-jersey-for-the-valorant-masters-london-and-iem-cologne-major-2026

Team Vitality has unveiled its new “FPS Jersey,” specially designed for IEM Cologne 2026 and the VALORANT Masters 2026 in collaboration with its apparel partner Fulllife. Conceived as a strong symbol of ambition, performance and legacy, the jersey features an exclusive central crest and introduces a bold visual evolution for the club.

After making history on Counter-Strike, Team Vitality is celebrating its FPS DNA through a jersey dedicated to its two flagship titles. Through this initiative, the club reinforces its ambition to leave a lasting mark on the world’s biggest FPS stages and establish this jersey as a new benchmark within the esports industry.

AN EXCEPTIONAL JERSEY FOR A HISTORIC MOMENT

For this new release, Team Vitality embraces a completely new visual approach. For the first time in the club’s history, purple is introduced alongside its iconic yellow and black colours, in line with the organisation’s new 2026 artistic direction. This bold creative choice allows the jersey to stand out within the esports landscape while surprising and exciting fans.

The symbol featured on the front of the jersey reinterprets an iconic part of the club’s logo: the “V” combined with the lower section of the bee’s body. This graphic element, called the “Mini Bee,” is integrated throughout the jersey’s design to symbolise the swarm — representing collective strength, the identity of the Hive and the power of the Team Vitality community.

Fulllife has brought its technical expertise to a piece designed both for competition and for the fans in the stands. Every detail reflects the club’s continued rise on the international stage and its ambition to leave a lasting legacy in esports. The accompanying apparel collection also incorporates the same colour palette and includes lifestyle pieces designed for everyday wear.

“We are extremely proud of this new FPS-focused marketing campaign — a true love letter to Counter-Strike and VALORANT. An exclusive jersey, a dedicated fan zone, and numerous activations created hand in hand with our partners for our fans… We are ready for two major international events, with the clear ambition of continuing to establish Team Vitality among the best esports clubs in the world,” said Amélie Canet, Chief Marketing Officer.

PERFORMANCE AND RESPONSIBILITY

The FPS Jersey is manufactured in Portugal using NanoMatter, a technical fabric made from 100% recycled polyester and specifically developed for competitive players. Ultra-comfortable, lightweight and breathable, it is designed to perform under the most demanding conditions.

Each order is delivered in Fulllife’s iconic Capsule packaging, redesigned in Team Vitality’s colors, FSC-certified and accompanied by 100% recycled and recyclable polybags.

“This jersey is one of the boldest pieces we have ever produced. Our role was to bring a strong creative vision to life using the best materials and manufacturing processes available, delivering a product that truly reflects Team Vitality’s ambitions on the international stage,” said Maxime Baziadoly, General Manager of Fulllife.

The post Team Vitality and Fulllife Unveil a New FPS Jersey for the Valorant Masters London and IEM Cologne Major 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Belgium

Epic Games and BLAST bring 2026 Fortnite Global Championship to Antwerp

Published

5 days ago

June 2, 2026

Wladimir P.

epic-games-and-blast-bring-2026-fortnite-global-championship-to-antwerp

Epic Games and BLAST will host the 2026 Fortnite Global Championship in Antwerp, Belgium, on September 26-27, marking the FNCS season finale at Lotto Arena.

Epic and BLAST said the event brings the Fortnite competitive circuit and BLAST to Antwerp for the first time. The announcement was made at the Fortnite Major 1 Summit in Düsseldorf, Germany.

A $2,000,000 USD prize pool will be at stake, alongside the FNCS Global Championship trophy crafted by silverware artisan Thomas Lyte.

Epic and BLAST positioned Antwerp—located in the Benelux region—as a travel-friendly destination for fans coming from Belgium, the Netherlands, France and Germany. Ticket information is available via the venue listing.

The post Epic Games and BLAST bring 2026 Fortnite Global Championship to Antwerp appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.