Central Europe
EveryMatrix wins Hungarian lottery tender for online sportsbook platform and services
The Hungarian national lottery company, Szerencsejáték Privately Held Company Limited, becomes EveryMatrix’s sixth global lottery client and coincides with the launch of the country’s online sports betting regulation.
B2B iGaming technology provider EveryMatrix has been awarded the public tender to provide the Hungarian state-owned gaming and lottery operator Szerencsejáték Privately Held Company Limited with an end-to-end suite of advanced digital sports betting software solutions and services for its online brand TippmixPro.
Designed to create the ultimate online sports betting experience in the newly regulated market, the multi-year agreement was awarded to EveryMatrix after a 15-month competitive procurement process with more than 25 bidders.
EveryMatrix technology will transform the Hungarian national lottery company and its TippmixPro brand’s digital sports betting offering by integrating its award-winning OddsMatrix sportsbook platform and data feeds ensuring maximum productivity, stability, and scalability.
In addition, EveryMatrix will provide a full range of state-of-the-art turnkey software solutions and services across player account management; virtual sports; bonusing, acquisition, retention, and reactivation; payments and affiliate management.
The agreement comes at the ideal time for Szerencsejáték Privately Held Company Limited following the Hungarian government’s decision to regulate online sports betting which went live on January 1st, 2023.
EveryMatrix has won several World Lottery Association (WLA) and European Lotteries (EL) agreements including Norsk Tipping (Norway), OPAP (Greece), National Lottery (Malta) and Veikkaus (Finland).
Launched in 1991 Szerencsejáték Privately Held Company Limited is a leading operator in the Hungarian online sports betting market and one of the largest businesses in the country. It is a member of the WLA and offers multiple products including lottery games, lottery tickets and sports betting with more than 7,700 nationwide sales points.
The Hungarian national lottery company makes a significant annual contribution to the country’s stable economic growth, financing community, cultural, social, health and sporting initiatives and returns approximately two-thirds of its net gaming revenue – in the form of taxes, fees, contributions, dividends – to the state budget to finance public projects.
Stian Hornsletten, Chief Commercial Officer at EveryMatrix, said: “Since 2016 we have made significant inroads in the lottery sector and now work with some of the biggest organisations in the world, powering and servicing their digital offerings to millions of their customers.
“Winning SZRT ahead of many of our competitors yet again underlines the quality of our technology solutions, services, and expertise across multiple elements, from sportsbook and player account management to bonusing, payments and affiliate management.
“Operations are weighted highly within large-scale agreements such as this and I’m particularly pleased that our operational quality and experience shone through. We are delighted to be working in partnership with SZRT and look forward to supporting them in their digital journey this year and beyond.”
Zoltán Horváth, Sports Betting Director at Szerencsejáték Privately Held Company Limited, said: “We are very pleased to have agreed terms with EveryMatrix following a thorough and highly competitive tender process and we’re confident we have selected an ideal partner.
“We have ambitious plans to extend and enhance our sports betting offering at a time of market regulation to create the ultimate entertainment experience for Hungarian players, and we firmly believe we will achieve this through this partnership.”
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Central Europe
NOVOMATIC builds the Group’s largest photovoltaic system in Lower Austria
NOVOMATIC has underscored its clear commitment to sustainability by installing the Group’s largest photovoltaic system. More than 4,600 solar panels have been installed on the roof of the headquarters in Lower Austria, covering a total area of 20,000 m2 and ceremoniously commissioned in the presence of Lower Austrian Governor Johanna Mikl-Leitner, NOVOMATIC’s Executive Board and the mayor of Gumpoldskirchen, Ferdinand Köck.
The PV system, with a size equivalent to three football pitches, will produce around two million kilowatt-hours of electricity every year, thereby enabling the company to meet a substantial portion of this location’s annual energy needs. In addition to being used in the offices and production facilities, this green electricity will also find its way into the company’s dedicated charging stations for its fleet of e-vehicles. It is a similar situation with international subsidiaries in countries such as Germany, Italy, Spain, Romania, North Macedonia, Bosnia, Poland, South Africa and Australia, which are already meeting substantial portions of their electricity needs from dedicated PV systems.
State Governor of Lower Austria, Johanna Mikl-Leitner, emphasizes “Lower Austria is a pioneer in efforts to develop the use of wind energy and photovoltaics. Half of all the wind power produced in Austria and a quarter of all the country’s photovoltaic electricity already comes from Lower Austria today. We can do this because many companies do their bit to ensure the green and sustainable future of the state’s economic engine, investing in the development of renewable energy sources. Thank you for this investment and the trust placed in the economic hub that is Lower Austria.”
“The completion of the Group’s largest photovoltaic plant is not just a key milestone in the sustainability strategy of NOVOMATIC AG, but it also means we have sent a clear signal of our intentions to foster a strong and efficient energy future. After all, it is only by taking responsibility that business success can be guaranteed in the long term,” says the Executive Board of the NOVOMATIC AG Group.
Installing the new PV system on already built-up areas helps NOVOMATIC to consistently reduce its carbon footprint, and enabling it now to save more than 1,100 tons of CO2 emissions every year, the equivalent of 90,500 trees compensating for CO2. The concept of “Going Green” is firmly anchored in the company’s comprehensive ESG program as Europe’s leading gaming technology group. In addition to its work to expand the use of photovoltaics across the Group, the company is also focusing its attention on monitoring resources and expanding e-mobility, all with a view to permanently cutting international CO2 emissions.
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Central Europe
ComeOn Group’s Sportsbook hub in Austria relocates to new office space to facilitate further growth
ComeOn Group announced the relocation of its sportsbook, tech and risk management hub in Graz, Austria, to a new and central office space. The new office marks yet another milestone in ComeOn’s investment to accelerate its proprietary sportsbook platform and deliver a differentiated product proposition to its sportsbook players.
ComeOn’s proprietary sportsbook platform and in-house trading team is a key part of its strategy to grow the sportsbook business according to the company’s growth strategy. The office in Austria marks the central gravity of the platform development and opens up room for the teams to grow further as ComeOn levels up its investment into their sportsbook part of the business.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about our new sportsbook engineering and trading hub in Graz. Sportsbook is a key driver of our growth plans ahead and we are well on track with the strategic goal we have set to double our sportsbook business in the next three years. By investing in technology and our proprietary sportsbook platform we are not only providing our customers with top-notch entertainment experiences but also ensuring that our employees have the tools and environment they need to innovate and excel. Our new office is not just a place to work; it’s a hub for collaboration and growth, allowing us to better serve our customers.”
The new office opened its doors officially at the beginning of October and ComeOn Group remains dedicated to providing creative and modern office spaces across all their locations for its employees to keep on innovating to deliver the most exciting entertainment experiences for their customers.
The post ComeOn Group’s Sportsbook hub in Austria relocates to new office space to facilitate further growth appeared first on European Gaming Industry News.
Central Europe
Digitain and LeBull.pl Join Forces with a New Exciting Partnership
Digitain keeps expanding its presence on the European market with a new partnership with LeBull.pl, a major Polish sports betting and casino operator.
The integration with LeBull.pl will further expand the existing partnership with LeBull. Building on a successful partnership, LeBull.pl is taking its Polish market presence to the next level with Digitain’s award-winning sportsbook solution, which will empower LeBull.pl to engage players more effectively through a range of innovative features.
Following the announcement, Ani Mkrtchyan, Chief Sales Officer of Digitain, said: “This new partnership is a significant milestone in Digitain’s strategy to expand in Poland. We’re happy to be able to work with such a brand as Lebull.pl and their management team to bring our common vision to life.
LeBull.pl commitments and objectives perfectly align with ours, so we’re looking forward to reach new heights together.”
Konrad Łabudek, Head of LeBull Poland, also commented on this agreement: “Poland is an exciting market for us, as we are eager to further develop in the region and our implementation there has to do with our collaboration with Digitain. Together we managed to develop a product that complies with the specific and complicated regulations in force in Poland. Digitain’s incredible service and quality support were very helpful in this regard.
Poland is a significant market with opportunities for growth, and one we’re delighted to be a part of. We look forward to cooperating with Digitain’s team to reach new heights and increase our brand’s presence in this promising market for months and years to come.”
The integration with LeBull.pl, which is powered by Gamingtec platform, will further expand the existing partnership with LeBull. Building on a successful partnership, LeBull.pl is taking its Polish market presence to the next level with Digitain’s award-winning sportsbook solution, which will empower LeBull.pl to engage players more effectively through a range of innovative features.
The post Digitain and LeBull.pl Join Forces with a New Exciting Partnership appeared first on European Gaming Industry News.
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