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Global Lottery Market to Reach $430.4 Billion by 2031: Allied Market Research
According to the report published by Allied Market Research, the global lottery market generated $300.6billion in 2021, and is projected to reach $430.4 billion by 2031, growing at a CAGR of 3.8% from 2022 to 2031. The report offers a detailed analysis of the top winning strategies, evolving market trends, market size and estimations, value chain, key investment pockets, drivers & opportunities, competitive landscape, and regional landscape. The report is a useful source of information for new entrants, shareholders, frontrunners, and shareholders in introducing necessary strategies for the future and taking essential steps to significantly strengthen and heighten their position in the market.
Report coverage & details:
|
Report Coverage  |
Details |
|
Forecast Period |
2022–2031 |
|
Base Year |
2021 |
|
Market Size in 2021 |
$300.6 billion |
|
Market Size in 2031 |
$430.4 billion |
|
CAGR |
3.8% |
|
No. of Pages in Report |
283 |
|
Segments Covered |
Type, Application, and Region. |
|
Drivers |
Surging access to the internet across the globe coupled with the rise in the use of digital equipment such as laptops, smartphones, and tablets. |
|
Opportunities |
Acceptance of new technologies such as blockchain and data analytics. |
|
Restraints |
Strict laws pertaining to lottery with many nations banning lotteries. |
|
Strict implementation of regulations regarding online gambling. |
COVID-19 Scenario:
- The outbreak of the COVID-19 pandemic had negatively impacted the growth of the global lottery market, owing to slowdown in online lottery activities due to lockdown.
- However, during the COVID-19 pandemic, people started saving more money. This decimated the expansion of the global market.
- Decrease in sales of lotteries owing to strict laws pertaining to social distancing norms implemented by government along with the closure of non-essential activities hampered the growth of the global industry.
- Myriad kinds of lottery frauds and cybercrimes were committed during the pandemic, thereby impeding the growth of the global market during the COVID-19 pandemic.
The report offers a detailed segmentation of the global lottery market based on type, application, and region. The report provides a comprehensive analysis of every segment and their respective sub-segment with the help of graphical and tabular representation. This analysis can essentially help market players, investors, and new entrants in determining and devising strategies based on the fastest-growing segments and highest revenue generation that is mentioned in the report.
Based on type, the lotto segment held the major market share in 2021, holding nearly one-fourth of the global lottery market share, and is expected to maintain its leadership status during the forecast period. However, the scratch-off instant games segment, is expected to cite the fastest CAGR of 4.3% during the forecast period. The report also contains segments such as quizzes type lottery, numbers game, and others segments.
On the basis of application, the lottery offline store segment held the largest market share in 2021, accounting for nearly three-fifths of the global lottery market share, and is expected to maintain its leadership status during the forecast period. Nevertheless, the online store segment, is expected to cite the highest CAGR of 5.6% during the forecast period.
Region-wise, the North American region held the major market share in 2021, grabbing more than one-third of the global lottery market share and is expected to maintain its leadership status during the forecast period. However, the Asia-Pacific region is expected to cite the fastest CAGR of 4.5% during the forecast period. The report also analyses other regions such as Europe and LAMEA.
The key players analyzed in the global lottery market report include INTRALOT, MDJS, Camelot Group, Florida Lottery, Francaise des Jeux, Mizuho Bank Ltd., Loterías y Apuestas del Estado, Hong Kong Jockey Club, Singapore Pools, and California Lottery.
The report analyzes these key players in the global lottery market. These market players have made effective use of strategies such as joint ventures, collaborations, expansion, new product launches, partnerships, and others to maximize their foothold and prowess in the industry. The report is helpful in analyzing recent developments, product portfolio, business performance, and operating segments by prominent players in the market.
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Million Games is pleased to announce the release of Million Mine, a strategic, grid-based casino game inspired by the beloved mechanics of minesweeper. Offering a modern update to the classic format, Million Mine lets players select their difficulty, uncover hidden diamonds, and cash out before disaster strikes.
The game features:
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Customisable grid sizes from 3×3 to 7×7
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Mines selection from 3 to 24 for adjustable volatility
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Instant cashout after any successful pick
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A 96.3% RTP and a high multiplier ceiling
Each tile revealed adds tension and reward, making Million Mine a fast-paced, strategic game of choice and nerve.
“Million Mine is deceptively simple—but a great player experience,” said Thomas Nimstad, CEO of Million Games. “It’s familiar, clean, and highly customisable. We see it becoming a favourite for both casual players and high-stakes explorers.”
Million Mine is now available across all Million Games partner platforms.
The post Million Games Launches Million Mine – A Strategic Grid Game Inspired by a Classic appeared first on European Gaming Industry News.
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ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025
ReferOn, a next-gen affiliate management platform, has officially been nominated for the “Acquisition & Retention Partner (Supplier)” category at SBC Lisbon 2025, cementing its position as a key partner for operators and affiliate teams.
This shortlisting highlights the platform’s rapid growth in 2025 due to its developments that address real problems affiliate managers face, a passionate product-minded team, and ambitious plans to empower users in the affiliate marketing industry.
ReferOn challenges legacy platforms by creating a simple and accessible system built for modern needs and placing affiliate marketing at the forefront of growth strategy. Key features such as full-cycle automation, customisable dashboards and reports in pivot-style format, instant postbacks, and real-time data visibility reduce chaos and bring clarity to operations, ultimately boosting performance. Additionally, powerful tools like the Sub-Affiliate System, No Bundling Model, and dynamic variables provide managers with increased control.
Vlad Bondarenko, ReferOn’s Head of Product, commented on the nomination, “Acquisition and retention aren’t just buzzwords to keep affiliates happy. They’re real benchmarks that help our users drive growth and scale. The ReferOn team has proudly built a platform that gives affiliate managers real control, clarity, and speed over their operations to help achieve their
goals. This nomination reflects our efforts and how far we’ve come regarding pushing the industry forward and challenging the status quo.”
The nomination for the “Acquisition & Retention Partner (Supplier)” category bolsters ReferOn’s roadmap and growth trajectory. Going forward, the team will continue to invest in impactful product developments and customer-facing services to become the leading platform for affiliate managers.
Key ReferOn members will be in attendance at the SBC Lisbon Awards 2025 ceremony on September 18 for a night celebrating excellence and innovation.
The post ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025 appeared first on European Gaming Industry News.
This text contains puns. Reader discretion is advised.
“Dragon’s Diamonds” is now live, a fang-tastic 6×5 new scatter-pays slot from the Berlin-based developer Hölle Games with wins of up to 12,000x.
Unlike the miserly reputation they’re known for (a tall tail), the Hölle Dragon is a generous beast (with a fiery personality). With every matching cluster that lands, the Dragon will breathe flames onto the reels – removing winning symbols and allowing more to fall into place. There is no limit to the number of potential cascades that can occur here, so lucky players can quickly scale-up their hoard of wins.
Plus, hitting 4 or more scatters to enter the Free Spins will unlock the Feature Multiplier, which cumulates all Multiplier wins across the entirety of the Free Spins. Re-triggers can be clawed out too, with only 3 scatters needed.
For any players who find the base game is dragon-on, there is the Stake Boost feature, which increases the chances of hitting the Feature for a slightly higher stake, or also the option of directly entering Free Spins via the Feature Buy. That’s no fire-drill!
The game is now available for MGA with other territories winging it this way soon.
The post SHINE ON DRAGON’S DIAMONDS appeared first on European Gaming Industry News.
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