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French Regulator Toughen Rules on Player Rewards and Bonuses

The French gambling regulator l’Autorité Nationale des Jeux (ANJ) has published new guidelines on the promotion of gambling offers and incentives to consumers.
The guidelines form part of the regulator’s wider review of French gambling’s advertising standards, currently undertaken with the media agencies of ARPP – France’s Professional Advertising Regulatory Authority and ARCOM – the Audiovisual Communication Regulator.
At the start of the year, the ANJ had alerted licensed operators of its intentions to update rules on “gambling’s commercial offers involving financial rewards such as welcome offers, bonuses or freebets” as part of its 2022 regulatory agenda.
It outlined: “Less than a month before the opening of the Football World Cup, the ANJ wishes to improve the transparency of these practices and moderate them to protect players at risk.”
An update is deemed necessary to offer consumers full transparency on rewards and incentives offered by licensed operators, in which ANJ stated that “specific guidelines are required to improve market standards”.
The guidelines are focused on the criteria of “Commercial Transparency” and “Consumer Safeguards”.
On transparency, the ANJ provided a breakdown of promotional requirements that must be displayed to consumers who take up offers.
Provisions include: the duration of the offer, deposit and wagering requirements, how the offer will be rewarded (real-money or game credits) and further conditions necessary to benefit from the offer.
Operators must ensure that customers have full access to the offer’s terms and conditions, which must be written in a legible and transparent manner.
Regarding consumer safeguards, the ANJ seeks to “moderate the use of commercial offers” promoted to French consumers, stating that it would monitor the volume of bonus offers offered by operators.
Operators have been warned to “exercise vigilance”, ensuring that offers are not sent to self-excluded players or customers showing signs of problematic gambling.
ANJ recommends that welcome offers be limited to “no greater amount than €100”, whilst operators must ensure that players can opt-out of receiving all types of gambling offers.
ANJ will begin tighter monitoring of player rewards and bonuses offered by operators to make sure guidelines are followed to improve market safeguards and consumer standards, which aim to be adopted as market rules by 2023.
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TESTA debuts TESTA Score, allowing operators to benchmark UX

TESTA, the crowd testing platform for the iGaming industry, has launched its innovative TESTA Score with CasinoCompare.ph, a Philippine-focused online casino affiliate—and the only platform exclusively listing PAGCOR-licensed online casinos.
TESTA Score is a new UX quality benchmark developed by TESTA that shines a light on online casino brands in markets with new regulatory compliance standards.
Using real testers with local devices, IDs and bank accounts, TESTA evaluates each operator’s performance across four key processes – registration, deposit, withdrawal and KYC.
Each process is scored against strict usability parameters such as the number of required input fields, page clicks, lead times for verification and fund arrival, as well as the number of KYC attempts required.
The total possible score is 100, divided across:
The TESTA Score provides objective, player-centric transparency in any market.
With local connectivity, device preferences and regulatory friction in mind, the scoring system reflects the real-world user journey and highlights where improvements are most needed.
This then provides a chance for operators to improve their key flows, especially KYC, and then apply for a re-test to update their published score.
CasinoCompare.ph becomes the first online casino affiliate to deploy TESTA Score, with six Philippine-licensed online casinos now ranked. The site is operated by AFFILI.ph whose aim is to set a new industry standards for transparency, trust, and player confidence.
The six sites include Casino Plus, Desk Game, FBM E.Motion, Bet88, PlayTime and Crazy Win.
While most operators performed well on the core user flows, the KYC process emerged as the main differentiator.
Operators that lacked a working KYC step at withdrawal automatically received a zero in that category, pulling down their overall TESTA Score significantly.
This is how they fared:
Casino Plus led the pack with a total score of 97/100, earning perfect marks in registration, withdrawal, and KYC, and only dropping points on deposit due to a single extra page click.
As well as accessing TESTA Score through their affiliate partners, operators can work directly with TESTA to determine their TESTA Score.
Chris Johnson, TESTA CMO, said: “Born out of frequent client requests for key processes testing, and competitor benchmarking, the TESTA Score measures the parts of the customer journey, outside of game play, that make or break player acquisition and retention.
“Operators can use their TESTA Score to understand where they stand out over their rivals and where there is a gap they need to close.
“It’s great to see that six Philippine-licensed casinos have already used TESTA Score to benchmark their UX and acquisition flows, and we look forward to working with more moving forward, both in the Philippines and other markets around the world.”
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Yolo Investments completes raise for €100m Fund II

Yolo Investments has closed fundraising for its flagship Fund II after hitting its €100 million target.
The fund comprises €50 million in external capital, as well as a €50 million commitment from Yolo Group.
It brings together a network of 23 investors, including founders and industry thought leaders, further strengthening the Yolo Investments ecosystem and enhancing the strategic value it can offer portfolio companies.
Fund II has already backed 12 companies across igaming, blockchain and fintech, with notable investments including Dabble, Kraken and Syfe. It expects to make a further 10 investments over the next 12 months.
Tim Heath, GP at Yolo Investments, said: “We’re absolutely thrilled to be closing our raise for Fund II having hit our target. This took place during challenging market conditions, with global VC fundraising facing significantly more headwinds compared with previous vintages. But investors have looked at our previous funds’ track record and the strength of our ecosystem, and have strongly backed us.
“We are humbled by that response as a real vote of confidence, not just in what we’ve built so far, but in where we’re heading next. We will continue to back more brilliant founders and help them scale faster, smarter and with the full power of the Yolo ecosystem behind them.”
Yolo Investments’ Fund II is structured as a Guernsey-registered limited partnership, and is licensed by the Guernsey Financial Services Commission (GFSC).
The post Yolo Investments completes raise for €100m Fund II appeared first on European Gaming Industry News.
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The post Party Like It’s 3000 BC in Shake Your Mummymaker! at SlotsCapital.lv – Plus a 175% Bonus Up to $1,750 appeared first on European Gaming Industry News.
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