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The role of tech in compliance

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The development of tech is an important part of compliance, and Compliable is at the forefront of recent advances and how it can aid regulators. Compliable’s CEO, Chris Oltyan, discusses upcoming enhancements to the Compliable platform from a tech perspective

The gambling industry is heavily reliant on tech in product development, is tech however being underutilised from a compliance point of view and what pitfalls can be avoided by tech?

Useful technology takes time and expertise to build, and we are really seeing the first wave of solutions hitting the market now. We needed experts to know how to deal with the new realities of compliance in a fast-moving multi-jurisdictional setting, and then tech entrepreneurs to deliver solutions with those experts. After all, you can’t use tech to solve problems unless you really understand the problems you are trying to solve. The problems best suited for technology to solve are things that humans must do over and over again, in a painfully repetitive process. In particular, if you look at the evolution of most tech tools, it starts with creating a manual process to manage a task, and usually ends with a complicated spreadsheet that someone will invariably forget to update. This then leads to outsourcing to a company that will use software to keep track of all the details. Filling out forms is a great example of a place where a repetitive but high value task can cause serious issues if it is done wrong. There are always exceptions, but if 90% of things are automated it frees up the workforce to deal with the difficult stuff.

Are regulators exploring tech advancements enough and is there more the industry can do to support regulators, especially with the fast evolution of online gambling regulation in the US?

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The short answer is no, but that is unfair to the regulators. Regulators are often given incredibly tight timelines to go live with igaming and sports betting, and that doesn’t afford great options for exploring the incredibly vast world of technology. Add to that the fact that few industry specific technological solutions exist and it’s no surprise that a regulator moves forward with whatever they have on hand. The industry can absolutely help regulators solve these problems. Industry associations IAGA and IAGR helped to establish the Multi-Jurisdictional Personal History Disclosure Form (MJPHD) but developing additional standards could really help the adoption of practices that would allow technology to be used more broadly in the space. I’m not even talking about getting jurisdictions to agree on standard forms or naming as finding ways for states to adopt standards around digital fingerprints could dramatically improve efficiency for the entire industry. Also, I think the industry must be sensitive to the fact that regulators are often tied to their respective legislation. Finding ways for states to have both flexibility and security is hard with new technologies, but we should be working collectively as an industry to find ways and define standards that meet everyone’s needs.

Is there a danger of relying too much on tech as legislation and regulation further advances?

There have definitely been cases where an early technology seemed like a slam dunk but ended up causing problems because it got locked into the official regulatory framework. To avoid this, adopting industry wide standards for tech implementations allows healthy competition while still providing an optimized path forward. If every regulator adopts different technologies to enforce compliance, the burden to the industry to support and accommodate every one of those platforms becomes untenable.

Compliable started off offering a module to license customer support and engineering staff, with the offering now being expanded to include business entities, executives, and board members. Where have the challenges been in building your platform?

The hardest part of developing our platform was simply all the variance in what the regulators ask for. Getting a computer to fill out forms isn’t hard. The complicated part is getting something that can recognize the hundreds of questions regulators ask, figure out the commonalities, capture that data elegantly, and intelligently use it to fill in forms so we can collect data once and then allow that to be used across a wide set of jurisdictions. Now that we have that in place it’s just rolling out new features every couple of days. There is such a clear direction we have from our customers that our roadmap pretty much plans itself, and we just try to keep up with the demand.

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What else can we expect from Compliable going forward?

Licensing compliance doesn’t stop with filling out a form and our goal is to make the entire process as easy as possible for our customers. There are so many things that a company needs to track on compliance that can dramatically impact their business so licences shouldn’t be the thing that takes up all their time. From onboarding new employees and directors, to applying for new jurisdictions, to tracking renewals, to submitting electronically to a regulator so you don’t have to print out a small forest worth of applications, we believe we can provide automation across the entire chain. Also, expect us to continue to have new jurisdictions supported on the platform within days of the forms being published, because the industry doesn’t seem to be slowing down its expansion across the US anytime soon.

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INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

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Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

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Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

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Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

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With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.

The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.

Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.

Additional highlights of the Ottawa Senators and TonnieBet partnership will include:

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  • In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
  • In-rink board signage for home games
  • Virtual slot signage for various games
  • Digital inventory throughout the Ottawa Senators site on NHL.com
  • Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
  • Television Broadcast Branding: Digitally enhanced rink boards for home and away games
  • In-arena rink board signage for home games

Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”

By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.

ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario.  Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.

The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.

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Aaron LaBerge

PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario

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PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.

theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.

theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.

“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.

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The post PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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