Canada
PlayStar teams up with IGT PlayDigital to further bolster anticipated U.S. launch
Up-and-coming online casino joins forces with one of the world’s leading gaming providers as plans to enter the American iGaming market take shape
New U.S.-facing online gaming brand, PlayStar, has announced that it has reached an agreement with IGT PlayDigital, a fast-growing IGT business focused on best-in-class digital and betting content and solutions, to host the latter’s full suite of casino titles ahead of their imminent highly-anticipated launch in the U.S.
Setting out with a mission to provide an online gaming experience like no other, PlayStar will differentiate itself from the competition by offering a more engaging user experience that’s underpinned by greater player personalisation and engagement features supported by exemplary customer service.
The up-and-coming online casino company has now revealed that these key pillars of service will be further supplemented by the presence of IGT PlayCasino games on its network, with this enabling the brand to offer U.S. players the best in digital entertainment from one of the world’s leading gaming and content providers.
The new partnership agreement will now see player-favorite IGT slots such as Cleopatra® Gold, Pixies of the Forest® and Fortune Coin and Lion Dance Additionally, players at PlayStar will also be able to experience a diverse and engaging range of table games and video poker titles from IGT PlayCasino, providing alternative gaming options for those looking to get away from conventional reel play.
Adam Noble, Co-Founder and Chief Business Development Officer at PlayStar said: “With the U.S. currently being the fastest-growing iGaming region in the world, it’s absolutely crucial that PlayStar hits the ground running by offering players the very best selection of games in the market.
“By partnering with a brand of the stature of IGT PlayDigital, we believe we’re now in a position to achieve this goal by providing an exciting collection of titles that will be further enhanced by PlayStar’s ongoing commitment to personalisation, engagement and customer service.”
Gil Rotem, President of iGaming at IGT said: “IGT looks forward to joining forces with PlayStar Casino ahead of its upcoming U.S. launch in New Jersey. The team behind PlayStar has a proven track record in building successful businesses and it is a great opportunity for us to be there with them from day one. “By adding top-performing IGT PlayCasino games to its roster, PlayStar will be able to offer customers nearly 500 engaging titles covering a wide range of product verticals, helping to provide a first-class gaming experience as it looks to make a major impact in the American iGaming market.”
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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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