Balkans
PRAGMATIC PLAY GROWS BULGARIAN PRESENCE WITH PALMS BET AGREEMENT

Pragmatic Play, a leading content provider to the iGaming industry, has agreed a long-term partnership to supply its slots and Live Casino verticals to established Bulgarian operator Palms Bet.
Under the agreement, Pragmatic Play will deliver its top-performing games like Madame Destiny Megaways™ and Gates of Olympus™, as well as its collection of Live Casino classics including baccarat and its roulette collection.
Operating in the Bulgarian market since 2014, Palms Bet offers its customers an impressive collection of casino products from some of the industry’s leading providers, as well as a sportsbook and loyalty program.
The latest deal sees the continuation of Pragmatic Play’s expansion across European markets, following recent deals with recognised brands TOPsport and Enlabs, which have enabled it to bolster its foothold across Europe, the Baltic and Nordic regions.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “We are excited to broaden our footprint in a promising market like Bulgaria with Palms Bet and look forward to working together to offer local users truly engaging casino experiences.
“Our drive into this region is an important step for us in terms of our growth strategy for the year ahead, and we look forward to establishing a fruitful relationship with the team.”
Lachazer Petrov, CEO at Palms Bet, said: “We are always looking to expand our existing offering with proven titles that deliver authentic entertainment, so being granted access to Pragmatic Play’s slot and Live Casino collections is a real win for us and our players.”
Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.
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Amusnet
Amusnet Enters into Partnerhip with Palms Bet

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Amusnet has entered into a new partnership with Palms Bet, marking one of its first strategic collaborations to enter Bulgaria’s Land-based casino sector. As part of an alliance that began in June, Amusnet will install its cutting-edge Type S 27 slot cabinets in Palms Bet’s gaming halls across seven major cities, including Sofia, Varna, Pleven, Ruse and others.
This collaboration is a strategic step aligned with Amusnet’s broader vision to integrate its renowned online casino content into the land-based sector. Focus markets for its premium slot cabinets include the Balkans, East and Western Europe, the Caribbean, Latin America, and future expansion plans encompass regions such as the Caucasus and beyond.
“We are proud to sign with Palms Bet as this partnership is a testament to the quality and industry recognition of our cabinets. At Amusnet, our core commitment is to be a trusted and dependable partner, which is why we bring top content proven in the online casino segment in state-of-the-art cabinets with 24/7 technical support to ensure smooth, uninterrupted operations. We are looking forward to the positive results this collaboration will deliver,” said Rosen Videnov, Sales Manager, Land-based at Amusnet.
“Partnering with Amusnet represents a strategic move to modernize and enhance the quality of services in our gaming halls. We are confident these new machines will quickly become favorites among our customers thanks to their design, functionality, and especially the engaging games they offer,” said Rudy Bakov, Chief Operating Officer of Palms Bet gaming halls.
As part of this partnership, Amusnet is introducing 45 new Type S 27 gaming cabinets across Palms Bet’s venues. Meticulously engineered for total immersion, these state-of-the-art cabinets merge the digital and physical worlds with stunning triple 27-inch Full HD displays, rich surround sound and dynamic LED lighting that syncs directly with the gameplay. A built-in wireless phone charger also adds a layer of modern convenience for players. Players will enjoy a selection of Amusnet’s most popular and engaging slots, including crowd favorites like Stoichkov #8 – an online slot starring football legend Hristo Stoichkov, Extra Crown – a royal-themed slot packed with exciting bonus features, and 20 Golden Coins – a classic fruits 5-reel, 20 paylines video slot with rewarding features. These games are renowned for their dynamic gameplay, attractive bonuses and high player engagement.
The alliance between Amusnet and Palms Bet is a strategic alliance poised to redefine the land-based casino experience in Bulgaria. By combining cutting-edge technology with premier operational expertise, this partnership marks a significant step forward in delivering comprehensive gaming solutions to the market.
The post Amusnet Enters into Partnerhip with Palms Bet appeared first on European Gaming Industry News.
Balkans
Tom Horn Gaming expands European footprint with Mr Bit

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Leading igaming software supplier Tom Horn Gaming has strengthened its foothold in European regulated markets with Mr Bit, bringing its award-winning content to players in Bosnia and Herzegovina. The move builds on a long-standing cooperation between the two companies, with Tom Horn’s games having been live with Mr Bit in Romania since 2021.
Through the deal, players of Mr Bit’s local brand, mrbit.ba, can now enjoy a wide range of Tom Horn’s hit titles, including 243 Crystal Fruits, 81 Frutas Grandes, and The Secret of Ba, alongside the supplier’s ever-growing portfolio of engaging slot games.
The link-up underlines Tom Horn Gaming’s commitment to expanding its global reach and delivering high-quality gaming entertainment to regulated markets worldwide.
“We are delighted to have extended our cooperation with Mr Bit through their brand mrbit.ba, making our content available to even more players across Europe. Our portfolio is designed to appeal to diverse player preferences, and together with Mr Bit’s modern, dynamic platform, we are confident this partnership will drive strong engagement and growth in Bosnia and Herzegovina,” said Ondrej Lapides, CEO at Tom Horn Gaming.
Mr Bit brings a fresh, localised offering tailored for a younger audience, with fully licensed online casino brands in Bosnia and Herzegovina, Romania, and Bulgaria.
The operator provides a sleek, user-friendly experience across devices, while ensuring players enjoy themselves in a fair and secure environment. Responsible gaming sits at the heart of this approach – a value strongly shared with Tom Horn Gaming, where player protection is always a top priority in game development.
“Adding Tom Horn Gaming’s content is an exciting step for us. Their diverse selection of high-quality games fits perfectly with our mission to provide players with the best possible entertainment. We believe Tom Horn’s titles will quickly become player favourites and add significant value to our casino offering in Bosnia and Herzegovina,” said Maja Kečkeš, Head of Marketing for BiH at Mr Bit Casino.
The partnership further cements Tom Horn Gaming’s strategy of delivering engaging casino content to players in regulated markets, while offering operators proven, high-performing titles that resonate with local audiences.
The post Tom Horn Gaming expands European footprint with Mr Bit appeared first on European Gaming Industry News.
Amusnet
Amusnet Announces Strategic Partnership with Mr Bit

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Amusnet, a leading global gaming content provider, has announced a new partnership with Mr Bit, a dynamic online casino brand. This collaboration marks Amusnet’s strategic entry into the newly regulated market of Bosnia and Herzegovina, bringing its portfolio of popular games to Mr Bit’s platform.
“Entering the Bosnian and Herzegovinian market with a strong partner like Mr Bit is a significant step in our European expansion strategy. We are confident that our diverse portfolio of high-quality slots will resonate with Mr Bit’s dynamic player base and contribute to our mutual success in this exciting new market,” said Dimitar Nacev, Sales Specialist at Amusnet.
The new partnership will see a wide selection of Amusnet’s top-performing titles go live on the mrbit.ba website, which offers a vibrant, user-friendly experience. Players in Bosnia and Herzegovina will now have access to various engaging games, including favourites such as 40 Power Hot Dice, 10 Power Hot, Bulky Fruits, 100 Bulky Fruits and Extra Crown.
“Mr Bit officially enters the market of Bosnia and Herzegovina, bringing a fresh perspective on online entertainment. Our mission is to offer the local audience a licensed casino with a dynamic design, a huge selection of slots, and sports/esports betting. We’ve created a user-friendly platform available in both Bosnian and English, and we are ready to become a part of the gaming community of Bosnia and Herzegovina. Our strategy is built on strong local engagement and responsible gaming practices, ensuring a safe and fair experience for everyone,” said Maja Kečkeš, Head of Marketing for BiH at Mr Bit Casino.
The post Amusnet Announces Strategic Partnership with Mr Bit appeared first on European Gaming Industry News.
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