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FSB appoints Graham to lead global marketing team
Former Sportingbet manager to power international marketing efforts as FSB continues to expand global footprint.
Award winning B2B sports betting and iGaming service provider FSB has announced the appointment of Chris Graham into a global-facing Head of B2B Marketing senior role.
Graham assumes the leadership role from his previous client-facing position as Head of Marketing Operations, and will now lead a team managing the organisation’s marketing strategy across Europe, North America, Africa and Latin America.
Joining FSB in August 2020, Graham was responsible for producing landmark numbers across it’s Marketing Operations department in 2021 as the suppliers’ Operational Services division achieved record revenue over the calendar year.
With experience in a number of sportsbook marketing operational roles at the likes of Sportingbet, Ladbrokes and Catena Media, Graham’s new remit will be to build global brand awareness and lead generation for FSB whilst supporting the ever-expanding Business Development team across the regions.
Graham takes up his new role against the backdrop of rapid global growth for the omni-channel supplier with new international headquarters established in Central London and North American market entry secured via a major multi-location sports wagering retail partnership in South Dakota.
Ian Freeman, Chief Revenue Officer at FSB, said: “It’s been a transformative 12 months for FSB. As we’ve grown it’s become essential for us to build out an expanded, dedicated, talented team to drive our global corporate marketing strategy. Chris is the right person to lead this international team forward.
Chris has a dynamic blend of Tier 1 B2C operator experience and strong B2B marketing flair. It’s a combination that will add real depth to our Business Development team.
Chris Graham, Head of B2B Marketing, at FSB, said: “The last year has been an exhilarating time to be at FSB. Watching the company grow rapidly across Europe, North America and Africa has made us all feel part of something special. This is an organisation that’s going places.
My job now is to build on this momentum and power forward our unique proposition of offering truly curated sports betting and iGaming experiences to ambitious, major operators. It’s a big year ahead and I’m excited about the opportunity that awaits us globally.
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- The sponsorship agreement between CONMEBOL and Betano reinforces their commitment to the development of football, as part of organising one of the continent’s most important tournaments.
- The CONMEBOL Copa América Femenina 2025
will be held in Ecuador from July 12 to August 2.
CONMEBOL (Confederación Sudamericana de Fútbol) and Kaizen Gaming are proud to announce the later’s premium sports betting and online gaming brand, Betano, as the Official Sponsor of CONMEBOL Copa América Femenina 2025
.
Hosted in Ecuador from July 12th to August 2nd, this year’s tournament is especially significant as it marks the 10th anniversary of the CONMEBOL Copa América Femenina. Bringing together South America’s 10 women’s football teams, the tournament is a celebration of both football in the continent and women’s sport. At the end of each game, Betano will present the top-performing player with the “MVP Betano” award.
Alejandro Domínguez, President of CONMEBOL, said: “Women’s football is gaining unprecedented momentum across South America. At CONMEBOL, we are focused on promoting the sport, encouraging young women to get involved and fall in love with our beautiful game, and creating better conditions for those who want to pursue a career in football. There is still much work ahead, but having partners like Betano by our side will enable us to elevate women’s football across the continent to new heights. I am confident that our collaboration for the CONMEBOL Copa América Femenina 2025 will be as successful as the one we had during the CONMEBOL Copa América2024”.
Julio Iglesias Hernando, Chief Commercial Officer of Kaizen Gaming, commented: “We are proud to be once again collaborating with CONMEBOL for what promises to be an exciting tournament for all football fans to enjoy. Sponsoring CONMEBOL Copa América Femenina 2025 is very important for us, as we continue supporting the development of football globally and women’s football in particular. It is amazing to see how the competition has grown in size and strength, while showcasing the skills of some of the world’s best female footballers.”
The sponsorship of CONMEBOL Copa América Femenina 2025 is part of Betano and CONMEBOL’s broader partnership, which started with the CONMEBOL Copa América 2024 and extends through 2028. In addition to supporting CONMEBOL Copa América Femenina 2025, the partnership also sees Betano as the Official Sponsor of the CONMEBOL Pre-Olympic tournament, CONMEBOL Copa América Futsal Men and Women and CONMEBOL Copa América Beach Soccer.
The post Betano, Official Sponsor of CONMEBOL Copa América Femenina 2025™ appeared first on Gaming and Gambling Industry in the Americas.
Riddick’s Partners Backs LEGENDS’ Exclusive Takeover of London’s Most Iconic Nightclub, The BOX, on July 1st
The organizers of LEGENDS by Fire & Ice are thrilled to announce Riddick’s Partners as the Main Sponsor of this year’s exclusive iGaming networking event, taking place at London’s most iconic nightlife destination, The BOX Soho, on Tuesday, July 1st.
This partnership brings together two legends of the iGaming industry for an unforgettable night of elite networking, unique entertainment, and high-energy celebration ahead of iGB L!VE 2025. With over 200 iGaming legends and veterans already confirmed on the guest list, LEGENDS by Fire & Ice promises to be the must-attend event of London iGaming Week.
Riddick’s Partners, known for their cutting-edge solutions and influential presence in the gaming sector, will host premium tables right in front of the stage, offering attendees the chance to connect with their team, explore high-value opportunities and have a drink!
“We supported LEGENDS by Fire & Ice because we share the values of a community built on real results and strong partnerships. At Riddick’s Partners, we focus on traffic that drives product growth and connections that truly work.” – Misha, Head of Affiliates at Riddick’s Partners.
“Riddick’s reputation for excellence and innovation mirrors everything we stand for—uniting the industry’s best in an unforgettable experience. We can’t wait to see the connections (and legendary moments!) that unfold during the evening. Welcome to the LEGENDS family!” – Jodie Thind, Co-Organizer
A limited number of private tables are still available for legendary brands looking to host clients or teams.
The post Riddick’s Partners Announced as Main Sponsor of LEGENDS by Fire & Ice appeared first on European Gaming Industry News.
iGaming industry professionals are registering for iGB L!VE in unprecedented numbers according to the latest data released by show organisers Clarion Gaming. A week ahead of iGB L!VE opening at its new ExCeL London home pre-registration is up by 21.5% compared to the same stage in 2024 – the last edition of iGB L!VE to be held in Amsterdam.
The double digit uplift confirms iGB L!VE’s status as the most popular and valuable showcase for the international iGaming industry with unique attendance on track to grow for a fourth consecutive year.
As well as providing attendees with access to over 22,000sqm of product innovation, iGB L!VE will include the TED of iGaming comprising 30 inspiring sessions and a keynote delivered by Claire Williams OBE, the former leader of the Williams Formula 1 racing team, Pitch iGB featuring five leading startups seeking investment and strategic partnerships, the ground-breaking Sustainable Gambling Zone which will showcase the latest thinking on player protection, as well as London iGaming Week which comprises a program of immersive curated events, seminars and parties taking place at iconic London venues.
Running 1 – 4 July London iGaming Week features social events such as the Cool Britannia themed iGB Affiliate Awards hosted by the broadcaster and musician Myleene Klass MBE, the EGR B2B Awards, Welcome Drinks in Canary Wharf, the Legends by Fire and ICE celebration, the first London LMG Futbol Experience a live-streamed 6-a-side football tournament taking place Friday 4th July and a partnership with the Hippodrome Casino which will see iGB L!VE delegates and exhibitors receive a complementary drink on presentation of their iGB L!VE pass and a 25% discount at the Hippodrome’s award winning Heliot Steak House and Chop Chop restaurants.
The program also includes unique opportunities to network and learn at events including the iGB Start-Up Accelerator, the Affiliate and Operator Mixer and Technology in Gaming and the inaugural conference for senior technology professionals sponsored by Pretty Technical and taking place on Tuesday 1 July.
Connecting igaming operators, affiliates, tech vendors and game providers, iGB L!VE will welcome an international community of iGaming and affiliate pioneers helping businesses throughout the ecosystem to navigate the iGaming landscape, provide networking opportunities, showcase cutting-edge innovations and share crucial market knowledge.
The post iGB L!VE on course for record breaking attendance as delegates head for London appeared first on European Gaming Industry News.
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