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ONE Esports and Samsung Enter Long-term Partnership to Launch ONE Esports App

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ONE Esports, a subsidiary of Group ONE Holdings (ONE), has announced it has signed a long-term partnership with Samsung in Southeast Asia.

This is the latest major partnership for ONE Esports, following recent partnership announcements with Activision Blizzard, foodpanda Thailand, Franklin Templeton, FWD, Marriott Bonvoy and McDonald’s Philippines.

This partnership with Samsung will see ONE Esports develop an exclusive ONE Esports mobile app for Samsung devices in Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam, to be launched in the second half of 2022.

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The app will be positioned as the go-to source for esports news and content in Southeast Asia, and will be seamlessly integrated into the ONE Esports media ecosystem, featuring news and content syndicated from ONE Esports’ website, oneesports.gg, which will be localised across each market. Samsung users will also get to enjoy exclusive videos and rewards produced by the ONE Esports team for the app.

The app will be made available in the Samsung Galaxy Store and Google Play Store for over-the-air download exclusively on Samsung mobile devices this year.

“I am proud to announce this partnership with Samsung that brings ONE Esports’ world-class esports content natively on mobile, in collaboration with Southeast Asia’s leader in mobile devices and experiences. Samsung clearly understands that brands need to connect and engage with the next generation to stay ahead of the curve, and mobile devices and esports are two of the most effective ways to reach them. As the penetration of mobile usage and gaming across Southeast Asia continues to grow, this partnership will give the new generation of mobile-first consumers the best way to consume esports content,” Carlos Alimurung, CEO of ONE Esports, said.

“Led by a young, digital, and global audience, esports is shaping up to be the future of sports, media, and entertainment. Through this unprecedented partnership with ONE Esports, we are excited to bring the galaxy of esports to Samsung mobile users, many of whom are passionate about esports and mobile gaming. ONE Esports is uniquely positioned as Southeast Asia’s premier esports media organisation, and our partnership sets the cornerstone for combining the best of esports experiences with the best mobile gaming devices for our customers,” said Chris Tarr, Head of Mobile Services & Partnerships, Southeast Asia and Oceania at Samsung Electronics.

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Thai Deputy PM Defends Entertainment Complex Bill as Shield Against US Trade Move

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Thai Deputy Prime Minister Phumtham Wechayachai has defended the Entertainment Complex Bill, set for parliamentary debate on April 9, as a vital economic measure amid rising US tariffs on Thai goods.

While opposition continues inside and outside parliament, Mr Phumtham insisted the bill’s fate should be decided through democratic processes — not protests.

The bill, which includes casino operations within an integrated entertainment complex, aims to generate significant revenue and counter the 36% US tariff hike on Thai goods — far higher than Singapore’s 10%, he said.

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Mr Phumtham argued the measure would boost Thailand’s financial resilience and dismissed concerns that it promotes gambling addiction. He said strict entry rules, including age and income restrictions, would help mitigate risk.

“This isn’t about encouraging gambling — it’s about economic survival,” he said.

He urged critics to join the parliamentary debate and cited results from the government’s online public hearing held between Feb 28 and March 14, in which more than 70,000 people participated, with around 80% supporting the bill.

While acknowledging the right to protest, he warned such demonstrations should not be seen as representing the entire nation.

He said public opinion often differs from that of opposition parties and civil groups, stressing the need to respect the democratic process and let parliament decide.

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Asian Poker Tour Announces Cancellation of APT Manila 2025

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The Asian Poker Tour has announced the cancellation of APT Manila 2025, which was scheduled to take place from May 30 to June 8, 2025, at the City of Dreams Manila.

The next scheduled APT tour stop following the upcoming APT Taipei 2025—running April 25 to May 4 with a TWD 70M (~USD 2.1M) guaranteed Main Event—will be the APT Incheon 2025; boasting a KRW 2.5M buy-in Main Event with a KRW 1.5B (~USD 1M) guarantee running August 1-10 at the Paradise Hotel & Resort.

This will be followed by the APT Jeju 2025, which boasts a KRW 2.6M buy-in Main Event with a KRW 2.2B (~USD 1.5M) prize pool guarantee and runs from September 26 to October 5 at Jeju Shinhwa World.

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The 2025 APT poker schedule will conclude with the thrilling end of year APT Championship (APTC), which runs from November 14-30, 2025 at the Red Point Center’s brand new “Red Space” venue located in central Taipei.

The APTC Main Event boasts a massive TWD 165 million (~USD 5 million) prize pool guarantee – the largest the tour has ever offered.

Players can win their seat to this exciting TWD 350,000 (~USD 10,700) freezeout by competing in the tour’s three signature events—the APT Main Event, the APT High Roller and the APT Super High Roller—at each of the three remaining APT tour stops preceding the APTC.

The post Asian Poker Tour Announces Cancellation of APT Manila 2025 appeared first on European Gaming Industry News.

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Birmingham City Forms Alliance with GOD55 as Their Official Asian Betting Partner

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GOD55, a premier online gaming platform and leading operator in Southeast Asia, is proud to announce its partnership with Birmingham City Football Club as the club’s Official Asian Betting Partner.

Established in 2016, GOD55 has become one of the biggest and most trusted brands in the online gaming industry, offering a wide range of betting and entertainment options, including casino games, sports betting, and live dealer experiences. Leveraging cutting-edge technology, the platform provides users with seamless mobile and desktop access, real-time data integration, and high-quality streaming for live events.

As part of this exciting partnership, GOD55 has launched an exciting announcement film, filmed on location at Birmingham City’s St. Andrew’s @ Knighthead Park and Elite Performance Innovation Centre.

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A spokesperson for GOD55 commented: “We are delighted to partner with Birmingham City, a club with a rich history and a dedicated global fanbase. This collaboration reflects our commitment to connecting with football enthusiasts and delivering an enhanced entertainment experience. Together, we aim to engage fans in innovative ways, celebrating the beautiful game while offering a world-class gaming platform for our users in Asia.”

Birmingham City also expressed their excitement about the partnership: “We’re thrilled to welcome GOD55 to the Birmingham City family as our Official Asian Betting Partner. This partnership highlights the club’s growing international appeal and provides an opportunity to further engage with our supporters in Asia. We look forward to working closely with GOD55 to achieve great things together.”

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