Central Europe
888sport Becomes an Official Partner of RB Leipzig
RB Leipzig and 888sport – one of the world’s leading sports betting providers – have agreed a partnership which will last until at least 2023 and the partnership will begin at the Bundesliga home match against FSV Mainz 05. 888sport has become an Official Partner of the Red Bulls.
Alongside significant TV-relevant advertising presence (such as Cam Carpets next to the goals, LED-board animations), 888sports will primarily be present on our digital channels. As well as the branding at the stadium, 888sport will become the presenter of the RBL predictor game, which gives fans a chance to win special prizes such as signed shirts, VIP tickets and season tickets for next season over the course of the campaign.
This will be 888sport’s first involvement in the Bundesliga, which makes it crucial that the partnership is designed in a way which fits both parties’ brands. The positioning of the multiple award-winning sports betting provider is one which is based on a readiness to innovate and the resulting reputation as a pioneer in the technology sector. 888sport wants to expand further in the German market and its motto “Safer. Better. Together” demonstrates its commitment to safe and responsible sports betting.
Matthias Reichwald, Chief Commercial Officer of RB Leipzig:
“As in the rest of football, we are always looking to strengthen in the area of partnerships, especially those who fit our philosophy and orientation. We have found one of these in 888sport and we’re proud that 888sport sees us as a suitable partner for their first entry into the Bundesliga.
888sport is an established brand who would like to grow further on a national and international level, which exactly corresponds to our vision, and now we can take on this challenge together.”
Kieran Spellman, Vice President Head of 888sport:
“We are proud to announce this long-term partnership with RB Leipzig, one of the most ambitious football clubs in Europe, and become their official partner. The team has developed at a rapid pace and shown how you can climb to the very top of Europe playing attractive, offensive football, having already come second in the Bundesliga and reaching the Champions League round of 16 last season.
We can’t wait to support the club with their future development and do our part to help RB Leipzig continue to establish themselves as one of the top three teams in Germany. This comes alongside the regulation and successful licensing for 888sport in the German online sports betting market. This partnership is a signal of 888sport’s long-term commitment to Germany.”
Pedro Barreda, Director International Marketing & Head of Sponsorships of 888sport:
“We’re looking forward to working with RB Leipzig and to being part of their journey for at least the next one and a half years. 888 are a world leader in their field, and RB Leipzig are one of the top clubs in European football, so this partnership is a perfect fit and will strongly support us with our ambitious plans for the newly-regulated German sports betting market.”
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Central Europe
Oddin.gg Wins the Deloitte Technology Fast 50 Central Europe for the Second Year in a Row
Reading Time: 2 minutes
For the second consecutive year, Czech-based esports technology company Oddin.gg has taken the top spot in the Deloitte Technology Fast 50 Central Europe, underscoring the company’s sustained momentum and highlighting the global demand for an innovative and high-performing esports betting infrastructure.
The Deloitte Technology Fast 50 Central Europe program recognizes the region’s fastest-growing technology companies across sectors including fintech, software, communications, environmental tech, hardware, healthcare, media and entertainment. Rankings are based on percentage revenue growth.
Commenting on the win, CEO and Co-Founder Vlastimil Venclík shared: “Being recognized by the Deloitte Technology Fast 50 for the second year in a row is an honor. It reflects not only our growth, but the trust our partners place in us and the hard work of our team. Esports is evolving quickly, and we’re committed to delivering reliable, high-performing infrastructure that helps operators succeed, now and in the years ahead.”
Founded in 2018, Oddin.gg is dedicated to elevating the excitement of digital esports competitions and equipping sportsbook operators with reliable solutions that maximize engagement, betting activity and profitability.
Vlastimil Venclik credits the company’s growth to its industry expertise, its focus on the betting vertical, and its forward-thinking, customer-first product strategy.
“Our team blends former professional players with data scientists and engineers. That mix gives us the deep esports knowledge and technical capability needed to solve real challenges for operators and deliver measurable results, while also reducing their exposure to risk.”
Oddin.gg stands apart by offering a unified, end-to-end ecosystem for esports betting, allowing operators to work with a single vendor for odds feeds, risk management, widgets, BetBuilder, iFrame and 24/7 eSimulators while also producing and managing everything in-house. This integrated approach is a core pillar of Realms Group, where Oddin.gg leads the effort to shape how audiences experience live digital entertainment.
“We’re expanding in two major directions. First, by building faster, smarter, more interactive products that deepen engagement for fans and bettors. Second, by growing geographically, supported by recent certifications in Brazil as well as earlier approvals in the United States and Canada. This makes us one of the most secure and trusted providers in the market,” Venclik said.
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BC.GAME
BC.GAME Wins “Best Crypto Casino” at SiGMA Central Europe Awards 2025
Reading Time: < 1 minute
Global crypto entertainment brand BC.GAME has been named “Best Crypto Casino 2025” at the SiGMA Central Europe B2C Awards, held this year in Rome. The result has been published via SiGMA’s official channels and industry media, with BC.GAME listed among the winners in the cryptocasino operator category.
As part of the SiGMA Central Europe 2025 event in early November, the B2C Awards focused on operators that have shown notable performance in online entertainment and sports betting over the past year. The “Best CryptoCasino 2025” category is specifically dedicated to platforms built around crypto assets as a core feature of their offering.
According to award-related communications and public review sources, BC.GAME’s recognition is linked to its integration of crypto payments, multi-vertical product line-up and ongoing development in Web3-oriented use cases. Several third-party reviews have highlighted BC.GAME as a representative example of a platform that supports multiple cryptocurrencies, combines casino and sports content, and designs features with on-chain users in mind.
BC.GAME noted that the award serves as a form of interim feedback on the platform’s long-term commitment to the crypto segment. The company plans to continue improving the user experience around crypto payments, cross-device product performance and content operations, while expanding sports and esports-related partnerships in markets where such activities are permitted by local regulation.
As a crypto-native operator, BC.GAME incorporates mechanisms such as provably fair verification into its product design and combines these with a native token and promotional structures to deliver an integrated casino and sports experience for crypto community users. With continued nominations and awards within the SiGMA framework and other international programmes, BC.GAME is increasingly regarded as a long-term player in the crypto entertainment vertical.
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ADMIRAL Pay
NOVOMATIC Italia Showcases Innovation and Responsible Growth at SiGMA 2025
Reading Time: 3 minutes
NOVOMATIC Italia played a key role at SiGMA Central Europe 2025, one of the leading international events for the gaming and digital technology industry, which was held in Rome from November 4 to 6. The Group showcased ADMIRAL Pay, the payment institution authorised by the Bank of Italy, and Quigioco, its online gaming brand, presenting an integrated and sustainable vision for the future of payments and digital entertainment.
The synergy between the Quigioco gaming platform and ADMIRAL Pay was at the heart of NOVOMATIC Italia’s presence at SiGMA Central Europe 2025 was. This integrated solution offers legal gaming operators a concrete response to the ongoing transformation of the market, particularly in terms of regulatory compliance.
The combined structure of Quigioco and ADMIRAL Pay ensures fully compliant financial flow management by providing operators with technologically advanced tools that are aligned with the latest Italian legislative requirements. This infrastructure represents an integrated payment system and a complete digital ecosystem that is designed to support operators in an increasingly regulated and competitive market. The model is complemented by B2C solutions, including APay E-Wallet and APay Card, which interface seamlessly with the B2B architecture to expand additional growth opportunities.
Driving the market with technology and security
The collaboration between ADMIRAL Pay and Quigioco marks a key milestone for the Italian market: by adopting integrated digital payment systems, online gaming platforms can now deliver increasingly personalized and secure experiences to their users.
ADMIRAL Pay technology enables rapid conversion between cash and digital currency, ensuring instant and secure transactions that meet the highest international standards. For PVRs (Punti Vendita Ricarica: venues authorised to sell recharges for online gaming) and operators, this means access to an advanced payment tool that simplifies operations and guarantees efficiency, even during peak periods.
Meeting new regulatory and market demands
The digital payments and gaming sector in Italy is now subject to increasingly stringent regulatory standards that are designed to ensure maximum security, traceability and transparency. The integration of Quigioco and ADMIRAL Pay fully meets these requirements, offering a unique solution that strengthens compliance while enhancing the customer experience. By managing financial flows in a compliant manner, operators can reduce risks and provide players with immediate and secure access to their funds. This model translates into trust and long-term loyalty, creating value across the entire supply chain.
Responsibility and leadership: the pillars of the future
SiGMA Central Europe 2025 was also an opportunity to highlight NOVOMATIC’s commitment to promoting responsible gaming and continuous product innovation. The target is to maintain industry leadership by investing in technologies that not only enhance the user experience but also ensure maximum player protection and operator transparency.
“Our goal is to extend the success and expertise that have always defined NOVOMATIC Italia in the land-based sector into the digital world. We want to offer operators and players an integrated ecosystem that combines technology, security, and innovation, reaffirming our Group’s leadership in online gaming,” said Markus Buechele, CEO of NOVOMATIC Italia.
This strategic vision was recognized when NOVOMATIC Italia received the “B2B Industry Leader Italy 2025” award at the SiGMA B2B Awards, in honour of the company’s excellence and ongoing commitment to an innovative, responsible and sustainable approach to development. The Group is not only addressing evolving market and regulatory challenges but also paving the way for a future in which innovation and sustainability move forward together.
Through ADMIRAL Pay, Quigioco and the major innovations showcased at SiGMA, NOVOMATIC Italia demonstrates how the convergence of digital payments and online gaming can drive growth, security, and long-term sustainability across the industry. By being built on innovation, responsibility and strategic vision, this model is positioning the company at the forefront of a tech-driven and sustainable future.
The post NOVOMATIC Italia Showcases Innovation and Responsible Growth at SiGMA 2025 appeared first on European Gaming Industry News.
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