Latest News
Thunderbite announce partnership with GiG
Thunderbite has announced a formal partnership with Gaming Innovation Group (GiG) which will see GiG add an increased level of Player Engagement options for their B2B Operators.
The agreement will see a roll-out of Thunderbite’s 30 different free to play games to aid customer retention, reactivation and gamification.
Thunderbite’s vast range of player engagement tools will support GiG in promoting personalised player content and increasing brand differentiation for platform partners across the world.
By adding Thunderbite to an already enhanced portfolio of tools, GiG can now offer a full suite of free to play games to drive retention and reactivation in all verticals of the business with a special emphasis on Casino, Sportsbook & Bingo
John Smith, Co-Founder at Thunderbite, added: “Teaming up with GiG is a fantastic step up for Thunderbite. Our unique gamification solutions are sure to add exceptional value to GiG’s service offerings at the highest level while giving their partner operators the ability to differentiate themselves from their competition.
Martin Collins, Director of Sales and Business Development at GiG, said: “We are excited to have partnered with Thunderbite. We have previously worked with them on a project with an existing operator and having seen the value they offer to the player’s experience, we are confident that this will be a successful long-term partnership. . At GiG, we are always looking for ways to enhance and improve our current offering to our partners and this is another step in our ultimate goal towards becoming the trusted partner of choice for operators within regulated markets.
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Asia
PropellerAds launches localized platform in China
Reading Time: 2 minutes
PropellerAds, one of the world’s leading advertising platforms, is proud to announce the official launch of the Chinese-language version of propellerads.com with native support team, marking a major step in its strategic expansion across East Asia. The announcement comes in response to growing regional demand for industry-leading advertising platforms specializing in high growth sectors, including gaming and e-commerce.
To mark the launch, a Chinese version of the PropellerAds website is now live, complete with full translation and a dedicated team of native-speaking experts to support Chinese-speaking clients. This has been complemented by an official WeChat channel where updates, insights, and company news updates will be shared directly with its Chinese-speaking audiences.
As a global market leader in digital advertising with 15 daily billion ad impressions across over 195 GEOs, PropellerAds brings over a decade of proven success to the Chinese market. Its deep expertise in performance-driven formats like Popunder, Push Notifications, and Telegram Mini Apps, has helped thousands of advertisers scale their campaigns worldwide. Now, Chinese-speaking clients can benefit directly from this global experience, expert support, and strategic tools tailored to their needs, empowering them to reach international audiences with precision and confidence.
“We’re excited to deepen our relationships in the Chinese market,” said Matvey Shmidt, Sales Director at PropellerAds.
“Our goal is to empower advertisers and partners in China with the tools, support, and insights they need to succeed globally. For the first time, Chinese clients can benefit from our global expertise while accessing a multisource advertising platform designed to local demands and needs.”
In addition to its established ad formats, PropellerAds continues to innovate with new channels such as Telegram Mini Apps, Survey Exit, and In-Page Push, providing advertisers with access to audiences and engagement opportunities. These formats expand the platform’s capabilities beyond traditional web placements, with brands reaching high-intent users across multiple ecosystems with precision targeting and performance-driven optimization.
PropellerAds recently made a successful appearance at China Joy, one of Asia’s largest digital entertainment expos, where the team connected with hundreds of partners and advertisers, and Global Traffic Conference in Shenzen. Looking ahead, PropellerAds will be attending GTC in Shanghai this November, continuing its mission to foster meaningful partnerships and drive innovation in the region.
Shmidt continued: “This launch reaffirms PropellerAds as a global leader in digital advertising, offering scalable solutions and localized support to help businesses grow across borders, with this being the first in a series of new launches we will be announcing in the region soon. We look forward to meeting our clients and speaking with interested clients at GTC in Shanghai.”
You can visit PropellerAds at stand B69, at GTC in Shanghai, on 5th and 6th of November.
The post PropellerAds launches localized platform in China appeared first on European Gaming Industry News.
blask
Blask launches real-time, global casino game ranking
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Blask, the AI-driven market intelligence ecosystem, has launched Global Games, a real-time dashboard that ranks more than 26,000 online casino games by brand coverage and country reach.
Debuting at the top of the charts is Pragmatic Play blockbuster Gates of Olympus 1000, which features across a remarkable 606 operator brands. Gate of Olympus Super Scatter and Aviator complete the top three, with Pragmatic Play holding seven of the top 10 positions.
Max Tesla, CEO of Blask, said: “Our industry has been operating in the dark for too long. With Global Games, we’re shining a light on which titles are succeeding in a real-time, global context. It is just the latest step in Blask’s mission to build the first truly comprehensive, data-driven picture of iGaming worldwide, with plenty more to come.”
The Global Games dashboard covers 17 countries where Blask Games Analytics is live, with more markets and metrics to be added soon.
For game providers, distributors and operators, understanding where a title is surfaced has become a competitive edge. Until now, assembling that picture meant manual checks or partial reports, but Global Games has consolidated every market signal in one place, cutting time‑to‑insight from hours to seconds.
This includes a global list view, which ranks titles by brand and country coverage; a per-game global page, which break down brands, lobbies and average lobby visibility; and a selection of power tools so users can search games by name and filter by provider or genre.
The post Blask launches real-time, global casino game ranking appeared first on European Gaming Industry News.
Evoplay
Evoplay explores the power of Sun and Moon in Sky Sentinels
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Evoplay, the award-winning game development studio, has launched Sky Sentinels, a new slot that lets players decide their fate under the Egyptian sky.
Every spin offers a choice between the Sun and the Moon. The radiant Sun guides wins from right to left, while the mysterious Moon moves them from left to right, each creating a unique way to play and win.
The game introduces the Sun and Moon Buttons feature, replacing the traditional spin with two distinct options.
The Sun bet activates the day, where wins are determined by the values of the Sun symbols. Selecting the Moon bet brings the night, with wins based on the values of the Moon symbols.
Both Sun and Moon symbols feature random multipliers ranging from 0.1x to 1x, and up to 20 Sun or Moon symbols may appear on the reels in a single spin.
Delivering low volatility and bright, detailed visuals, Sky Sentinels combines easy play with Evoplay’s signature style across desktop and mobile, including vertical mode.
Ivan Kravchuk, CEO at Evoplay, said: “Sky Sentinels transforms the traditional spin into a more meaningful choice, inviting players to shape their journey through light and shadow.
“The game reflects our commitment to bringing fresh ideas to slot design while maintaining the accessible, high-quality entertainment that defines Evoplay.”
The post Evoplay explores the power of Sun and Moon in Sky Sentinels appeared first on European Gaming Industry News.
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