Canada
Riot Games Reveals Multi-City Tour across North America for 2022 League of Legends World Championship
Riot Games announced that its premier esports event, the League of Legends World Championship, returns to North America for the first time since 2016 with a continental tour.
The Worlds 2022 event will feature:
- Play-Ins in Mexico City, Mexico;
- Groups and Quarterfinals in New York City;
- Semifinals in Toronto, Canada;
- Finals in San Francisco, California.
This will be the first time Riot Games has hosted a multinational North American Worlds, making first-time stops in both Mexico and Canada.
The announcement was made at a press conference at Chase Center prior to the Golden State Warriors vs. Toronto Raptors NBA game featuring teams from the semifinal city (Toronto) and final city (San Francisco). Participants outlined Riot’s plan to “canvas North America,” with the final two stops being Scotiabank Arena, home of the Toronto Raptors, and Chase Center, home of the six-time NBA Champion Golden State Warriors.
The Worlds 2022 venue lineup also includes Play-Ins from LoL Esports’ Liga Latinoamerica (LLA) competition arena before contesting both Groups and the Quarterfinals at the Hulu Theater at Madison Square Garden.
“The momentum behind League of Legends Esports has only continued to grow since the last time we hosted Worlds in the U.S. in 2016. We’re thrilled to bring the full scale of our global sport back to North America, and, COVID permitting, welcome fans into the stands across three countries and four different cities,” said Naz Aletaha, Global Head of LoL Esports.
“Worlds is the showcase of the greatest of our sport, and we look forward to celebrating that with our fans in North America and across the world.”
Chase Center, also home of the Golden Guardians, a team in LoL Esports’ North American league (LCS), opened its doors in 2019. It is an award-winning sports and entertainment arena that boasts a seating capacity of 18,064. In addition to Warriors’ home games, the venue also hosts a variety of concerts, conventions, and other large-scale events.
Chase Center will be the 10th unique arena to host a Worlds Final. The most recent Worlds Finals venues and locations include the Laugardalshöll Sport Center in Reykjavík, Iceland (2021); SAIC Motor Pudong Arena in China (2020); AccorHotels Arena in Paris, France (2019); Incheon Munhak Stadium in Incheon, South Korea (2018); Beijing National Stadium in Beijing, China (2017); and the Staples Center in Los Angeles (2016).
Scotiabank Arena, also home to the Toronto Maple Leafs, opened its doors in 1999 and is often ranked the #1 Canadian arena. The venue has been recognized with more than 50 industry awards highlighting the venue’s security, accessibility, fan service, environmental commitment, food and beverage, marketing, design, partnerships, live entertainment, sales and box office service.
Sunday’s announcement prior to the Warriors vs. Raptors game featured Riot’s senior most esports executives alongside top casters and LoL Esports players:
- John Needham, President, Esports at Riot Games
- Naz Aletaha, Global Head of LoL Esports
- Chris Greeley, Head of Esports, North America and Oceania Pacific
- Martin Blaquier, Head of Esports, Latin America
- Eric “Licorice” Ritchie, top laner for Golden Guardians, LCS
- Choi “huhi” Jae-hyun, support for 100 Thieves, LCS
- Isaac “Azael” Cummings-Bentley, commentator and analyst
- Sam “Kobe” Hartman-Kenzler, commentator and analyst
Worlds is the pinnacle of LoL Esports competition in which the top teams from 12 diverse regions compete for the world champion title. Held at the end of the regular season in a different host region each year, 24 teams from Riot’s 12 professional leagues participate in the month-long tournament to crown one team as the best in the world. The 2020 World Championship shattered previous viewership records with more than 45.95 million peak concurrent viewers worldwide and an average minute audience (AMA) of more than 23.04 million.
In November 2021, the 2021 Worlds Final came down to Worlds defending champions and heavy favorites DWG KIA from Riot Games’ South Korean league, LCK, facing EDward Gaming, the top-seeded team from Riot’s China league, LPL. EDG raised the Summoner’s Cup trophy and earned Mercedes-Benz championship rings after a thrilling best-of-five series. Worlds 2021 set new viewership records for esports that surpassed Worlds 2020’s numbers, with a report detailing official numbers to be released in December.
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Canada
CasinoCanada announces partnership with FortuneJack casino
CasinoCanada.com has established a partnership with FortuneJack crypto casino to support brand visibility and drive traffic to the platform across non-regulated Canadian markets.
CasinoCanada will create and publish informational content highlighting FortuneJack’s features and gaming portfolio. The content will be integrated into CasinoCanada’s review and comparison sections to expand coverage and improve user navigation.
CasinoCanada is an online casino guide focused on the Canadian market, operated by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, stated: “Our objective is to provide users with structured information about FortuneJack’s platform and support consistent traffic development. With crypto casinos rapidly growing in popularity and becoming an increasingly important segment of the iGaming industry, we see strong potential in this direction and aim to help users navigate it with clarity and confidence.”
Established in 2012, FortuneJack is an online cryptocurrency casino platform offering over 3,500 games, including more than 2,700 slot titles. The platform features providers such as Pragmatic Play, Yggdrasil, Betsoft Gaming, Red Tiger, GameArt, and PG Soft.
FortuneJack’s live casino section includes up to 135 games, along with betting options across 50 sports. FortuneJack is operated by PlayWave SRL, registered and licensed under Anjouan laws.
Sally Betanishvili, Brand Manager at FortuneJack commented: “At FortuneJack, Since 2014 our priority is staying at the forefront of the iGaming evolution by offering a premier crypto-gaming experience. Partnering with CasinoCanada allows us to bring our extensive portfolio of over 6000+ games to a wider Canadian audience that values transparency and variety. We are excited to work with a partner that shares our commitment to helping players navigate the exciting world of crypto casinos with confidence.”
The partnership will focus on ongoing content development, increased platform visibility, and user acquisition initiatives across CasinoCanada’s media channels.
The post CasinoCanada announces partnership with FortuneJack casino appeared first on Americas iGaming & Sports Betting News.
affiliate marketing
CasinoCanada partners with FortuneJack to expand crypto casino coverage
CasinoCanada.com has partnered with FortuneJack crypto casino to increase FortuneJack’s visibility and drive traffic via CasinoCanada’s content channels in non-regulated Canadian markets.
Under the deal, CasinoCanada will create and publish informational content focused on FortuneJack’s features and gaming portfolio. The material will be integrated into CasinoCanada’s review and comparison sections, which the company said is intended to expand coverage and improve user navigation.
CasinoCanada is an online casino guide focused on the Canadian market and operated by SEOBROTHERS. Eugene Ravdin, Head of PR at SEOBROTHERS, said: “Our objective is to provide users with structured information about FortuneJack’s platform and support consistent traffic development. With crypto casinos rapidly growing in popularity and becoming an increasingly important segment of the iGaming industry, we see strong potential in this direction and aim to help users navigate it with clarity and confidence.”
FortuneJack, established in 2012, said it offers over 3,500 games, including more than 2,700 slots, from providers including Pragmatic Play, Yggdrasil, Betsoft Gaming, Red Tiger, GameArt, and PG Soft. The operator also lists up to 135 live casino games and betting across 50 sports. FortuneJack is operated by PlayWave SRL and is registered and licensed under Anjouan laws.
Sally Betanishvili, Brand Manager at FortuneJack, said: “At FortuneJack, Since 2014 our priority is staying at the forefront of the iGaming evolution by offering a premier crypto-gaming experience. Partnering with CasinoCanada allows us to bring our extensive portfolio of over 6000+ games to a wider Canadian audience that values transparency and variety. We are excited to work with a partner that shares our commitment to helping players navigate the exciting world of crypto casinos with confidence.” The companies said the partnership will focus on ongoing content development, increased platform visibility, and user acquisition initiatives across CasinoCanada’s media channels.
The post CasinoCanada partners with FortuneJack to expand crypto casino coverage appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Canada
FanDuel Announces New Partnership with Toronto Tempo
FanDuel has announced a new partnership with the Toronto Tempo, becoming its first official iGaming partner.
This multi-year agreement brings together two brands committed to expanding women’s sports in Canada. Through this collaboration, FanDuel positions itself as the best Sportsbook and Casino for fans to engage with Canada’s women’s team, bringing them closer to the action and women’s basketball than ever before.
“Partnering with the Toronto Tempo in their inaugural season is an exciting opportunity for FanDuel customers and basketball fans. As a company that shares the same passion for community and empowering women’s sports, we are proud to support a new franchise that will celebrate fans and elevate women’s professional sports in Canada,” said Tom Burdakin, Vice President of Marketing at FanDuel.
“One word to describe this partnership is transformative. Welcoming FanDuel marks a significant milestone for our organization as we continue to build Canada’s first WNBA team and deepen fan engagement,” said Lisa Ferkul, Chief Revenue Officer at Toronto Tempo.
FanDuel has had a front row seat to the growth of women’s sports in recent years as a proud official partner of the WNBA. Through this partnership and FanDuel’s best in class WNBA offering, fans can engage in more ways than any other platform from tip-off to buzzer.
As the first Sportsbook and Casino partner, FanDuel and the Toronto Tempo will bring exclusive fan initiatives to FanDuel’s customers, as well as in-arena visibility and digital activations to connect fans with the excitement of the WNBA both on and off the court.
The post FanDuel Announces New Partnership with Toronto Tempo appeared first on Americas iGaming & Sports Betting News.
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