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Yolo Group restructures Hub88, OneTouch and Bombay Group gaming assets under new Yolo Ventures CEO
As part of the restructuring, Yolo Ventures, the B2B and partnerships arm of Yolo Group, will invest additional capital to expedite the rapid growth of the Hub88 content aggregator platform. Hub88 will ultimately be able to offer all partners international banking services through open banking functionality via FCA regulated Aims Financial, a Yolo Investments invested asset.
Lewis – who most recently served as the chief commercial officer of Pariplay – will assume the newly-created position of CEO of the Bombay Group.
Her remit will involve heading up Hub88, as well as the high roller live casino product Bombay Club and the innovative mobile-focused games studio OneTouch.
Maarja Pärt, CEO of the Yolo Group, said: “We’re putting into place a world-class team to take our B2B gaming businesses to the next level, and Christine is a vital part of it. Her experience at some of the biggest names in our industry stands her apart, and she’s exactly the type of disruptive thinker we welcome at the Yolo Group. It’s great to have her onboard.”
Christine Lewis, CEO of the Bombay Group, said: “I’ve watched the remarkable growth of Yolo Group over the past few years with interest. Hub88, OneTouch and more recently the Bombay Club live studio are changing the game with new approaches to old challenges. It’s a real honour to join the team.”
Ragnar Toompere, who was serving as acting head of OneTouch, will now sit on the board of Yolo Ventures, the business area for Yolo Group’s strategic and B2B partnerships.
Last month, Yolo Group announced a major rebrand to better reflect its status as disruptors across a diverse range of sectors including gaming and fintech.
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Anastasia Rimskaya Chief Account Officer at Aviatrix
Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths
Aviatrix has launched a new Loot Box feature for its premier crash game, presenting collectible rewards, free bets, and progression bonuses aimed at boosting long-term player engagement.
Loot Boxes are granted through a daily rewards mechanism, with players obtaining them according to their in-game actions and advancement. Every box holds a variety of rewards, such as aircraft skins, complimentary bets, and aviation experience points.
The feature enhances Aviatrix’s developing loyalty system, providing players with fresh options to personalize their aircraft and earn rewards through continuous engagement.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Loot Boxes are part of our wider vision for Aviatrix as a connected multi-game universe. As we expand our iGaming Metaverse, features like Loot Boxes add another meaningful layer to how players build their profile, customise their aircraft and earn rewards across the ecosystem.”
Unveiled in February, the Aviatrix iGaming Metaverse signifies the supplier’s shift from a standalone crash game to an integrated multi-title ecosystem.
Starting with the imminent debut of Aviatrix Second Chance and continuing with upcoming titles like Aviatrix Fruits and Aviatrix Mines, every game will utilize a single integrated player profile, progression system, and rewards and achievements framework.
The post Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Atucha Strategic Advisory
Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth
Atucha Strategic Advisory, led by LatAm specialist Ramiro Atucha, has strengthened its leadership team with the appointment of Eliane Nunes as Head of Revenue & Commercial Growth, reinforcing the consultancy’s capabilities across Brazil and the wider Latin American region.
The appointment reflects the ongoing evolution of ASA’s boutique advisory model and its focus on delivering tailored strategic guidance to a select group of clients operating in complex, fast-changing markets.
Eliane Nunes brings more than 30 years of experience across iGaming, public relations, corporate communications, growth strategy, and partnership development. Her career has been defined by deep market understanding, relationship-driven leadership, and a long-term approach to sustainable value creation.
Ramiro Atucha commented:
“Eliane’s market sensitivity and structured thinking make her a natural fit for ASA. Her ability to combine revenue awareness, commercial vision, and attentive listening enhances the value we deliver to our partners.”
Eliane Nunes added:
“Ramiro is a professional I have long admired, and our perspectives on growth, positioning, and client development are highly aligned. In Brazil and LatAm, sustainable performance is shaped not only by metrics, but also by trust, reputation, and close professional relationships.”
In her new role, Nunes will lead revenue development initiatives, commercial expansion, and partnership structuring, helping ASA clients translate strategic direction into measurable business outcomes across Brazil and Latin America.
The post Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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