Amelco
GeoComply’s IDComply Solution for KYC Licensed in New Jersey and Launched with Amelco and PlayUp
GeoComply Solutions Inc. today announced that its KYC solution for the iGaming industry, IDComply, has been fully incensed in New Jersey, and launched in the state with Amelco and PlayUp. In addition to age and identity verification via IDComply, GeoComply will be providing Amelco with geolocation compliance for the PlayUp online sports betting platform. IDComply’s license in New Jersey validates the product has met some of the most stringent requirements in the U.S. for KYC solutions.
IDComply provides operators with an all-in-one solution that handles KYC and digital identity verification while delivering the highest possible levels of player-acceptance in a compliant, fast and low-friction model.
The New Jersey Department of Gaming Enforcement (DGE) not only requires data verification for KYC but also a secondary form of authentication, either knowledge-based authentication (KBA) or digital identity authentication, in order to validate an account. IDComply supports both of these secondary forms of authentication, providing a great user experience and ensuring that all genuine players are able to quickly and easily onboard.
“As a technology-first company we wanted to ensure our regulatory approval in New Jersey included the latest offerings from our tech partners and leveraging GeoComply’s IDComply product was central to that process, says Dr. Laila Mintas, CEO of PlayUp. “With some of the most stringent requirements and rigorous testing of any state, achieving this milestone in New Jersey has positioned PlayUp for continued success as we expand into additional U.S. states. GeoComply’s proven KYC and geolocation compliance solutions along with their experience and expertise has really made a huge impact in being able to quickly scale our business.”
As a trusted supplier to the iGaming industry, GeoComply developed IDComply in response to customer requests for an integrated solution that covers more of their compliance requirements beyond geolocation. By integrating age and identity verification along with GeoComply’s award-winning geolocation compliance, iGaming companies are able to streamline their operations and manage both their geolocation and KYC compliance from the same back-office and API.
“KYC and geolocation compliance are two cornerstones of the iGaming industry and we are very happy to have been able to help operators like PlayUp get their own products licensed,” says Lindsay Slader, Managing Director of Gaming at GeoComply. “The DGE really sets the standard for compliance in the U.S. so getting IDComply licensed in New Jersey is a real achievement for our company. We see stringent compliance controls as critical to the integrity and success of the industry.”
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nVenue, an AI-powered micro-betting technology, and Amelco, a sports betting platform provider, have announced their commercial deal to introduce micro-betting options for NASCAR fans worldwide. This industry-first partnership marks the first integration of NASCAR live in-race micro-bets into the betting landscape.
In August 2023, NASCAR selected nVenue as an official micro-betting provider, and together they announced the first round of NASCAR markets at the 2024 Daytona 500. With help from their AI-powered platform, nVenue’s micro-betting engine can generate over 60,000 betting opportunities with just several of their introductory markets. In-race micro-markets include unique betting windows for stage results, qualifying, and more.
“We are thrilled to team up with Amelco to introduce micro-betting options forNASCAR. With their platform and reach, we are confident that we will deliver an unmatched betting experience for racing fans. We look forward to working closely with Amelco to integrate our markets and expand our offerings to include other newsports on our dynamic roadmap,” Jeremy Jones, Chief Revenue Officer at nVenue, said.
The integration of nVenue’s micro-betting markets into Amelco’s platform is expected to begin in the coming months. This alliance comes at a significant growth point for NASCAR in 2024. In a recent announcement, the sport revealed that the betting handle has increased by an impressive 50% in just the first two months of the year.
Head of Amelco USA Brandon Walker said: “We’re looking forward to working with the nVenue team and offering their NASCAR product to our operators. With micro-markets proving to be a huge success in the space already we’re excited tosee how these markets perform.”
North America’s most comprehensive platform launches online casino within the Garden State
Amelco, the leading sports betting and platform provider, has announced the launch of its complete iGaming solution in the state of New Jersey, strengthening its position as North America’s most comprehensive platform.
Amelco’s in-house casino aggregation suite, used by some of the world’s biggest operator brands, covers a host of verticals. These include slots, poker, table games and instant games – supplied by the likes of Evolution Gaming Group, Light & Wonder, IGT and Pariplay, as well as multiple other tier-one studios.
Provided to its US operator partners with the ability to dynamically adjust content, as well as delivery via Amelco’s bespoke app, the launch is set to ensure the platform supplier continues to solidify its leading position in the Garden State.
Also integrated within its innovative solution is Amelco’s proprietary Bonus Engine, which provides a wide range of bonuses and tournaments – all of which are expected to be hugely popular with players in one of the US’s most established online casino markets.
Commenting on its iGaming solution launch in New Jersey, Brandon Walker, Head of Amelco USA, said:
“As one of North America’s most established online casino markets, it’s great to have our full iGaming solution now live in the state of New Jersey.
“This is a great opportunity for us to see where we stand in terms of our casino offering. Our award-winning sportsbook is already live across 15 states, so we are excited to showcase our solution in such a competitive environment.
“We are one of the most established platforms in the US and this will only enhance our reputation further across iGaming, as well as sport.”
The launch will provide a welcome addition to Amelco’s already comprehensive end-to-end platform, which spans sports betting, retail kiosks, player account management (PAM), as well as supporting multiple data feeds.
North America’s most comprehensive platform integrates proprietary in-play betting technology
Amelco, the leading sports betting and platform provider, has announced its partnership with B2B technology supplier Simplebet. This will provide an extended micro-betting offering for all Amelco operators across all US sports.
With a mission to power the future of fan engagement, Simplebet utilises machine learning and real-time technology to deliver a market leading micro-betting solution, making every in-play event an even more exciting betting opportunity.
Amelco, which offers one of the most comprehensive end-to-end platforms in North America, unveiled Simplebet’s hyper-short form betting proposition with BetSaracen during the annual NCAA March Madness collegiate basketball tournament.
Already proving to be one of the fastest-growing elements of the US sports betting market, micro-betting enables sports fans to bet on every aspect of in-play events during a game – such as pitches in baseball, or plays and drives during football, with a near-instant bet settlement.
Following its initial March Madness success, Amelco and Simplebet now plan to scale their offering with the advent of the 2023 Major League Baseball season and the upcoming football season.
The partnership is expected to provide a welcome addition to Amelco’s already comprehensive offering, which spans sports betting, iGaming, retail, player account management (PAM), as well as multiple data feeds.
As one of North America’s most exciting betting propositions, Simplebet has enjoyed continued success since its launch, with the product now live in 22 states.
Simplebet’s popularity with sports fans has grown exponentially in the first few months of 2023, with an 84% increase in micro-betting handle during Super Bowl LVII, and over 3.7 million bets processed throughout the NFL postseason, up 150% on 2022.
Commenting on the Simplebet partnership, Brandon Walker, Head of Amelco USA, said: “This is yet another big step in the right direction and this focus on micro-betting will stand us in good stead ahead of some huge upcoming sporting events.
“With March Madness proving to be a standout success in our first debut together, the US sporting calendar for 2023 is beginning to hot up with the start of the MLB season and the NBA playoffs. Simplebet will be available in all the states we are currently live in and I’m sure this partnership will continue to scale and prove to be a real game changer for all our operators.”
Chris Bevilacqua, Chief Executive Officer at Simplebet said: “We’re excited to join forces with Amelco and add them to our strong roster of partners that are integrated with our micro-betting solution. It’s become clear that operators have a growing need to fill the demands of their customers in regard to the micro-betting category, and us partnering with Amelco will only further our reach.
“Onboarding new partners and providing high quality service has continued to be a huge focus and we look forward to working together with Amelco to create a great experience for its customers. There’s a constant journey towards providing instant-gratification betting moments, and our collaboration will allow us to bring these to more players than ever before.”
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