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HowToBet.com Releases Insights on Betting Trends of the NFL Season

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HowToBet.com has released its latest overview of betting trends for the 2021 to 2022 NFL Season. By analyzing a multitude of data points, HowToBet.com provides its audience with expert insight on how to bet on the current NFL landscape and where participants should focus their efforts.

In its annual study entitled Americans’ 2021 NFL Betting Plans, the American Gaming Association reported that a record 45.2 million Americans will wager on the 2021 NFL Season. This is a 36% increase from the year prior. The same study showed that 19.5 million will place a bet online, up 73% from 2020. 14.6 million will participate in a paid fantasy contest or other type of pool competition (a 69% year-over-year increase), while 10.5 million will place a bet at a physical casino sportsbook and 6.7 million will place a bet with a bookie.

“We are excited to see numbers go up year-after-year, with more states opening their doors to legal and regulated gambling,” said Cristian Campan, product owner of HowToBet.com

“The number of Americans that will be acquainted with legal gambling is set to increase exponentially. We feel it is important to educate people on how to take calculated betting decisions. This comes with a great level of responsibility, as it is crucial for new participants to understand the importance of betting with their head rather than with their hearts. Doing the former will allow them to develop a healthy relationship with sports betting and gambling.”

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The HowToBet.com team is committed to creating educational content that helps guide newcomers in making smarter betting decisions. The team recently launched its very first video podcast in partnership with gambling media veterans Daryl Fein and Sean Miller, who have more than 50 years of combined gambling experience. On the show, Fein and Miller explain how to bet, where to bet it, and who to bet on. They take the time to explain where to find the best odds, how to make educated decisions and the thought process necessary to making weekly predictions on teams from across the league. In short, the podcast truly helps newcomers learn how to bet.

The spike in sports gambling over the past year has mostly been attributed to the increase in legally licensed U.S. betting jurisdictions from 19 to 24, which account for 111 million Americans being able to bet legally within their home state lines. High levels of sports fan enthusiasm for the season are also projected to be a major factor, as fans are excited to return to stadiums after COVID-19 had a major impact on their participation in 2020.

The online sports handle was up 6% in July (and +2% year-over-year) to $613 million, while the sports gross gaming revenue (GGR) was -5% lower at $48.2 million. igaming revenues in Michigan hit a new high in August and were up 2% in July ($97.2 million). The sports handle was 2% higher at $192 million, but the GGR dropped by -19% to $15.9 million.

Tune in to the HowToBet Podcast on Apple Podcasts, Spotify, YouTube, and HowToBet.com to get more betting tips.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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