Adam Wexler
Allwyn Completes Acquisition of Majority Stake in PrizePicks
Allwyn International AG, the lottery-led gaming entertainment company, and PrizePicks, the leading daily fantasy sports operator in North America, announced the completion of Allwyn’s previously disclosed agreement to acquire a 62.3% stake in PrizePicks. The closing consideration for the stake is $1533 million, subject to customary post-closing adjustments and excluding performance-based earnouts. PrizePicks had no outstanding loans or borrowings at closing.
PrizePicks brings highly complementary capabilities in fast-growing, opportunity-rich markets. Crucially, the business shares Allwyn’s conviction in both the power of technology and the importance of commitments to responsible play and community impact. PrizePicks is a strong addition to Allwyn’s expanding portfolio in casual entertainment, in line with its vision to become the world’s leading global gaming entertainment company.
Since the initial transaction announcement on 22 September 2025, PrizePicks has continued to execute its growth strategy successfully. This includes the launch of its regulated prediction markets offering in November, extending PrizePicks’ footprint to nearly every U.S. state. As a sports entertainment operator registered as a Futures Commission Merchant by the National Futures Association, PrizePicks is well positioned to scale responsibly.
Within the PrizePicks app, two new offerings have been added: Team Picks, which allows customers to make predictions on team-based outcomes rather than individual player performance, and is currently live in 30 states and the District of Columbia (D.C.); and, Culture Picks, which lets customers predict outcomes on trending cultural and entertainment events, and is currently live in 48 states and D.C. PrizePicks has also partnered with both Kalshi and Polymarket, reinforcing its growth potential in the emerging prediction markets space. This innovation expands PrizePicks’ customer experience, creating new engagement opportunities within the gaming entertainment space. With Allwyn’s global reach and operational expertise, PrizePicks is well positioned to sustain growth and deepen user engagement.
PrizePicks continues to build on its strong momentum through a growing customer base, disciplined execution, and a differentiated product offering. Its scalable technology platform and unique approach to engagement make PrizePicks a highly attractive long-term partner for Allwyn. Together, the companies will leverage their combined strengths to accelerate product innovation. The partnership establishes a strong foundation for long term growth while preserving the culture, leadership continuity, and agility that have defined PrizePicks’ success.
Robert Chvatal, Chief Executive Officer of Allwyn, said: “We are excited to support and participate in the next phase of PrizePicks’ growth. This investment advances Allwyn’s strategy to build a diversified global entertainment platform and significantly strengthens our presence in the United States. I look forward to working closely with Mike and the talented PrizePicks team to deliver even more compelling experiences for fans around the world.”
Mike Ybarra, Chief Executive Officer of PrizePicks, said: “Today marks a defining moment for PrizePicks. Allwyn’s global scale, operational expertise, and long-term approach make them an ideal partner as we continue to grow and evolve. Together, we will build on our strong momentum and deliver innovative products that deepen engagement with our growing community of players.”
Adam Wexler, Founder and PrizePicks Board Member, said: “From the beginning, we built PrizePicks by putting our community first and focusing on delivering an industry-leading member experience. As we looked ahead to the next phase of PrizePicks’ growth, it became clear that Allwyn shares our customer-first philosophy and our vision for the future of entertainment. I could not be more excited to collaborate with the Allwyn leadership team as PrizePicks continues to innovate in the world of sports and culture predictions.”
The post Allwyn Completes Acquisition of Majority Stake in PrizePicks appeared first on Americas iGaming & Sports Betting News.
Adam Wexler
PrizePicks Announces Responsible Gaming Collaboration with Kindbridge Behavioral Health
PrizePicks, the largest daily fantasy sports operator in North America, and Kindbridge Behavioral Health, a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gaming, announced a groundbreaking collaboration that will provide access to Kindbridge’s top-tier clinical services at no initial cost to PrizePicks players and customer-facing employees. The program will support problem gaming prevention, treatment and recovery efforts.
“We are proud to partner with Kindbridge and to be the first operator to cover program costs entirely, removing a significant barrier to access. It’s essential that the fantasy sports industry invests and innovates in the area of responsible gaming. This initiative not only helps players and employees but also strengthens PrizePicks’ role in promoting social responsibility within the industry. By addressing both prevention and treatment, we are paving the way for a healthier gaming community,” Adam Wexler, Co-founder and CEO of PrizePicks, said.
PrizePicks will incur all initial costs of Kindbridge’s comprehensive support services for its customer-facing employees and player community, setting a new benchmark in the DFS industry for responsible gaming and problem gaming support. Players on PrizePicks and customer support employees will have immediate access to an in-depth clinical assessment, clinical review and care plan development session, as well as access to educational and peer support groups.
“It is inspiring to see a DFS operator actively providing essential care resources to their audience. Many individuals struggling with gaming-related health issues face significant financial barriers, even with insurance, which hinders their ability to follow a comprehensive care plan. This collaboration is a pivotal step toward eliminating these barriers, ensuring people can access the support they need, regardless of their financial situation,” Daniel Umfleet, Founder and CEO of Kindbridge Behavioral Health, said.
Phil Sherwood, Senior Director of Responsible Gaming at PrizePicks, said: “Many individuals face high out-of-pocket expenses for healthcare even with insurance, making it difficult to get the help they need. Partnering with Kindbridge allows us to help those individuals who wish to take preventative measures with a variety of world-class mental health services at no cost to them.”
Adam Wexler
PrizePicks Announces New Chief People Officer and Key Responsible Gaming Hire
PrizePicks, the largest daily fantasy sports operator in North America, announced the hiring of Renee White as its Chief People Officer (CPO), reporting to Co-founder and Chief Executive Officer Adam Wexler. The company also announced the appointment of Phil Sherwood as Senior Director of Responsible Gaming.
Renee White: White will build upon PrizePicks’ incredible people operations team to help lead the company through its next phase of growth and expansion, bringing decades of experience from blue chip organizations. Most recently, White spent nearly two decades at Warner Bros. Discovery in various leadership roles, delivering strategic guidance to senior-level management, demonstrating a deep understanding of complex organizational structure and operations. She last served as the Head of People & Culture for Turner Sports, Bleacher Report and Turner Studios, leading the HR function, guiding long-term strategy along with building a diverse and inclusive culture. White started her career with Turner Broadcasting supporting several divisions within the organization including the Atlanta Braves as their HR Manager. White will be based in Atlanta and serve as a member of PrizePicks’ executive leadership team.
Phil Sherwood: Sherwood will lead the evolution of PrizePicks’ responsible gaming initiatives to continue fostering a safe, responsible and secure daily fantasy sports experience. His unique perspective and strategic vision will help position PrizePicks as the gold standard in responsible gaming within the fantasy sports industry. Sherwood most recently served as Chief Communications Officer at the Massachusetts Council on Gaming and Health (MACGH) spearheading groundbreaking initiatives such as the first statewide Remote Voluntary Self-Exclusion (VSE) Program and led the creation of a 24/7 LiveChat platform. Prior to MACGH, Sherwood was the President of the Board of Directors for the National Council on Problem Gambling (NCPG) where he drove significant advancement in responsible gaming on a national scale.
“Renee and Phil bring invaluable experience that will accelerate our growth as a company. Renee’s storied career as a people leader and her ties to the Atlanta community cannot be understated; having her join us at such a crucial phase for the company is pivotal. Combined with Phil expanding upon our responsible gaming initiatives, I’m excited to see both play a role in ensuring our business continues to prioritize its two most valued assets: our people and our players,” Adam Wexler, Co-founder & CEO of PrizePicks, said.
Adam Wexler
PrizePicks Extends Partnership as Official Daily Fantasy Sports Partner of the Atlanta Braves
PrizePicks, the largest daily fantasy sports operator in North America, announced that the company has reunited with the Atlanta Braves as the club’s Official Daily Fantasy Sports Partner for the 2024 season. The partnership extends a longstanding relationship that dates back to 2020, with the two Atlanta-based companies continuing to work together on unique opportunities for their dedicated fans.
“We are thrilled to continue our ever-growing relationship with the Atlanta Braves. As a homegrown company born in Atlanta, it is a priority for us at PrizePicks to engage with local fans by continuing to bring amazing experiences to Braves Country,” Adam Wexler, CEO and Co-founder of PrizePicks, said.
PrizePicks will receive out-field LED signage as well as prominent signage throughout Truist Park. The company will also gain access to VIP experiences throughout the baseball season, including a “Pick of the Game” that will be featured on the Braves Radio Network pregame radio show for all 162 regular season games.
“PrizePicks has been a valued partner for years. They are the leader in their industry and a prominent local Atlanta business, and we are happy to extend our relationship with them for the 2024 season,” said Jim Allen, Atlanta Braves Senior Vice President of Corporate and Premium Partnerships.
-
Alex Baliukonis Game Producer at BGaming6 days agoCrack the Vault in BGaming’s Mystery Heist
-
Austria5 days agoEU Court Ruling on Online Gambling Liability: Players Can Sue Foreign Operators’ Directors Under Their Home Country Law (Case C-77/24 Wunner)
-
Latest News5 days agoSKIP THE QUEUE WITH THE MIDNITE SHUTTLE: MIDNITE TEAMS UP WITH SNOOKER LEGEND TO OFFER FANS A FREE SHUTTLE SERVICE FROM ALLY PALLY STATION
-
Central Europe6 days agoRing Casino in Nürburgring at the Finish Line with NOVOVISION
-
Continent 8 Technologies5 days agoContinent 8 and CEO Michael Tobin claim number one spot in GamblingIQ’s global ‘Security 10’ rankings
-
10 Alebrijes Eternal5 days agoAmusnet Releases “10 Alebrijes Eternal” Slot
-
000x6 days agoPragmatic Play Sweetens Slots with Sugar Rush Super Scatter and Massive 50,000x Wins
-
CGCC5 days agoADVISORY: ILLEGAL GAMBLING OPERATION USING FORGED COMMISSION CREDENTIALS



