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Atlas-IAC unpacks its cutting-edge automation & next generation “no-risk” sportsbook with flagship stand at G2E Asia
Atlas-IAC, the leading sportsbook and PAM software developer, will make its debut at G2E Asia, Asia’s foremost sports betting and igaming summit, later this month at Singapore’s stunning Marina Bay Sands (30 May- 1 June), where Atlas delegates will be on hand to unpack its latest plans and innovative product suite at Stand B1506.
Atlas-IAC will take this timely opportunity to showcase its diverse, cutting-edge automated trading tools and fully automated CRM solution, which allows the complete management of customer marketing and communication activities in one place. Customers can be grouped into profiled segments based on site activity, betting behaviour, deposit regularity and a host of additional personal traits.
Get in touch to booka meeting to discuss the full platform; consider its “no-risk” sportsbook option; evaluate its in-built CRM and trading tools, built by some of the finest trading minds in the business. Or simply stop by Stand B1506, where a host of team delegates will be waiting to greet you or arrange an easy-to-follow demonstration.
Atlas-IAC’s next-generation sportsbook can also now be integrated as an iFrame on a no-risk structure, running off unique pricing models – allowing users to enjoy sophisticated and reactive in-play odds up to the last second of a game, with competitive pricing on all sports. This service arrives in perfect time for this summer’s relentless sporting schedule.
Atlas-IAC’s modern technology helps to overcome local regulatory challenges with a light physical deployment backed up by centralised control systems. The company has always placed a strong premium on social responsibility and its solution offers full workflow management across AML and customer interactions as well as flexible tools for self-exclusion, time-outs and self-imposed limits.
Among ATLAS’s assorted tailored solutions for Asian operators are localized sports betting products, coupled with data feed solutions and a full suite of casino and skill-based games.
Vitalii Kulchevych, Chief Technology Officer at Atlas-IAC, said: “After a stunning year of sport, G2E Asia brings together many of the sector’s luminaries for a timely think tank on the sportsbook scene. G2E 2023 brings together over 95% of all Asian operators and all major industry players to gain a deeper insight into the latest market trends and offer a wide array of networking opportunities. It’s the must-make marketplace for Asia’s flourishing sports betting and igaming sector, so we’re delighted to be back with an even stronger exhibitor presence this year.
At Atlas, we’re solving for how the industry can best provide operators and bettors with engaging, innovative betting experiences across some tent-pole, revenue-driving events this summer – dominated, as ever, by the culmination of the domestic football seasons in Europe, the Champions League, the Ashes cricket, Wimbledon and Roland Garros tennis and the ongoing baseball (MLB) campaign.
“We now provide unrivalled customised platform solutions, industry-leading automation and world-class support. To learn more about Atlas-IAC’s automated technology and the benefits of our platform, just drop us a line, or pop by Stand B1506 where my team and I look forward to welcoming you.
“Furthermore, should any Asian operator or casino be looking to mitigate the potential risk of integrating a new sportsbook, our sportsbook solution can now uniquely underwrite all the trading downside for running its services as a statement of intent and the ability of its underlying platform to deliver in any Asian market.
“The concept behind it is mainly aimed at casino operators or other single product operators, especially ones that aren’t used to a sportsbook solution itself. For example, those who wouldn’t want to have a trading team; they might ostensibly baulk at the typical risks involved in running a sportsbook. Sportsbooks used to be seen by some as a high-risk offering, or a volatile area in which to operate. But our simple concept is, if you are a casino operator, we will integrate as an iframe into your platform – and we will underwrite all the risk. You literally don’t have to burn any fuel managing it, nor worrying about it. We’ll take care of everything. And if there is any downside, as I say, we’ll underwrite that.”
Sergei Efimenko, CEO of Atlas-IAC, added: “G2E Asia is a must-attend event, and there’s a real momentum behind this year’s renewal at the Marina Bay Sands, Singapore’s most iconic hotel and event venue – particularly now the last vestiges of the pandemic have created such a pent-up demand across the planet’s largest continent to reconnect in the real world. It’s fantastic to be back together. I’m thoroughly impressed with the quality, quantity and diversity of the delegates on site, so we can’t wait to catch up with old and new friends alike.
“As for our leading sportsbook platform, we’re supremely confident in the automation. Plus, we know how to manage diverse customer bases, premised on their history and the patterns of behaviour. So, whatever previous concerns may’ve been around operating a sportsbook (e.g. betting just before an event starts, betting at a time where there’s potentially an unreliable feed) we have the tools to spot that and correct for it. As a result, for us, underwriting wasn’t a big challenge, and we are willing to offer that on a competitive revenue-share model for new partners.
“The Atlas-IAC team will be on Stand B1506 throughout the week. Please contact our friendly staff to organise a demonstration of the most modern and thorough platform in the betting and gaming industry.”
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Games Lift 2025: Hamburg Incubator Supports Five new Developer Teams

Five teams have convinced the Games Lift awarding committee of the potential of their game projects. On September 8, the Games Lift incubator will launch its next round, supporting teams with a one-year workshop and mentoring program featuring input from international industry experts and 15,000 euros in financial support. More than 30 experts from the Games Lift Network will share their experience with the teams and provide professional and tailored support for the game projects. In addition to the extensive exchange, mentoring, and many workshops, the teams will travel to an international industry event together. This combination of benefits makes Games Lift unique as an incubator for games in Germany. The Games Lift Incubator is organized and run by Gamecity Hamburg on behalf of the Free and Hanseatic City of Hamburg.
In its sixth year since its introduction, a total of 43 teams and solo developers applied to participate in the Games Lift Incubator – more than twice as many as in previous years. The decision on the five participating teams was made by the award committee, consisting of Kristin von der Wense (Publishing Producer, Daedalic Entertainment), Ole Schaper (Managing Director, The Sandbox Hamburg (Sviper GmbH)), Heiko Gogolin (Managing Director, Rocket Beans Entertainment), and Tobias Graff (Co-Founder Mooneye Studios).
Margarete Schneider, Project Manager at Gamecity Hamburg and also part of the selection committee, said: “We are delighted about the rising awareness and popularity of Games Lift – this year we received applications from seven countries and three continents. However, we also see the growing demand as a sign that, in the current industry situation, low-threshold support programs such as the Games Lift Incubator are becoming even more important. We are therefore very pleased to accompany five Hamburg teams on their way to the successful release of their first title.”
The five games and teams for the Games Lift Incubator 2025 are:
- The Wrong Horse by Sharon Sacks & Vincent Will
- Encaged and Ungraded by Leif Gutowski
- Fading Skies by Distant Blue
- Phasmopass by Curio Compass
- Project: Slimepot by Calluna Games
The Wrong Horse is a colorful murder mystery adventure set at a horse racing track. As a journalist, it is the player’s task to uncover the secrets surrounding the mysterious death of a jockey and identify the perpetrator.
Encaged and Ungraded is a mixture of anomaly horror and job simulation. A shady company forces players into the role of a card grader, where they check various cards for authenticity and quality. But soon, players find themselves searching for eerie and dangerous anomalies – and hopefully they can make it through to the end of their shift.
Fading Skies revives the charm of the PS2 and GameCube era by combining classic 3D platforming with modern action RPG elements. As Ryn, a young woman accompanied by a small magical dragon, players travel through a broken world full of secrets. The mission is to stop the planet’s decay and confront the shadows of a forgotten past.
Phasmopass is a turn-based roguelite. Players lead a team of humans trapped in a never-ending volleyball reality show against ghostly opponents. Powerful items and pacts with other ghosts help players win tournaments to escape the dystopian city of Limbo!
Project: Slimepot (working title) is an action-adventure game in which players explore a dungeon full of monsters, turn them into dishes, and serve them to guests in their tavern. Here, exciting dungeon crawling meets creative cooking and relaxed tavern management.
The post Games Lift 2025: Hamburg Incubator Supports Five new Developer Teams appeared first on European Gaming Industry News.
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INSPIRED ENTERTAINMENT INTRODUCES THREE NEW iGAMING SLOT RELEASES THIS JULY: CHILI POPPERS™, BICHOS MAGICOS™ & BIGGER PIGGY BANK™

Inspired Entertainment, Inc. (NASDAQ: INSE), a leading B2B provider of gaming content, systems, and solutions, has announced the release of three new online slot titles this July across UK and Malta iGaming jurisdictions: Chili Poppers™, Bichos Mágicos™, and Bigger Piggy Bank™. Each title is designed to provide distinctive gameplay experiences while delivering strong performance for operators.
Chili Poppers is a spicy, Mexican-themed descendant of the popular Happy Fortune Dragon™, featuring a 5×3 layout with 10 win-lines. Building on proven mechanics, the game introduces pseudo-persistent pots that grow with every Chili Pepper symbol on the centre reel, triggering one of three key features: coin boosts, multipliers, or Free Spins. With locked Wilds and persistent enhancements during Free Spins, Chili Poppers offers explosive win potential and player engagement.
Bichos Mágicos is Inspired first Brazilian Portuguese game. It brings vibrant, cartoon-style charm to an 8-symbol scatter-pays mechanic and fun cascading wins. Multipliers ranging from 2x to 10x can drop throughout the gameplay, culminating in a Mystery Multiplier worth up to 500x after cascades end. Designed for casual players, the game also includes Bonus Buy and Fortune Bet features, giving users more control and faster access to the game’s high-energy Bonus round.
Bigger Piggy Bank, the sequel to Inspired’s successful Big Piggy Bank™, enhances the original’s popular cash collector mechanic with fresh features and more fun ways to win. Players are rewarded with big wins when Collector symbols land on reel five, randomly triggering a Bonus Wheel that offers Free Spins, Prize Pots, or Golden Piggy Free Spins. With the chance to land oversized symbols, Prize Pot Tokens, and a coveted Grand Prize, Bigger Piggy Bank delivers an engaging experience. For added control, players can use the Bonus Buy feature to enter the Bonus directly and Fortune Spins for the opportunity to focus on collecting piggy wins. The Gamble feature allows players to risk their base game wins to win more cash or trigger the bonus game.
Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “Inspired’s July lineup showcases an exciting portfolio of new content designed for worldwide success, that’s packed with variety and innovative ways to win. Each title combines proven mechanics with exciting features that we’re confident will resonate across diverse markets, this summer and beyond.”
The post INSPIRED ENTERTAINMENT INTRODUCES THREE NEW iGAMING SLOT RELEASES THIS JULY: CHILI POPPERS™, BICHOS MAGICOS™ & BIGGER PIGGY BANK™ appeared first on European Gaming Industry News.
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FBM Foundation Brings Relief to Typhoon-hit Communities with a Day of Compassion and Action

FBM Foundation led a relief operation across Luzon to support the communities affected by Typhoons Crising, Dante and Emong. Through swift mobilization, FBM Foundation prepared and distributed 1,000 relief packages, on July 27th, in Batangas City, Caloocan City, and Quezon City. This gesture offered essential support to hundreds of families facing loss and displacement.
Rapid relief, real impact
The mission was led by Pepe Costa, FBM Foundation Representative in the Philippines, and Lulu Barreras, Community Service Project Coordinator at FBM Foundation.
The first stop of the relief operation was Batangas City, where 500 relief packs were handed out to families affected by rising floodwaters. With homes submerged and communities evacuated, the FBM Foundation was warmly welcomed by the CSWDO – City Social Welfare and Development Office of Batangas City, who expressed heartfelt gratitude for the Foundation’s committed support and active role in ensuring the relief operations were conducted in an orderly and compassionate manner.
The second destination was Barangay 176-C in Caloocan City, where 200 families received emergency supplies. The area had been hit hard by poor drainage and non-stop rains. Thanks to Barangay Captain Nelfa Cabantac, the relief goods were distributed efficiently, ensuring every affected household received the necessary support.
Finally, the team reached Barangay Talayan, in Quezon City, where 300 relief packages were delivered to flood-stricken residents. This final effort was coordinated with the help of Richard Cabugsanon, a concerned citizen who proactively contacted the Foundation to extend aid to his community.
United by compassion, our volunteers stood ready with 1000 relief packs for families in need
United by solidarity
This one-day mission was made possible by 12 tireless volunteers, whose dedication was instrumental to the success of the initiative. Their efforts ensured not only the delivery of goods but also the presence of empathy, hope, and human connection in moments of crisis.
This swift response reinforces FBM Foundation’s ongoing mission to uplift lives, promote resilience, and act when communities need it the most. From immediate relief to long-term support, the Foundation remains committed to driving sustainable, positive change across the Philippines and beyond.
Heartfelt smiles and shared strength between volunteers and families impacted by the typhoons.
The post FBM Foundation Brings Relief to Typhoon-hit Communities with a Day of Compassion and Action appeared first on European Gaming Industry News.
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