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Stanleybet Pays Taxes in Bid to End Block on Entering Italian Betting Tenders
Stanleybet Malta Ltd., the Maltese subsidiary of the Liverpool based Stanleybet Group, has announced its decision to pay Italian retail betting tax to the Italian regulator, Agenzia delle Dogane e dei Monopoli (ADM), for the first time ever in Italy. The first payment, made on 2nd January 2023, with the “F24” form under the same rules that apply to Italian licensed operators, refers to the revenue made by Stanleybet in its Italian retail shops for the period 1st to 31st December 2022, which by law is due for payment by 31st January 2023. ADM was informed of this decision on the same day of the payment, via letter sent to its General Manager and to the 2 top officials responsible for gaming and betting at ADM.
Four sentences of the European Court of Justice, later confirmed by the Italian Court of Cassation and, recently, by the Italian Council of State, ruled that Stanleybet had been discriminated against with respect to free access to the Italian retail licensing system: both in the initial experimental phase (1998), and with regards to subsequent public tenders: in 2000, 2006 – with the “Bersani” tender – and, lastly, in 2012, with the “Monti” tender.
In addition, ADM prevented Stanleybet from entering the 2015 and 2016 “amnesty” proceedings. In fact, with multiple trials initiated by the Italian Regulator between 2014 and 2017 against senior Stanleybet executives and against Stanleybet shop owners (CTDs), ADM effectively made Stanleybet’s participation in those proceedings impossible, due to a lack of fair and objective entry conditions. Those proceedings ended in December 2017, when the deadline for seeking participation in the “amnesty” expired.
It should be noted that Stanleybet has never actually filed a complaint against ADM – despite all the crime reports that have been filed against its business in Italy and yet were ultimately concluded in Stanleybet’s favour.
The company has always favoured the path of dialogue. In fact, around the time of the expiry of the Italian retail betting licensing system, on 30th June 2016, Stanleybet, which by then was officially recognised as a lawful operator by the Italian courts, formally asked ADM to allow it to start paying the Italian retail betting tax in the same way as the Italian licensed operators do, by being linked to the “national totaliser” (the centralised data control system for licensed operators). ADM ignored the letter for 3 long years, and then only responded when forced to do so by the Italian Ministry of the Economy, whom Stanleybet urged to intervene as a last resort.
ADM’s historical aversion to Stanleybet should come as no surprise. After all, how could ADM, the organisation which itself was responsible for the discrimination suffered by Stanleybet, then turn around and admit that Stanleybet’s activity was always lawful? In addition, as ADM is a government body should the Italian Government not share some of the responsibility?
With the 2011 Stability Law and subsequent amendments, the Italian legislator provided for payment of the retail betting tax, not only by operators licensed in Italy but also by operators that were not licensed by the Italian authorities. However, in the latter case the betting tax payable could instead be calculated by reference to shop revenue based on tripling the average betting shop revenue for the relevant province. ADM then chose to apply these “tripling” provisions to Stanleybet, thereby effectively admitting that it still considered Stanleybet to be an illegal operator. The result of ADM’s actions was a large and unnecessary tax dispute, which remains ongoing.
During 2022, Stanleybet proposed to ADM that it was prepared to immediately start paying the retail betting tax as a licensed operator, subject to a formal settlement agreement to deal with alleged historic liabilities, with the intention of drawing a line under the issue, once and for all. Although various meetings were held in “Piazza Mastai”, ADM’s headquarters, even with the initial participation of the ADM Director himself, ADM’s position remained totally against this proposal. Even numerous settlement proposals put forward to ADM in individual tax proceedings, often with the support of the relevant Judge, were met with an absolute refusal by ADM to reconsider the calculations and Stanleybet’s position as an Italian licensed operator.
Given that any attempt to get ADM to accept a reasonable solution to the dispute seemed futile, Stanleybet proposed during a Group Board Meeting of its Executive Directors in Liverpool, held on 15th December 2022, to start paying the Italian retail betting tax, exercising the right to pay taxes in Italy like any other licensed operator. The decision was formally approved, after further deliberation and planning, at a further extraordinary Group Board Meeting of its Executive Directors held on 28th December 2022. Stanleybet hopes that ADM will consider this proactive decision not as a challenge, but as an act of common sense made in good faith and in the best interests of the Italian State. The Maltese gambling regulator (MGA), which is well aware of Stanleybet’s history in Italy, fully understands Stanleybet’s decision and the reasons behind it, and was officially informed at the same time as ADM. Whilst Stanleybet Malta Ltd.’s aim is for full participation in the Italian regulated system, it remains and wishes to remain, a licensee of the MGA – which it thanks officially, and with deep gratitude, for its continued support.
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Solitics has launched In-Game Pulse, a powerful tool that allows operators to turn real-time sports moments into high-impact engagement with bettors.
With In-Game Pulse, operators can respond to goals, plays and key events with personalised in-play betting offers, delivered to players when their attention peaks, not after.
It’s powered by Solitic’s new Follow Engine, which tracks what each bettor is interested in and then automatically delivers tailored campaigns based on those interests.
This means marketers build just one journey, rather than separate ones for each possibility.
In-Game Pulse works by connecting an operator’s user data with a live sports feed, then the Follow Engine adapts a single flow to match each user’s interests in real time.
Marketers can then trigger journeys based on the most important moments in a game – a goal, red card – as and when they happen, meaning they are no longer limited to just user behaviour.
The best part is that each campaign is tailored to the individual bettor, and based on the teams, athletes and events they care about.
This makes In-Game Pulse the perfect solution for personalised in-play betting engagement.
This is an example of how it works.
A team scores a goal.
All users with that team in their favourites list get notified instantly.
The messaging is kept really simple:
“Big Moment! Your team just scored. Want to double down on the momentum?”.
The great thing about In-Game Pulse is that it’s not a workaround or a third-party add-on; instead, it sits within Solitics’ engagement flows.
This means operators and their marketing teams can deliver hyper-personalised campaigns at peak interest, with the speed and control that Solitics has built its reputation on.
Guy Shemer, VP Product at Solitics, said: “In-Game Pulse will change the game for how marketers engage players with in-play betting communications and offers.
“In the past, they have had to map out multiple journeys, and this has created a tremendous amount of work, let alone the challenge of pushing communications at the right time.
“In-Game Pulse does all the heavy lifting here, allowing marketers to engage players in the moment and when their attention peaks, not after.
“In short, it allows operators to go beyond their own data and react instantly to live sports moments – moments that can drive betting activity.”
The post Solitics launches In-Game Pulse for personalised in-play betting offers appeared first on European Gaming Industry News.
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Studio releases a series of Tap & Reveal games that promise explosive action, extreme volatility and a max win potential of 25,000x
Big Time Gaming has ignited a seismic shift in the gaming world yet again with the launch of TapCards™, the most electrifying tap-and-reveal sensation ever unleashed.
In true Big Time Gaming fashion, TapCards™ deliver an explosive experience for players for a fast-paced dig-for-glory scratch-card style action reimagined at full throttle. With 7 to 16 symbol reveals per card and wilds that substitute for everything, including the mighty Tap Pot.
Wins are triggered by stacking symbols when players match three, four or five symbols anywhere on the card, which uncovers cascading riches! No paylines and no fuss!
Each game allows for multiple winning clusters to stack on a single card, creating dynamic, high-energy gameplay. This is of course amped up with Wilds! They’re your golden ticket, substituting for Tap Pots too. Kaboom.
There are three tiers of Tap Pots – Mini, Midi and Maxi. And then there’s the ultimate goldmine: land 5 Tap Pots and unlock the astronomical 25,000x Maxi win. Stand ready to rain down riches.
The TapCards™ series Four Iconic Titles Taking the World by Storm:
Bonanza TapCards™ – Win big in supercharged volatility and a raw-mining aesthetic of Bonanza TapCards™. It’s pure, unfiltered treasure hunting with a single tap.
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The simple nature of the gameplay, combined with the extreme volatility and massive win potential, means TapCards™ have broad appeal. With flexible RTP ranges from 86.46%, 94.46% to 96.45%, ensures operators can tailor TapCards™ to every jurisdiction and player preference.
With sleek, intuitive mobile UX and adrenaline-amped design, TapCards™ appeal to both casual players and slot aficionados.
Nik Robinson, CEO at Big Time Gaming, said: “The concept behind TapCards™ is thrillingly simple: Tap, match and win big. But in the innovative world of Big Time Gaming, that journey is anything but ordinary. We’ve taken our most iconic titles—Bonanza, Millionaire, Extra Chilli, and Big Bucks Deluxe and reimagined them into an entirely new format that’s fast, fiery and dangerously fun. Every Tap & Reveal has the potential to unlock mega wins up to 25,000x, and trust me, it’s a wild ride getting there.”
The post Studio releases a series of Tap & Reveal games that promise explosive action, extreme volatility and a max win potential of 25,000x appeared first on European Gaming Industry News.
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Springbok Casino Unveils “Krugerassic Park” Featuring Dino-Wilds to Celebrate Jurassic World: Rebirth Sequel – Plus 25 Free Spins on T-Rex 2 slot
This July, SpringbokCasino.co.za is roaring into action with its July feature that blends South Africa’s legendary wildlife with the awe of prehistoric times. In honor of the highly anticipated sequel Jurassic World: Rebirth releasing on July 2nd, Springbok Casino presents “Krugerassic Park”, a new adventure featuring the Dino-Wilds—powerful hybrid creatures born from the fusion of South Africa’s most iconic animals and ancient dinosaurs.
To celebrate, Springbok Casino is giving away 25 free spins to play the exciting T-Rex 2 slot, valid until July 31, 2025. Players can dive into the action and experience the Jurassic wilds firsthand at springbokcasino.co.za/jurassic-safari
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The post Springbok Casino Unveils “Krugerassic Park” Featuring Dino-Wilds to Celebrate Jurassic World: Rebirth Sequel – Plus 25 Free Spins on T-Rex 2 slot appeared first on European Gaming Industry News.
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