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Checkd Media launches new William Hill show ahead of Cheltenham Festival
Fast-growing iGaming business Checkd Media has produced a new exclusive weekly horse racing show, The Inside Track, for leading operator William Hill.
The new National Hunt racing review show is geared towards the 2023 Cheltenham Festival. Regular host Kate Tracey is joined on the panel every week by The Winners Enclosure’s racing analyst James Mackie and a special guest, with Sir AP McCoy, Andrew Thornton and Sam Twiston-Davies among early star pundits to provide their views.
The show, which is amplified across The Winners Enclosure’s social channels, includes the latest news and views ahead of Cheltenham. Available to watch through William Hill’s YouTube channel, it features a series of exclusive boosted bets between now and the Festival, which takes place on March 14 to 17, 2023.
The Inside Track follows on from the recent successful collaboration between Checkd Media and William Hill, No Tippy Tappy Football. Featuring former England manager Sam Allardyce and released across Checkd’s Footy Accumulators social channels, the World Cup-themed show produced some impressive results.
In total, it generated over 14 million social impressions and over 1.41 million video views, with content covering each round of the tournament for eight episodes in total. Footy Accumulators pushed bets on the back of opinion-based content from the show, with followers benefitting from boosted 18-1, 14-1 and 9-1 winners.
Will Tyrrell, Director of UK Media at Checkd Media, said: “The Inside Track is a show that’s packed with insight and tips and which aims to provide racing fans with all of the information they need to prepare for next year’s Cheltenham Festival.
“With guests of the calibre of Sir AP McCoy on board, we are sure that it will prove to be another big hit for our long-term operator partner William Hill, while also providing similar excellent KPIs to those achieved recently for No Tippy Tappy Football.”
Daryl West, Head of Sponsorship, Social and PR at William Hill, said: “We saw from the success of No Tippy Tappy Football how Checkd is able to bring together expert opinion, tips and insights around major sporting events and with that in mind, it’s fantastic to be able to launch The Inside Track.
“We had no hesitation in asking Checkd to produce the show and expect the content to prove very popular with racing enthusiasts as we get closer to the biggest event on the UK calendar.”
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Berriez and Games Global bring sweet slots magic
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New online casino Berriez is offering players the chance to enjoy some of their favourite titles, having partnered with industry experts Games Global.
Berriez is the third brand launched by Ganadu Gaming, a new operator with its sights set on success in multiple markets worldwide. The team at Ganadu has recognised that a player-first casino must host the games preferred by new and experienced players alike, making a collaboration with Games Global an easy choice.
Unforgettable slots
Games Global has emerged as a leading provider of iGaming content in recent years, with a winning catalogue of both in-house and partner studio games. Legendary titles such as Immortal Romance, Area Link Piggy Bank, Wolf Blaze Gold Fortune Tower, the 9 Masks of Fire series and Ancient Fortunes: Zeus are just a few of the drawcards, with the Games Global team constantly introducing new games, themes and game mechanics to maximise player enjoyment.
The team at Ganadu Gaming considers Games Global titles a must-have games lobby addition, since this provider’s games are instantly recognisable across the iGaming world, showcasing the ingenuity that’s at work in modern game development.
Berriez online casino offers the very latest in online casino technology, with slick player interfaces, seamless gameplay and easy-to-navigate registration and deposit/withdrawal options.
Ganadu Gaming offers players peace of mind entertainment, with a licence from the Kahnawake Gaming Commission (KGC) and a reputable ISO 27001 certification. In Finland, Berriez is a Pay’n Play casino; players can use BankID for registration and verification, allowing them to start playing and withdrawing immediately. A variety of credit cards, e-Wallets and online banking options are available to players depending on their location.
Sven de Waard, Head of Casino at Ganadu Gaming, is positive about the collaboration: “We want players to be able to enjoy the games they know and love as well as try out new ones, so partnering with an industry leader like Games Global is an essential step in our journey at Berriez. Their designs, mechanics, graphics, bonus rounds, and reputation set the standard for iGaming excellence.”
Ganadu Gaming opened the doors to Berriez in December 2025, with the promise of more industry-challenging brands to come.
The post Berriez and Games Global bring sweet slots magic appeared first on European Gaming Industry News.
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Logifuture partners with Sportradar as “Zoom Soccer” becomes part of OneFeed offer
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Rising star iGaming supplier Logifuture has partnered with Sportradar to integrate its flagship virtual product, Zoom Soccer, into Sportradar’s innovative OneFeed ecosystem — enhancing its portfolio with a fully immersive, always-on football experience.
Zoom Soccer seamlessly integrates into sportsbooks, delivering a continuous RNG-based feed of ultra-realistic football events 24/7. Sections are always filled with engaging football content, providing operators with a reliable solution during periods when Tier-1 or Tier-2 real football events are scarce or not taking place.
Recreating the world’s most popular leagues — including Zoom EPL, Zoom La Liga, Zoom Serie A & more — the product delivers 30,000+ additional monthly events for players to enjoy. Each match is modelled on real-world team strengths and league dynamics, ensuring authentic, data-driven outcomes that mirror genuine football excitement.
Fully GLI-certified, Zoom Soccer has proven to boost sportsbook turnover by up to 30%, helping operators reduce the volatility of sportsbook revenues and maintain consistent engagement throughout the year.
By joining Sportradar’s OneFeed — a hub that aggregates multiple feed providers into a single plug-and-play solution — Zoom Soccer becomes instantly accessible to Sportradar’s global network of operators, bypassing complex integration processes and accelerating time to market.
Niccolò Cassettari, Chief Business Development Officer at Logifuture, said: “Zoom Soccer is a great addition for Sportradar’s clients, allowing them to deliver engaging football content 24/7. Users are no longer limited by the scarcity of Tier-1 events — we’ve recreated the most popular leagues, ensuring the same betting experience as real matches. All this, powered by RNG logic, helps fight the volatility of sportsbook revenues and ensures steady returns for our partners.
“This integration perfectly aligns with Logifuture’s vision of creating innovative, scalable solutions that keep sportsbooks active around the clock. We’re thrilled to bring Zoom Soccer to Sportradar’s OneFeed and confident it will become a key driver of engagement and growth across multiple markets.”
The post Logifuture partners with Sportradar as “Zoom Soccer” becomes part of OneFeed offer appeared first on European Gaming Industry News.
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Playbook Fusion teams up with BetComply to bring new betting genre to regulated markets
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Boutique games studio Playbook Fusion has partnered with BetComply to bring an entirely new genre of betting to regulated markets for the very first time.
The partnership has already seen Playbook Football
, a real money virtual football management betting game, go live in the UK with brands including Ladbrokes and LiveScore Bet under a UKGC licence and eCogra certification.
The product has also recently launched in Brazil with Superbet, the Netherlands with Bingoal and Nigeria with LiveScore Bet.
The unique nature of the product meant that Playbook Fusion turned to BetComply for a deeper level of compliance understanding than is usually required by a standard slots studio or sportsbook platform.
BetComply will continue to support Playbook Fusion in the rollout of Playbook Football
and future products to other regulated jurisdictions.
Steve Rogers, founder and CEO of Playbook Fusion, said: “Working with BetComply has been a smooth and productive experience. Their team quickly understood our business goals and provided clear, actionable guidance throughout the process. They combine deep regulatory insight with a practical mindset, which has been especially valuable as we continue to roll out our products into new markets. It’s been great having them as a steady partner along the way.”
Mike de Graaff, Chief Compliance Officer at BetComply, said: “We’re firm believers that good regulation doesn’t need to stunt product innovation. By engaging early and taking compliance seriously, Playbook Fusion has shown how completely new products can move quickly and successfully through regulatory processes. We’re proud to support their expansion, and we’re looking forward to helping them bring the game to more regulated markets worldwide.”
The post Playbook Fusion teams up with BetComply to bring new betting genre to regulated markets appeared first on European Gaming Industry News.
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