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AstroPay Signs New Sponsorship Deal with Wolverhampton Wanderers FC

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AstroPay has signed a new sponsorship deal with English Premier League team Wolverhampton Wanderers Football Club, also known as Wolves.

The latest agreement with Wolves marks the second year of their partnership and indicates AstroPay’s continued interest to expand into the wider European market. The prestigious deal includes the exclusive designations for AstroPay as the principal partner of Wolves and Wolves Women for the 2022/23 campaign.

The deal will also see AstroPay’s branding and logo featured on the front of the match shirts and will be prominently displayed on the shirts worn by the esports teams. Wolves’ home stadium Molineux will display AstroPay’s logo on four static TV facing pitch side advertising boards positioned along the side of the playing field. 20 pitch-facing advertising boards will also be displaying the business’ branding, positioned in front of the Billy Wright Stand.

The club will also feature AstroPay’s logo on their print assets including official publications, as well as across the website and social media channels.

AstroPay will also have the opportunity to shoot a few videos and photos with players from the men’s, women’s, and esports teams. The partnership will continue to boost AstroPay’s brand and company profile, further strengthening its foothold in the UK.

Mikael Lijtenstein, CEO of AstroPay, said: “We have built a great relationship with the club over the year and are pleased to be very much part of the Wolves family, one of the most successful clubs in domestic English history with 13 major trophy wins.

“They are a perfect fit for AstroPay and the partnership further solidifies our growth strategy, particularly in terms of increasing our visibility in wider European market. We look forward to continuing to work together, hopefully for many seasons to come.”

Russell Jones, Wolves’ general manager for the marketing and commercial growth, said: “We are delighted to announce this new partnership with AstroPay, who are a multi-award winning company, specialising in providing payment solutions in over 150 countries.

“As a forward thinking and fast-growing brand, we know AstroPay have enjoyed the exposure and reach that the Premier League brings. This is their first move into principal front of shirt sponsorship, and it gives me immense pride that they have chosen Wolves.

“Their progressive attitude and ambitious growth plans have seen them win significant market share in both Asia and Latin America – two areas where Wolves has developed a strong following but also harbours extensive growth ambitions for 2022/23.

“We have already started working with our colleagues at AstroPay to align our marketing plans. The first step will be unveiling the AstroPay logo on our men’s and women’s first team shirts for season 2022/23. We can also confirm that AstroPay will adorn the full range of replica shirts (adults and juniors), when available in-store and online.”

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Novabet96 Casino Enhances Player Experience with Data-Driven Insights and Responsible Gaming

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Novabet96 Casino has introduced a modernized player engagement framework that integrates responsible gaming practices, advanced analytics, and recognized slot content to improve the digital casino experience. The platform aims to offer an entertainment environment grounded in fairness, transparency, and user control—prioritizing both innovation and ethical standards in the online gaming sector.

A core part of this evolution is the expansion of its content portfolio, featuring premium titles like aristocrat pokies, a global favorite among slot enthusiasts. By incorporating Aristocrat Pokies online, Novabet96 Casino seamlessly connects nostalgic gameplay with cutting-edge design. Each game, optimized for engagement and fairness, enhances the platform’s reputation as a trusted environment where players experience both excitement and reliability.

As part of this initiative, Novabet96 has expanded its game portfolio to include a wide variety of popular slot titles, including games inspired by the iconic design style of Aristocrat™ machines. These games, known for their recognizable gameplay mechanics and visual themes, are offered in a format that emphasizes reliability and compliance. The inclusion of such content enhances the platform’s offering while maintaining legal and brand clarity.

“Engagement in online gaming goes beyond variety; it’s about relevance and responsible delivery,” said the company’s Head of Product. “Our platform uses aggregated player insights to recommend content that aligns with user preferences while preserving transparency and control. From classic slots to live dealer experiences, our technology helps shape a more informed and adaptable gaming environment.”

Central to the platform’s evolution is a data-informed approach to user interaction. Novabet96 uses behavioral trends—not individual tracking—to optimize content recommendations and user experience. These insights help streamline platform navigation, refine bonus structures, and support responsive design across mobile and desktop devices. By focusing on aggregated data patterns, Novabet96 balances personalization with privacy awareness and compliance.

Responsible gaming is a foundational element of Novabet96’s approach. The platform offers built-in player protection tools such as deposit limits, session reminders, and self-exclusion features—designed to empower users to manage their activity in a safe and informed manner. By integrating these controls early in the player journey, Novabet96 reinforces its commitment to ethical entertainment practices and long-term sustainability in the gaming industry.

Platform accessibility has also been improved through interface upgrades that reduce friction in the sign-up, deposit, and withdrawal processes. These refinements ensure users can navigate the site with ease while maintaining secure transactions and clear promotional terms. Every feature reflects a streamlined, responsible approach to digital engagement—eliminating ambiguity and reinforcing trust.

Novabet96’s transparent operations, responsible gaming features, and recognizable game titles support its goal of delivering a user-first experience without overstating outcomes. With an emphasis on integrity, the company continues to shape a standard of excellence in Southeast Asia’s competitive online casino market.

The post Novabet96 Casino Enhances Player Experience with Data-Driven Insights and Responsible Gaming appeared first on European Gaming Industry News.

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Top 5 Gaming Creators You Can’t Miss at Hyderabad Comic Con X DreamHack India

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The worlds of gaming and pop culture are set to collide in spectacular fashion as Hyderabad Comic Con X DreamHack India arrives at the HITEX Exhibition Centre from October 31 to November 2. For the second time, India’s biggest gaming festival and its most-loved pop culture celebration unite under one massive roof, promising three days of non-stop esports, cosplay, tech showcases, and unforgettable creator experiences.

And while there’ll be plenty to see across the halls, it’s the creators who’ll truly bring the heart and soul of the event to life. From esports legends to streaming icons, here are the top five creators you absolutely can’t miss at Hyderabad Comic Con X DreamHack India.

1. Scout – The Icon

Few names command the kind of respect and fandom that Tanmay “Scout” Singh does. A pioneer of India’s BGMI scene, Scout has become a symbol of passion, grit, and growth in Indian gaming. His journey from competitive esports to streaming superstardom has inspired millions, and meeting him in person is an experience every BGMI esports fan dreams of. Expect the crowds to roar, the cameras to flash, and the energy to skyrocket the moment he steps in.

2. Ghatak – The Mentor Who Built a Legacy

The strategist, the leader, the voice of experience, Abhijeet “Ghatak” Andhare has been at the core of India’s esports evolution. From commanding the battlefield to coaching some of the nation’s finest players, Ghatak’s story is one of resilience and reinvention. Catch him at DreamHack for insightful conversations, community moments, and a rare chance to hear stories from one of the sharpest minds in gaming.

3. Kaashvi – The Star of Style and Skill

Kaashvi Hiranandani continues to break barriers and redefine what it means to be a creator in Indian gaming. A fierce competitor and a charismatic personality, she’s built a community that celebrates both her skill and authenticity. Whether she’s streaming, chatting with fans, or taking part in DreamHack’s creator showcases, Kaashvi brings an energy that makes every moment feel personal and unforgettable.

4. Sensei – The Calm, Calculated Competitor

For fans of precision and control, Deepak “Sensei” Negi is a masterclass in focus. Known for his calculated gameplay and consistent performances, Sensei has earned a reputation as one of India’s most respected esports athletes. DreamHack gives fans the chance to see his composure up close, whether in a competitive arena or during meet-and-greets where he shares what it takes to compete at the highest level.

5. Spraygod – The People’s Champion

Harsh ‘SPRAYGOD’ Malik has carved out his own corner of the gaming community with charisma, humour, and pure entertainment. His gameplay keeps fans hooked, but it’s his infectious personality that turns casual followers into loyal supporters. DreamHack is the perfect place to catch him in his element, interacting, laughing, and celebrating the community that built him.

And That’s Just The Start –

Beyond the headline names, a stacked roster of creators is set to light up the DreamHack floor, including Vanshaj, Hastar, Abhinav, Tracegod, Mr Spike, Adit, Pardhan, and Amya. Each brings their own flair, community, and unmistakable energy, from competitive intensity to laugh-out-loud moments that fans can’t get enough of.

Whether you’re chasing a selfie, a quick chat, or that spontaneous viral moment, Hyderabad Comic Con X DreamHack India is where creators and fans come face to face, to share stories, celebrate the grind, and revel in the pure joy of gaming together.

The post Top 5 Gaming Creators You Can’t Miss at Hyderabad Comic Con X DreamHack India appeared first on European Gaming Industry News.

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Descend into the dark with Divina Commedia I Nove Cerchi

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Play’n GO invites players to traverse a realm shaped by sin and consequence in Divina Commedia I Nove Cerchi, a slot rooted in Dante Alighieri’s legendary Divine Comedy.

The game opens in shadow. Dante stands at the edge of the inferno, blocked by monstrous figures – embodiments of human vice. But salvation appears in the form of Virgil, a poet from antiquity, sent to lead him through the Nine Circles of Hell. This slot doesn’t just reference a classic; it captures its essence. Players follow Dante deeper into the abyss, through torment and trial, with each spin echoing a step through divine judgement.

The narrative structure drives the game. Lucifer watches from above, Souls flicker across the reels, and Lanterns illuminate the path below. As Dante descends, so too do players – not aimlessly, but with a guide, a goal, and a chance to witness redemption emerge from ruin.

Visually, the slot is an infernal tapestry. From scorched gates to flickering flames and horned demons, every frame is steeped in lore. Rather than lean on familiar mechanics, the game’s features serve the story – Souls that evolve, Lanterns that unlock progress, and a climactic Hold & Win moment that pits players against the Prince of Darkness himself.

Those who’ve explored mythic worlds in titles like House of Doom or Gates of Troy will recognise the depth of storytelling here – though Divina Commedia I Nove Cerchi carves its own path through the fire.

Magnus Wallentin, Games Ambassador at Play’n GO, said: “We’ve taken one of literature’s most iconic texts and given it new life on the reels. This is a narrative-first experience where every symbol, scene and feature plays into the descent.”

Divina Commedia I Nove Cerchi offers more than gameplay – it offers a reckoning.

The post Descend into the dark with Divina Commedia I Nove Cerchi appeared first on European Gaming Industry News.

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