Uncategorized
CashMagnet Appoints Joni Oinonen as Chief Marketing Officer
CashMagnet Ltd, the company behind some of the most popular online casino comparison sites in the world, has appointed industry heavyweight Joni Oinonen as Chief Marketing Officer.
Oinonen has been tasked with developing and deploying the marketing strategies for CashMagnet’s growing roster of online casino affiliate brands which include Mr-Gamble.com, UKBingoSites.co.uk and DailyCasinoBonus.co.uk.
Part of his remit covers launching new brands on the CashMagnet platform, which has been developed in-house to allow the company to run an unlimited number of sites from a single content management system.
He joins CashMagnet from MediaInvesting where he quickly progressed from the role of Head of Marketing to Chief Operating Officer. Oinonen has also held senior marketing and SEO roles at the likes of the Global Gaming Group.
Paavo Salonen, Co-founder of CashMagnet Ltd, said: “I am delighted to welcome Joni to the team and for CashMagnet to leverage his years of experience in SEO, brand building and marketing.
“We have been riding an incredible upwards growth trajectory driven by our flagship Mr-Gamble brand and Joni will help guide our rocket ship as we continue our journey into the stratosphere.
“We have big plans for our current sites as well as several new brands in the pipeline and I look forward to working closely with Joni over the coming months as we keep disrupting the sector with our market-leading comparison sites.”
Joni Oinonen, Chief Marketing Officer at CashMagnet Ltd, said: “I enjoy the challenge and excitement of building brands and with CashMagnet I have the opportunity to work across a network of sites that are setting the standard for others to follow.
“Mr-Gamble has quickly become one of the most successful online casino comparison sites in key markets such as the UK, Finland, Canada and the USA, and I am looking forward to taking the company’s marketing activity to the next level.
“I am also excited to be taking on the task of building awareness for the other sites in the CashMagnet network and to also be launching the new brands the company has in the pipeline.”
Powered by WPeMatico
Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
-
Aristocrat Interactive7 days agoAristocrat Interactive Delivers Custom Branded Game “Caesars Ultimate Stars” for Caesars Sportsbook & Casino
-
Latest News7 days ago
Embark on an Epic Adventure with Jenny Nevada in the Diamond Temple at SlotsCapital.lv – Enjoy a 150% Deposit Bonus
-
Anthony Sanfilippo7 days ago
Wynn Resorts Announces Nomination of Anthony Sanfilippo to the Board of Directors
-
AGCO4 days ago
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers
-
Latest News7 days ago
Week 13/2025 slot games releases
-
CT Gaming7 days ago
CT Gaming with First installations in Guatemala
-
Nasdaq:LTRY7 days ago
Three Lawsuits Against Lottery.com and Sports.com Dismissed With Prejudice
-
Dominic Orozco7 days ago
Gila River Resorts & Casinos Announce Partnership with Peak Strategic Partnerships
