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VSiN, The Sports Betting Network, Names Steve Cohen Executive Vice President of Talent and Programming

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Award-Winning Sports Programmer to Expand VSiN’s Original Content Offerings

LAS VEGAS, Aug. 05, 2024 (GLOBE NEWSWIRE) — VSiN, The Sports Betting Network (“VSiN”), announces the appointment of long-time media industry executive Steve Cohen as the network’s Executive Vice President, Talent and Programming. Cohen spent the last 20 years as the Senior Vice President of Sports Programming at SiriusXM, where he built and oversaw their sports talk radio stations, including channels done in collaboration with all professional sports leagues. He will join VSiN leadership in working to rapidly expand sponsorship, distribution, and audience, while continuing to deliver the most credible content sports bettors can find anywhere.

“With more than 37 years under his belt, Steve is one of the most respected and innovative executives in the media business and was key in VSiN’s original launch on SiriusXM,” said VSiN Founder, Brian Musburger. “Having launched more than a dozen sports talk radio stations, including SiriusXM NFL Radio and Mad Dog Sports Radio following a successful 17-year career in terrestrial radio, it’s hard to find a media leader with more experience giving an audience exactly what they’re looking for. He is a beloved manager with a track record of getting the best out of talent and a unique understanding of the importance of unbiased, credible information for sports bettors.”

With a focus on delivering superior sports betting programming, Cohen will identify new talent, strengthen the network’s lineup, and create additional content for broader distribution. The network will leverage his decades of experience across sports and media channels to support VSiN’s mission of delivering sports news, analysis and insights that bettors use to help make more informed betting decisions.

“Since I first met the team back in 2015, I’ve known that they were building something special,” said Cohen. “I’m excited to join a group that has always been at the forefront of the sports betting industry and look forward to the opportunity to leverage my experience creating content across every sport and medium to deliver an exceptional product that satisfies the content needs of all sports fans, especially those who wager on sports.”

Cohen joined SiriusXM in 2004 and, as Senior Vice President of Sports Programming, he built and oversaw the company’s sports news and talk programs on all of SiriusXM’s sports channels, including the hiring of talent, show development and production. He led the development and launch of first-of-their-kind dedicated league-partnered sports radio channels like SiriusXM NFL Radio, SiriusXM NBA Radio, and SiriusXM NASCAR Radio. In addition, Cohen and his team built and programmed SiriusXM Fantasy Sports Radio, SiriusXM College Sports Radio, SiriusXM FC, SiriusXM Fight Nation, the all-sports Mad Dog Sports Radio channel, as well as individual channels dedicated to the Power Five college conferences. He oversaw MLB Network Radio, SiriusXM NHL Network Radio and SiriusXM PGA TOUR Radio channels since the merger of Sirius and XM in 2008. He was also responsible for overseeing all live play-by-play programming available to SiriusXM listeners, including NFL, MLB, NBA and NHL games, NASCAR, IndyCar, Formula One, golf, college sports, international soccer, horse racing and more.

Before joining SiriusXM, Cohen worked at WFAN Sports Radio in New York, where he served as the Executive Producer for both the New York Jets Radio Network and New York Giants Radio Network. He was among the pioneers of the fantasy sports industry when he founded the Pro Football News and Injury Report in the early 1990s and was inducted into the Fantasy Sports Hall of Fame in 2017. In addition to his hosting on WFAN, Sirius XM, Westwood One and Fox Sports Radio, he has written for several print and digital outlets, including ESPN.com, the New York Daily News, New Haven Register, Seattle Post-Intelligencer and the Newark Star-Ledger.

Recently Cohen was honored as the recipient of the 2024 Jeff Smulyan Award given by Barrett Media. Cohen oversaw programming that won multiple Cynopsis and Ad-Week Awards for Best Radio shows and podcasts and he and his team received the 2005 Eclipse Award.

A graduate of the University of Arizona, Cohen began his career in 1987 as a board operator and tape editor at WFAN.

About VSiN
VSiN, The Sports Betting Network, is the first sports media company dedicated to providing news, analysis and proprietary data to the millions of Americans who wager on sports and make sports betting a multibillion-dollar industry. Fueled by award-winning broadcasters and legendary oddsmakers, the network informs and entertains consumers with the latest sports betting news and industry trends on multiple platforms. Fans can access VSiN content on YouTube TV, Rogers’ Sportsnet, NESN, Marquee Sports Network, MASN, Spectrum SportsNet LA, SportsNet Pittsburgh, iHeartRadio, TuneIn, more than 300 terrestrial radio stations throughout the U.S., VSiN.com, and VSiN.com/Podcasts.

VSiN’s newsroom studio is located in the sportsbook at the Circa Resort and Casino in Las Vegas.

Media Contact:

VSiN
Michelle Musburger
[email protected]
773.230.0629

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Sports Betting Companion, Golden Camel, Launches New In-Person Content Hub

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The new office will serve as a creative environment for product team and a physical gathering space for Golden Camel’s online community

Tempe, Arizona, United States, Nov. 05, 2025 (GLOBE NEWSWIRE) — Golden Camel, the next-generation sports betting dashboard redefining how bettors engage with their wagers, today announced the opening of its brand-new Content Hub in the heart of Tempe, Arizona. The state-of-the-art space will serve as the company’s creative engine, producing original shows, podcasts, and community-driven events designed to elevate the sports betting experience.

The Content Hub will also be home to Golden Camel’s weekly flagship podcast, filmed and recorded on-site, with appearances from leading sports personalities, former professional athletes, analysts, and creators. In addition, the space will provide a collaborative environment for Tempe’s fast-growing community of entrepreneurs and creators to connect around sports, technology, and entertainment.

“Tempe has always been a city buzzing with energy, talent, and culture, and we’re excited to make it the home of our Content Hub,” said Artie Baxter, Co-Founder of Golden Camel. “This isn’t just about producing content—it’s about building a community. We want Golden Camel’s new home to be a gathering point for bettors, fans, creators, and local entrepreneurs who share our passion for sports, storytelling, innovation and betting.”

Beyond content production and located just minutes from Arizona State University, the hub will host live watch parties, educational sessions for aspiring creators, and events designed to bridge the worlds of sports betting and modern media.

The launch underscores Golden Camel’s commitment to building more than just a product—it is building a movement that puts players, fans, and creators at the center. By investing in physical space in Tempe, Golden Camel is reinforcing its belief that the future of betting is not only digital, but also deeply rooted in community and shared experiences.

Local Economic Impact

The Content Hub is expected to generate a meaningful boost to Tempe’s creative economy – from sponsoring community events to investing in local vendors – helping fuel the city’s growth as an emerging hub for sports, media, and technology.

About Golden Camel

Golden Camel is a next-generation sports betting dashboard built to simplify and elevate the betting experience. With live scoring, smart bet aggregation, and a global bettor community, Golden Camel makes it easy for fans to track their bets across multiple sportsbook accounts while connecting with other players. For more information, visit GoldenCamel.com.

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VSiN, The Sports Betting Network, Expands Podcast Network to Meet the Varied Interests of Today’s Sports Fans

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New Titles Help Fans Delve Deeper into Single Sport and Specific Betting Topics

LAS VEGAS, Oct. 09, 2025 (GLOBE NEWSWIRE) — VSiN, The Sports Betting Network, announces the expansion of its sports betting podcast network, bringing fans even more of the smart, entertaining sports betting content the network is known for. With new podcasts designed to meet the wide-ranging interests of today’s sports fans, VSiN is creating content that digs deeper into some of the themes and markets the network covers, while continuing to deliver the news, insights and analysis sports bettors need to make more informed wagering decisions.

“With demand for quality sports betting programming at an all-time high, we’re answering fans’ calls for more sports betting programming, covering even more markets and angles,” said Steve Cohen, EVP of talent and programming at VSiN. “Adding these new titles further secures VSiN’s position as the leading creator of sports betting content anywhere. Our continued commitment to actionable, credible, high-quality content sets us apart from the competition and fuels our growth.”

Podcasts launching in audio and video formats this fall, include:

  • VSiN just launched “Pod to the Futures,” a one-of-a-kind look at sports betting futures. Hosted by VSiN’s Mitch Moss and Jonathan Von Tobel this brand new concept will focus on the ever-changing season long odds and futures across all major leagues, teams and events.
  • Making its perennial return, VSiN’s “College Football Betting Podcast” brings fans the best college football betting insights out there. With three episodes out each week, VSiN’s Tim Murray and a revolving cast of experts analyze the latest odds, lines, picks, and predictions. This deep dive into the week’s matchups supplies the information needed to be the best college football bettor possible.
  • Recently relaunched, “First Strike,” takes a look at the week’s MMA, UFC and boxing betting action with experts Dave Ross and Rob Moreno. The First Strike team delivers sharp insights, bold predictions, and can’t-miss plays each Monday and Friday. The smartest UFC conversation anywhere, fans can tune in for a fast-paced breakdown of upcoming fight cards, betting angles, and insider takes for analysts and fellow bettors alike.
  • Hosted by VSiN analysts Patrick Meagher and Mike Somich, “Sharp Money” records immediately after the NFL action on Sunday and again Thursday afternoons to digest and analyze the action and outcomes of the day’s games and provide an early look ahead to the next week’s slate, offering predictions and best bets as they go.
  • While not a new podcast, “GM Shuffle” recently announced two new hosts. For the first time in its six year history, the popular podcast features both a former NFL executive and a former NFL player to deliver a one-of-a-kind insider perspective on all things pro football. Marty Hurney, who was GM at the Carolina Panthers, joins former NFL offensive guard, Geoff Schwartz. VSiN produces GM Shuffle for DraftKings Network.
  • The previously announced “Fade Us Sports” podcast brings together poker legends and sports insiders Phil Hellmuth, Mike “The Mouth” Matusow, Brandon Cantu, and David Woodley, as they apply their championship mindset to sports betting. With friendships and on and off again rivalries spanning more than 30 years, the group delivers unfiltered conversations and sharp perspectives, talking sports every day with a dynamic that is as authentic as it is entertaining. With 23 World Series of Poker (WSOP) bracelets and more than $50 million in tournament winnings between them, it’s clear these guys don’t like to lose and have something to teach every gambler.
  • Coming next month, long-time VSiN host Pauly Howard will introduce the “Pauly Does Vegas” podcast to bring the network’s audience some of the best and most colorful stories Sin City has to offer. From early Vegas to today’s world, Pauly will offer stories that will leave you amazed and educated – including some of his own.

“Collectively, VSiN is the leading destination in podcasting for sports fans, reaching more than eight million people,” said David Krulewich, CEO of Mission Media. “With unmatched loyalty and scale, the VSiN Podcast Network gives advertisers the strongest path to influence. With these new, more targeted shows, brands can place messages exactly where they belong – seamlessly within the content fans trust – so they’re heard by the right listeners and converted into measurable results.”

Other titles within the VSiN Podcast Network, include VSiN Best Bets, Beating the Book, Long Shots, The Baseball Betting Show, VSiN at the Track, and others.

VSiN empowers sports fans and bettors with the news, analysis, and insights they need to make informed wagering decisions, with 24/7 coverage, including 18+ hours of live linear sports content each day. Featuring some of the industry’s most knowledgeable sports betting and fantasy experts, as well as legendary book makers, VSiN’s goal is to inform and entertain the growing number of Americans betting on sports – whether they are sharp bettors or brand new to sports betting. VSiN’s exclusive content sets the stage for the day’s biggest sports betting events and includes expert tips and predictions on college and pro football, college and pro basketball, baseball, hockey, golf, tennis, UFC, and more.

About VSiN
VSiN, The Sports Betting Network, is the first sports media company dedicated to providing news, analysis and proprietary data to the millions of Americans who wager on sports and make sports betting a multibillion-dollar industry. Fueled by award-winning broadcasters and legendary oddsmakers, the network informs and entertains consumers with the latest sports betting news and industry trends on multiple platforms. Fans can access VSiN content on YouTube TV, SiriusXM, FanDuel Sports Network, Rogers’ Sportsnet, NESN, Marquee Sports Network, MASN, Spectrum SportsNet LA, SportsNet Pittsburgh, iHeartRadio, TuneIn, more than 350 terrestrial radio stations throughout the U.S., VSiN.com, and VSiN.com/Podcasts.

VSiN’s newsroom studios are located in the sportsbooks at the Circa Resort and Casino in Las Vegas and Circa Sports at The Mint Gaming Hall Kentucky Downs in Franklin, KY.

Media Contact:
Michelle Musburger
773.230.0629
[email protected]

Advertising Contact:
David Krulewich
[email protected]

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FanDuel Sports Network and VSiN Partner to Bring Sports Betting Content to Fans Nationwide

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Beginning Today, Aug 28, “VSiN By the Books” Airs Weekdays from 7 to 10 a.m. ET

LAS VEGAS, Aug. 28, 2025 (GLOBE NEWSWIRE) — VSiN, The Sports Betting Network, announced today it has entered into a content distribution agreement with FanDuel Sports Network, owned and operated by Main Street Sports Group, that will deliver credible and actionable sports betting information to sports fans throughout the U.S. The nation’s leading provider of local sports, FanDuel Sports Network, will air and stream “VSiN By the Books” weekday mornings from 7 to 10 a.m. ET.

“We’re thrilled to bring VSiN’s unique sports betting content to the passionate fans that watch their favorite local teams play on FanDuel Sports Network,” said Steve Cohen, EVP of Talent and Programming. “This latest expansion of our distribution footprint helps cement VSiN’s position as the leading creator of sports betting content anywhere.”

Hosted by media veteran Dave Ross and former Major League pitcher Jensen Lewis, “VSiN By the Books” delivers informative and entertaining sports talk that blends actionable sports betting information with humor and legendary stories. The morning show breaks down the biggest stories in sports betting from the night before and previews the day’s action. The show’s line-up of guests introduces an entertaining cast of characters to talk about the sports betting menu of the day, including professional gamblers, sportsbook insiders, pro athletes, and local sports media experts from around the country.

“At FanDuel Sports Network, everything starts with the local sports fan,” said Norby Williamson, President of Programming and Production, Main Street Sports Group. “Partnering with VSiN allows us to deliver smart, entertaining betting insights tied to the teams and games our audiences care about most.”

Beginning today, “VSiN By the Books” will air Monday through Friday on the FanDuel Sports Network app and across nine FanDuel Sports Network regions, including FanDuel Sports Network Detroit, FanDuel Sports Network Florida, FanDuel Sports Network Midwest, FanDuel Sports Network North, FanDuel Sports Network Ohio, FanDuel Sports Network South, FanDuel Sports Network Southwest, FanDuel Sports Network West, and FanDuel Sports Network Wisconsin.

Before joining the desk at VSiN, Ross was at Stadium in Chicago where he hosted multiple NFL, MLB and UFC shows for the multi-platform sports network. Previously, he spent 18 years at FOX 5 in Washington DC, covering each of the city’s professional sports teams.

Lewis is a former Major League Baseball relief pitcher who spent nine seasons on the mound. Most recently, he served as a television analyst for the Cleveland Guardians and has been a regular host on Newsradio WTAM 1100 in northeast Ohio, 97.1 The Fan WBNS in Columbus. Lewis will continue making regular national appearances on MLB Network, host shows for SiriusXM/MLB Network Radio and expand his work as a college baseball analyst for ESPN.

VSiN empowers sports fans and bettors with the news, analysis, and insights they need to make informed wagering decisions, with 24/7 coverage, including 18+ hours of live linear sports content each day. Featuring some of the industry’s most knowledgeable sports betting and fantasy experts, as well as legendary book makers, VSiN’s goal is to inform and entertain the growing number of Americans betting on sports – whether they are sharp bettors or brand new to sports betting. VSiN’s exclusive content sets the stage for the day’s biggest sports betting events and includes expert tips and predictions on college and pro football, college and pro basketball, baseball, hockey, golf, tennis, NASCAR, and more.

About Main Street Sports Group
Main Street Sports Group owns FanDuel Sports Network, the nation’s leading multiplatform provider of local sports, offering fans widescale availability and optionality to view their local teams. FanDuel Sports Network serves as the local media partner and home to select MLB, NHL and NBA teams and produces over 3,000 live sports events year-round. Main Street Sports Group harnesses its powerful partnerships, in-house direct-to-consumer streaming product and innovative strategies to reach audiences and deliver programming seamlessly across streaming platforms, connected devices and leading pay TV providers.

Its 15 owned-and-operated networks include FanDuel Sports Network Detroit, FanDuel Sports Network Florida, FanDuel Sports Network Kansas City, FanDuel Sports Network Indiana, FanDuel Sports Network Midwest, FanDuel Sports Network North, FanDuel Sports Network Ohio, FanDuel Sports Network Oklahoma, FanDuel Sports Network SoCal, FanDuel Sports Network South, FanDuel Sports Network Southeast, FanDuel Sports Network Southwest, FanDuel Sports Network Sun, FanDuel Sports Network West, and FanDuel Sports Network Wisconsin. Main Street Sports Group also has a minority interest in YES Network, the local destination for the New York Yankees and Brooklyn Nets. 

About VSiN
VSiN, The Sports Betting Network, is the first sports media company dedicated to providing news, analysis and proprietary data to the millions of Americans who wager on sports and make sports betting a multibillion-dollar industry. Fueled by award-winning broadcasters and legendary oddsmakers, the network informs and entertains consumers with the latest sports betting news and industry trends on multiple platforms. Fans can access VSiN content on YouTube TV, SiriusXM, Rogers’ Sportsnet, NESN, Marquee Sports Network, MASN, Spectrum SportsNet LA, SportsNet Pittsburgh, iHeartRadio, TuneIn, more than 350 terrestrial radio stations throughout the U.S., VSiN.com, and VSiN.com/Podcasts.

VSiN’s newsroom studios are located in the sportsbooks at the Circa Resort and Casino in Las Vegas and Circa Sports at The Mint Gaming Hall Kentucky Downs in Franklin, KY.

Media Contacts:

Michelle Musburger
773.230.0629
[email protected]

Whitney Burak
[email protected]

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