Latest News
Better Collective Announces Admission of its Shares on Nasdaq Copenhagen
Better Collective A/S has published an exemption document (the Exemption Document) in the form of a summary in connection with the admission of the Company’s shares to trading and official listing on Nasdaq Copenhagen in addition to the current listing on Nasdaq Stockholm (the Dual Listing). The publication of the Exemption Document provides an exemption from the obligation to publish a prospectus pursuant to Article 1(5)(j) of Regulation (EU) 2017/1129 (the Prospectus Regulation), due to the Company’s existing listing status. The Exemption Document is not a “prospectus” (as defined in the Prospectus Regulation) and it has not been approved by any regulatory authority in any jurisdiction. No offering of shares will be carried out in connection with the Dual Listing and the contemplated Dual Listing will not change the total number of shares outstanding in the Company.
The Exemption Document is available on the Company’s website, together with certain other documents, including such documents which have been incorporated by reference in the Exemption Document. Additionally, the Company has published a general description of the main differences between the Swedish and Danish corporate governance recommendations which is available on the Company’s website.
The Exemption Document does not, and does not purport to, contain all material information about the Company, and it does not contain an exhaustive description or list of the risks associated with the Company, the Company’s industry and business and the Dual Listing. The Exemption Document has been prepared to meet the requirements for the contents of such a document as set out in the Prospectus Regulation. Reference is further made to the section “Warnings” in the Exemption Document.
Nasdaq Approval and First Day of Trading
Nasdaq Copenhagen has conditionally approved Better Collective’s admission of its shares to trading and official listing on the regulated market Nasdaq Copenhagen, subject to the publication of this Exemption Document and the description of the main differences between the Swedish and Danish corporate governance recommendations.
As these conditions are now satisfied, the first day of trading of the Company’s shares on Nasdaq Copenhagen is expected to be 17 November 2023. The shares of the Company to be listed on Nasdaq Copenhagen will be traded in the ISIN code DK0060952240 and the ticker symbol for the Company’s shares on Nasdaq Copenhagen will be BETCO DKK. As the Dual Listing does not include any offer of shares or rights in the Company, shares of the Company can only be traded on Nasdaq Copenhagen when existing shareholders of Better Collective have transferred and exchanged their shares from Nasdaq Stockholm to Nasdaq Copenhagen.
The Company’s shares listed on Nasdaq Copenhagen will be listed and traded in DKK. The shares listed on Nasdaq Stockholm will remain listed and traded in SEK.
Jesper Søgaard, Co-founder & CEO at Better Collective, said: “I am very pleased that our application to dual list the shares in Better Collective on Nasdaq Copenhagen has now been approved. Since the announcement of our intention to dual list, we have received a lot of positive comments both from the investor side and group stakeholders more broadly, and I cannot wait to welcome more Danish investors onboard our vision to become the leading digital sports media group.”
Technical Transfer and Exchange from Nasdaq Stockholm to Nasdaq Copenhagen
Existing shareholders in Better Collective can request their respective custodian banks that the shareholder’s shares be transferred from the omnibus account in Euronext Securities Copenhagen held by Euroclear Sweden to the shareholder’s own account with Euronext Securities Copenhagen. Following the completion of such transfer and exchange, the shareholder will own shares in Better Collective that are tradeable on Nasdaq Copenhagen.
Better Collective has made available an application form for the transfer of shares from Nasdaq Stockholm to Nasdaq Copenhagen to its shareholders on the Company’s website. The application form can be completed and sent to the shareholder’s custodian bank.
Any costs charged by Euroclear Sweden in relation to the transfer and exchange will be paid by Better Collective, provided that the transfer and exchange is completed no later than on 15 December 2023. Shareholders shall consequently only pay any costs charged by their own custodian bank for the transfer and exchange.
Liquidity Provider
The Company has appointed Nordea Bank Abp as liquidity provider for the shares in the Company which will be listed on Nasdaq Copenhagen to ensure sufficient liquidity in the shares. Nordea will own a certain volume of Better Collective shares and its role is to facilitate trading in the Danish Better Collective shares by quoting prices, within a range considered acceptable, on either the buy or sell side in the market.
Background for the Dual Listing
On 28 September 2023, the Company announced its intention to dual list its shares on Nasdaq Copenhagen. The Company considers the Dual Listing a natural next step for the Company being founded and incorporated in Denmark and the Dual Listing is expected to further promote visibility in terms of employer branding as well as brand awareness.
Advisers
Danske Bank and Nordea have acted as Financial Advisers and Joint Global Coordinators on the Dual Listing. Bech-Bruun together with Setterwalls have acted as legal advisers to the Company and Plesner has acted as legal adviser to the Joint Global Coordinators.
Mobile iGaming isn’t a trend anymore—it’s the new default. With 96% of the world’s digital population accessing the internet via smartphones, operators can no longer treat mobile as a “nice to have.” On Atlaslive, most players already come through mobile, showing just how deep this shift has gone. So they have investigated the reasons for it.
5 reasons are driving the rise of mobile play:
- Smartphones & 5G: Affordable devices and low-latency connections make betting and live casino seamless.
- Mobile-first UX: Fingerprint login, in-game wallets, and scrollable lobbies remove friction.
- New market regulations: Markets like Brazil are now opening to licensed apps, unlocking millions of players.
- Frictionless payments: From Apple Pay to Brazil’s Biometric Pix, fast deposits are now a mobile-native feature.
- User behavior shifts: Millennials and Gen Z expect short, impulsive, on-the-go sessions—and mobile delivers.
Mobile iGaming has clearly become the main arena for user activity and revenue growth. To find out more and see how operators can improve engagement and drive revenue with mobile strategies, read the full article.
About Atlaslive
Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.
The post 5 Reasons Mobile iGaming is Growing (and How to Earn from It) appeared first on European Gaming Industry News.
iGaming just got a new ride. Bet It Drives, GR8 Tech’s new podcast, takes the industry’s most interesting voices out of the studio and into the fast lane. Hosted by Yevhen Krazhan, CSO, each episode is filmed entirely in a moving car, with cameras rolling and London as the backdrop.
No predictable Q&As: Bet It Drives pairs high-energy visuals with relaxed, unscripted dialogue. Shot by the award-winning crew behind campaigns for global brands, the format blends high-energy visuals with the kind of candid moments you only get when people are truly relaxed.
“Bet It Drives was born from a simple idea—great conversations happen when people feel at ease,” said Yevhen Krazhan. “Driving through London strips away the formality, lets personalities shine, and captures the pace and unpredictability that define the iGaming industry.”
The premiere kicks off with Alex Pratt, Group Managing Director of Clarion Gaming, who oversees a portfolio of leading B2B events and media brands, including ICE, iGB Affiliate, and iGaming Business. With over two decades in the iGaming industry, Pratt has been instrumental in shaping its evolution and is recognized for his insights into emerging markets, technological advancements, and fostering community within the gaming sector.
During the ride, Alex opened up about:
- ICE vs. iGB Live—which is his personal favorite, and why.
- Organizing world-class iGaming events and how major decisions like moving ICE to Barcelona come together behind the scenes.
- Partnering with big tech and how such collaborations shape the future of iGaming.
- Advice for startups attending conferences.
- Alex’s Spotify playlist and the tracks that keep him going.
- The most jaw-dropping booths he’s ever seen on the exhibition floor.
- Which panels or attendees would he ban for the greater good of the industry.
- Memorable after-parties—the kind you don’t forget, even if you wish you could.
“Alex really showed us what is happening on the front and the back of high-end igaming events,” said Krazhan. “From the strategic calls that shape entire conferences to the wild stories that never make the press, this episode is a perfect mix of insider knowledge, candid moments, and the kind of energy that makes you wish the ride was longer.”
With upcoming guests including Stephen Crystal, Rohini Sardana, and Helen Walton, Bet It Drives is set to deliver brilliant storytelling, unscripted moments, and a visual style unlike anything else in iGaming media.
Access Episode 1 with Alex Pratt on YouTube or Spotify—and buckle up.
The post GR8 Tech Hits the Road with New “Bet It Drives” Podcast—First Guest: Alex Pratt appeared first on European Gaming Industry News.
With four spots, one stage and R60 000 on the line, South Africa’s sharpest squads are gearing up for a Call of Duty clash like no other.
The 2025 Hyprop MTN Shift Gaming Experience is about to get louder, faster and more intense. Hyprop, in collaboration with MTN, is introducing SHIFT COD – a Call of Duty tournament designed to test South Africa’s sharpest squads in a no-excuses, high-pressure arena. Four online qualifiers. One LAN finale. R60,000 in prize money. Only the best survive.
The format stays sharp and unforgiving: each qualifier is a single-elimination best-of-five series. Teams will battle across Hardpoint, Search and Destroy, and Control. Only the top squad from each of the four qualifier events will earn a shot at the LAN finale, taking place at Canal Walk on 12 and 13 September. Finalists will cover their own travel and accommodation, but the stage – and the spotlight – will be waiting.
“The Shift Gaming Experience is about putting real competition at the centre of public spaces and connecting people through the power of play,” said Christie Stanbridge, Brand and Campaigns Marketing Manager at Hyprop. “Adding Call of Duty to the lineup takes the intensity up a notch. We’re giving gamers a serious platform to show what they can do – live, on stage and in front of a crowd.”
The four qualifiers took place online, where teams signed up for free:
All qualifier finals were broadcast, giving fans full access to the action and allowing players to gain exposure beyond the scoreboard.
Four teams qualify for the LAN finale, where they’ll compete in a double-elimination bracket for a prize pool structured as follows:
- 1st place: R30,000
- 2nd place: R15,000
- 3rd place: R10,000
- 4th place: R5,000
Now in its third year, the Hyprop MTN Shift Gaming Experience has become one of the country’s most visible platforms for esports and casual gaming. Hosted at Hyprop-owned malls including Canal Walk, Clearwater and The Glen, the experience blends competitive tournaments with public engagement to bring gaming into the mainstream.
“MTN SHIFT isn’t about gimmicks. It’s built for players, whether you’re grinding in ranked or showing up to prove a point on LAN,” said Stanbridge. “We’ve seen how gaming can energise our spaces and create new communities. SHIFT COD builds on that energy.”
With only four LAN spots available, the window to make your mark is narrow, and the competition will be ruthless. Visit acgl.gg/mtnshift.
Remaining Tournament Dates & Venues:
SHIFT COD is part of the MTN Shift Gaming Experience which takes place at:
Capegate – Online Qualifier: 31 Aug | In-Centre Event: 5 – 7 Sep
Canal Walk – Online Qualifier: 7 Sep | In-Centre Event: 17 – 21 Sep
The post Hyprop and MTN Launch SHIFT COD Tournament as Part of 2025 Shift Gaming Experience appeared first on European Gaming Industry News.
-
Latest News6 days agoBe Heard Above the Noise: Booming Games’ Dorota Gruszka on Standing Out in the Crowded Slot Studio Market
-
Africa6 days ago
QTech Games recruits Agatha Wanjugu as Sales Manager for East Africa
-
AI-driven gaming analytics6 days agoChris Barranco Joins Quick Custom Intelligence as Director of Business Development
-
Payout7 days agoFast Payout Online Casinos 2025: Crown Coins Adds New Payout Methods
-
Latest News7 days ago
WSOP® PARADISE 2025 REVEALS FULL TOURNAMENT SCHEDULE WITH NEW EARLY-BIRD PACKAGES
-
Bragg Gaming3 days ago
Bragg Confirms Cyber Attack – Hackers Access Internal IT Systems
-
casino7 days ago
Social Casino Sign-Up Bonus 2025: Crown Coins Voted Leading Online Casino Bonus
-
Latest News6 days ago
GR8 Tech Launches CRM Bonus Shop to Boost Player Engagement and Retention
