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Cultures collide as Yggdrasil unveils CleoPatrick DoubleMax™

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Leading iGaming publisher Yggdrasil and Jelly have come together to reveal CleoPatrick DoubleMax™, combining two iconic locations, Ireland and Egypt, into one big game release.

The slot can see players win up to 5,000x their stake by way of Cleo’s Respins, Patrick’s Expanding Wilds, Patrick’s Mystery Symbols and the DoubleMax Game Engagement Mechanic.

Every win in CleoPatrick DoubleMax creates a cascade which will automatically increase the DoubleMax multiplier, leading to impressive prizes. The DoubleMax multiplier can also be carried through to Cleo’s Respins Bonus.

Patrick’s Expanding Wilds can land on the reels at any time during gameplay, covering up to four reel positions in view at once. Patrick’s Mystery Symbol can also land, transforming itself into any symbol except for wilds.

Whenever a Money Symbol lands with a value ranging from 0.5x to 100x, it is collected in a pot above the reels which has a chance to burst and trigger Cleo’s Respins Bonus. Landing five or more Money Symbols guarantees the bonus feature.

During Cleo’s Respins Bonus, all money symbols that land are fixed for the duration of the feature whilst the respin counter resets to three. Whenever an entire reel is filled with Money Symbols, all prizes are multiplied by the DoubleMax multiplier. The DoubleMax multiplier then doubles for the next reel.

Zoe Bird, Senior Product & Program Manager at Yggdrasil, said: “This unique title offers players the best of both worlds when it comes to popular theming and innovative DoubleMax gameplay. What’s more, we always welcome an opportunity to celebrate St Patrick’s Day in style!”  

Victoria Newbolt, Marketing Lead at Jelly, said: CleoPatrick DoubleMax is a love letter to two of the world’s most beloved slot themes. Combine the unique ideation behind this hybrid release with its engaging modifiers and lucrative bonus features and you’ve got a real gem that we think will go down well with both operators and players.”

euphoria lab

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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casino summer campaign

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

what-does-a-win-feel-like?-winspirit-is-trying-to-find-out

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.

Continue Reading

Latest News

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

Continue Reading

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