Security and user-friendliness are the top two priorities for people making online payments, according to a new survey commissioned by Yaspa – a leading real-time payment provider for igaming platforms.

The study surveyed more than 2,000 UK adults to produce the inaugural Yaspa Index, providing an in-depth analysis of emerging payment trends, consumer behaviour, and the evolving digital payments landscape – and in particular the level of familiarity with the term “Pay by Bank”.

Yaspa provides award-winning real-time payment solutions to igaming partners, including Novibet and Playbook Engineering.

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Data shows that 72% of people placed security as one of their three most important factors when choosing how to pay online, ahead of ease of use (66%) and speed (47%).

Loyalty programmes (7%) programs and points & rewards (16%) were much less important for respondents, suggesting that while loyalty programs can incentivise customer retention, the primary focus for players is the convenience and security of the payment process.

The study also found that only 55% of people were familiar with the term “Pay by Bank” – one of the many terms used to describe instant account-to-account payments powered by open banking – and 45% remain unaware of the phrase despite its growing presence in online checkouts.

Kate Marsden, CMO at Yaspa, said: “Our first Yaspa Index shows that, as iGaming operators seek to stay competitive in an increasingly digital and mobile-first world, understanding consumer preferences is crucial.

“By embracing faster, more secure payment solutions such as open banking, integrating real-time payments, and prioritising speed and security in the deposit and withdrawal process, operators can enhance the user experience and drive greater player satisfaction.”

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BetMakers Technology Group has expanded its partnership with Dabble, one of the world’s fastest-growing online betting brands. This extended agreement builds upon the existing collaboration between the two companies and marks an exciting new chapter as Dabble sets its sights on launching operations in the UK.

As part of the updated deal, BetMakers will provide its market-leading Price Manager technology solution for both the Australian and UK markets, empowering Dabble to maintain a competitive edge in delivering market-leading racing products and pricing strategies. In addition, Dabble will now benefit from BetMakers’ cutting-edge Racelab form product, further enhancing their offerings across both regions.

Jake Henson, CEO of BetMakers, said: “We’re thrilled to strengthen our partnership with Dabble as they take this bold step into the UK market. Our Price Manager solution has been a cornerstone of their racing product success in Australia, and the addition of our Racelab ProFORM product will provide even greater value to their customers. We are excited to support Dabble’s international growth ambitions and look forward to continuing this highly successful partnership into new markets in the future.”

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Tom Rundle, CEO of Dabble, said: “Our partnership with BetMakers has been instrumental to our achievements in Australia, and we are thrilled to extend this relationship as we prepare to launch in the UK. BetMakers’ solutions, including the Price Manager and Racelab products, will play a key role in ensuring we continue to deliver unrivalled racing products and a seamless customer experience. We are excited to take this next step with BetMakers by our side.”