ICE 2026
Setting the benchmark for 2026: NOVOMATIC at ICE Barcelona
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At ICE 2026, NOVOMATIC will once again take to the global stage in Barcelona with a showcase that sets a clear direction for the year ahead. As the largest exhibitor at the Fira Barcelona Gran Via, the Group – together with its subsidiaries and technology partners NOVOMATIC Italia, NOVOMATIC Spain, NOVOMATIC Gaming UK, LÖWEN ENTERTAINMENT, APEX, and Ainsworth Gaming Technology – will present a portfolio shaped by performance, player engagement, and future-oriented innovation. And the centerpiece of this presentation is XTENSION LINK
, accompanied by a range of powerful new multi-feature progressives, as well as a brand-new premium cabinet that is designed to unlock fresh dimensions of immersive play.
XTENSION LINK: Expanding the global success story
Building on the proven success of the global hit series, XTENSION LINK will headline NOVOMATIC’s appearance at the show, introducing entirely new game worlds and evolved feature mechanics that broaden the entertainment spectrum across international markets. The XTENSION LINK brand has become a standout performer in casinos around the world, consistently demonstrating strong and sustainable floor results in a wide range of jurisdictions.
On top of this, NOVOMATIC will unveil a lineup of brand-new multi-feature progressives, each designed to offer distinctive engagement dynamics, compelling bonus features, and lasting floor performance. The development of these game concepts reflects a clear focus: more choice for operators, deeper engagement for players, and sustained results over time.
Elevating cabinet design to a new galaxy of experience
To accompany this expanded multi-feature offering, NOVOMATIC will present a new premium cabinet that is engineered to elevate the player experience and broaden the entertainment landscape. With an expanded visual stage, refined ergonomics, and powerful sound performance, this cabinet sets a new benchmark for immersive gameplay presentation on the casino floor. Its design supports the full depth and energy of the XTENSION LINK universe, enabling operators to create standout entertainment zones with strong visual impact and player appeal.
Systems that power performance
Beyond cabinets and game content, NOVOMATIC will also highlight its latest advances in Electronic Table Games. The presentation of the Novo Unity Pro platform, with its expanded functionality and flexible configuration options, will demonstrate how operators can combine live, automated, and virtual game formats within a single seamless environment. With new interface experiences and scalable multi-game capabilities, Novo Unity Pro continues to offer a powerful solution for venues that are aiming to diversify their table game offering while maximizing floor efficiency.
For the systems sector, NOVOMATIC presents the NOVOVISION Casino Management System, a modular suite of applications built to handle the complexities of modern gaming operations. From biometrically supported cashless gaming and real-time analytics to sophisticated player tracking and loyalty dynamics, NOVOVISION equips operators with tools to run smarter floors and cultivate deeper player engagement.
With their own spectacular Booth #2M70 in the iGaming area, Greentube – the digital gaming and entertainment division of NOVOMATIC – will showcase its latest iGaming offerings, perfectly complementing our land-based portfolio. Dive into an ever-expanding range of online content that includes classic NOVOMATIC hits and exclusive proprietary brands and developments. This is where innovation meets tradition in a truly thrilling way!
The stage is set for Barcelona
As one of the industry’s most anticipated annual gatherings, ICE 2026 will once again provide the ideal setting for international operators, partners, and industry stakeholders to experience NOVOMATIC’s latest developments firsthand. With XTENSION LINK as the leading theme, alongside an expanded multi-feature game portfolio, the debut of a next-generation premium cabinet, and a strengthened systems and ETG offering, NOVOMATIC will present a comprehensive vision for the future of gaming entertainment. Adding to the on-site experience, Max Hopp – one of Germany’s most acclaimed professional darts players – will join the program at the NOVOMATIC booth with a special highlight for attendees. Visitors can look forward to an exciting challenge as well as the opportunity to collect exclusive prizes.
“This year’s showcase reflects our continued commitment to meaningful innovation,” says Thomas Schmalzer, Vice President Global Sales and Product Management, NOVOMATIC AG. “From multi-feature progressives to immersive cabinet design and intelligent system architecture, we are focusing on solutions that deliver sustained value for operators and compelling experiences for players worldwide.”
“ICE Barcelona is a key platform to demonstrate the strength of our localized development and customer-focused approach,” adds Bernhard Teuchmann, Managing Director Product and Technology, NOVOMATIC Spain. “We look forward to welcoming our partners and presenting innovations that are aligned with the needs and dynamics of these markets.”
Visitors are invited to explore this showcase at the NOVOMATIC Booth #3P70 and to see how these developments can shape stronger performance and more engaging gaming experiences.
The post Setting the benchmark for 2026: NOVOMATIC at ICE Barcelona appeared first on European Gaming Industry News.
GR8 Tech has officially unveiled its Crypto Turnkey solution, a comprehensive platform designed to give iGaming operators a modern, multi-wallet infrastructure for global expansion. By integrating native multi-currency support from day one, the solution eliminates the need for third-party crypto vendors and complex technical integrations.
According to Denys Parkhomenko, CPO at GR8 Tech, the shift toward crypto is no longer optional for operators looking to dominate.
“Industry data shows crypto players deposit 35-50% more and bet with 40-60% higher frequency than traditional players,” says Parkhomenko. “The operators winning their markets are the ones acting on that data now, not waiting. We built Crypto Turnkey to make that move simple.”
Eliminating Payment Provider Bottlenecks
One of the most significant hurdles for modern iGaming businesses is the dependency on traditional payment providers. Regulatory hurdles or provider outages can delay launches or halt active businesses.
Crypto Turnkey removes these bottlenecks, allowing for:
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Faster Market Entry: Go live quickly without waiting for lengthy traditional payment approvals.
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Operational Stability: Payment uptime is controlled by the operator, ensuring a 24/7 uninterrupted revenue flow.
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Full Compliance: The platform supports over 15 popular cryptocurrencies (including Bitcoin, Ethereum, and USDT) while maintaining strict KYC and responsible gambling standards through existing GR8 Tech modules.
Designed for the VIP Experience
High-stakes players are the lifeblood of the industry. In 2025, VIP players accounted for 47% of total turnover across GR8 Tech’s verticals. These users increasingly demand the privacy, speed, and high transaction limits that only blockchain can provide.
The Crypto Turnkey multi-wallet system provides the flexibility these premium segments expect:
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Single Account, Multiple Currencies: Players can hold and switch between currencies instantly.
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No Conversion Friction: Deposit and withdraw in crypto without losing value to unnecessary exchange fees.
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Real-time Calculations: For games requiring fiat denominations, the system automatically handles balance segregation and exchange rate calculations.
Lower Fees and Zero Chargeback Risks
The economic advantages of the Crypto Turnkey solution are clear. While traditional fiat transactions typically cost between 2.5% and 5%, GR8 Tech’s solution slashes these costs to approximately 0.5%.
Furthermore, because blockchain transactions are irreversible, operators can say goodbye to chargeback fraud and the administrative nightmare of dispute management. Settlement times are also reduced from the standard 3-5 business days to just 10-30 minutes.
The Platform for Champions
When combined with the broader GR8 Tech ecosystem—including AI-driven personalization, advanced CRM tools, and geo-specific “Champion setups”—the Crypto Turnkey solution becomes a powerful engine for maximizing player lifetime value.
The solution is now available globally. New operators can deploy it as a complete turnkey package, while existing GR8 Tech clients can activate crypto capabilities without any additional technical integration.
Meet GR8 Tech at ICE 2026
Are you ready to unlock the potential of the “Platform for Champions” in crypto mode?
Book a meeting with the GR8 Tech team at ICE 2026 to discuss how we can accelerate your success in person at Booth 1C50 in Barcelona.
The post GR8 Tech Launches Crypto Turnkey: High-Value iGaming Platform for Global Expansion appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Pascal Gaming announces that the casino game provider has a refreshed visual identity. This new look reflects how much their games, products, and approach have evolved.
What’s changed and what hasn’t
Pascal Gaming has updated its logo, brandmark, color palette, and overall visual language. The new identity introduces refined illustrations, cleaner layouts, and a more confident, playful tone that better reflects today’s Pascal.
What hasn’t changed is the company’s direction. Following the introduction of the new brand architecture, Pascal Gaming doubles down on creating story-driven games that players enjoy and operators trust.
One belief has become even clearer: great products only matter when they reach real players. Strong activation and close collaboration with operators sit at the center of everything Pascal Gaming does.
Full unveiling at ICE
The full brand identity, along with new games and tools, will be officially unveiled at ICE Barcelona 2026, where Pascal Gaming will welcome partners and visitors at Stand 2N30.
At ICE, the game provider will present itself as an iGaming storyteller, where games are built not just on mechanics, but on meaning, emotion, and narrative.
For 2026, the brand stands on three pillars – science, speed, and storytelling, combining data-driven logic, fast execution, and memorable game stories that connect with players and operators alike.
The post Pascal Gaming Unveils a Fresh New Look appeared first on Gaming and Gambling Industry Newsroom.
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Sapyns, a Barcelona-based business event organizer with over thirty years of experience, has expanded its already impressive service offering ahead of ICE and iGB Live! 2026.
Following a highly successful year, during which Sapyns organized various ICE-related events on behalf of Gaming in Europe, Gambling Insider, Mindway AI, Continent 8, Commit, Crucial Compliance, and Eurocoin/Novomatic, the event organizer now offers an even greater range in customization options and creative entertainment solutions for your company event.
If you are looking to entertain your business relations during or around ICE week 2026 (February 18-21), Sapyns may have the solution for you.
Whether you are looking to host a high-end intimate dinner or a large-scale corporate party, Sapyns will be able to find the perfect location and setting. Optional services include branding, event staffing, live music, DJs, flamenco performers, and other creative solutions.
Why Sapyns?
- Sapyns is a Barcelona-based event agency with long-standing local connections and know-how.
- Sapyns offers a wide range of events and options, including dinners, receptions, networking drinks, and other parties. Whether you aim to entertain fifty or one thousand guests, Sapyns has the solution for you.
- Sapyns is the agency behind the well-known Gaming in Europe events (Gaming in Holland, Gaming in Germany, Gaming in Spain).
- Sapyns co-founder Willem van Oort is a thirty-year event veteran who has successfully organized hundreds of large and small events across Europe.
Additional information & contact
If you would like more information, please visit our website or email us directly:
The post Sapyns delivers company events at ICE & iGB Live! appeared first on European Gaming Industry News.
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