Atul Khosla
Tampa Bay Buccaneers Partner with Hard Rock Bet as Official Sportsbook
The Tampa Bay Buccaneers announced a new multi-year partnership with Hard Rock Bet, making it the official sportsbook of the Buccaneers. As a Florida based brand and Florida’s only legal sportsbook, Hard Rock Bet will be recognized as the team’s newest Pewter Partner, the organization’s most prestigious partnership level. This union will elevate gameday experiences with exclusive promotions and offers for Buccaneers fans across the Tampa Bay region and beyond.
“We’re always looking for ways to enhance the gameday experience and evolve with the needs of our fans,” said Buccaneers Chief Commercial Officer Atul Khosla. “With sports betting becoming an increasingly exciting part of the entertainment landscape, Hard Rock Bet has quickly emerged as an essential gameday touchpoint for our fans. This partnership brings the best of both worlds — exclusive opportunities and unique in-game app experiences — giving fans more ways to engage, whether they’re watching from home or cheering from their seat at Raymond James Stadium.”
The multi-faceted partnership includes a variety of co-marketing elements with marquee signage, digital, CRM, and social campaigns throughout the season. In addition, Hard Rock Bet Sportsbook players will receive ‘money can’t buy’ experiences at Raymond James Stadium and exclusive VIP access to Buccaneers off-site events. Through the partnership, Bucs fans will also have the opportunity to receive exclusive promotions in stadium and on the Hard Rock Bet Sportsbook app.
“This partnership will elevate the way fans connect with the Buccaneers and bring our players closer to the action through exclusive experiences and unparalleled access,” said Nick Menas on behalf of Hard Rock Bet. “We’re seeing the excitement around the team in the app – as the Buccaneers are among our most heavily bet teams – and are confident we’ll continue to see that level of engagement and enthusiasm throughout the partnership.”
Hard Rock Bet will also maintain a significant presence on Bucs Beach for select games, the beach-themed activation area located on the south side of Raymond James Stadium, beginning with the team’s 2025 regular season home opener Week 3 against the New York Jets. Locally, fans can also wager on the Buccaneers at the Hard Rock Sportsbook and kiosks at the Seminole Hard Rock Hotel & Casino Tampa.
The post Tampa Bay Buccaneers Partner with Hard Rock Bet as Official Sportsbook appeared first on Gaming and Gambling Industry in the Americas.
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