Kaizen Gaming secured a total of three awards, including Innovation in Sports Betting and Best Native App for the second consecutive year.

 Kaizen Gaming, one of the world’s biggest GameTech companies and owner of the Betano online sports betting and gaming brand, has been honoured with three awards at the prestigious EGR Marketing and Innovation Awards 2025, held in London on June 19^th. Kaizen Gaming was awarded with “Brand of the Year – B2C” for its premium brand, Betano, “Innovation in Sports Betting” and “Best Native App”.

The past year has been especially significant for Betano which unveiled a new brand identity, brought to life globally through sponsorships of major international football tournaments, such as the UEFA EURO 2024™, the CONMEBOL Copa America™️ 2024, the UEFA Europa League and the UEFA Conference League, alongside prominent local competitions, like Brasileirão Betano (Campeonato Brasileiro Série A) and Torneo Betano (the Argentine Primera División).

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Furthermore, the award victories in the “Innovation in Sports Betting” and “Best Native App” categories highlight Kaizen Gaming’s ongoing commitment to customer-centric innovation, delivering highly engaging gameplay and mobile-first experiences that continue to set new industry standards. Notably, this is the second consecutive year that Kaizen Gaming has been distinguished for developing the “Best Native App”, a testament to the excellence of its in-house technology, product, and innovation teams.

Pablo Puertas, Marketing Director of Kaizen Gaming said: “The past year has been a defining one for Betano. We didn’t just refresh our visual identity; we reinforced Betano as a modern, premium and trusted brand, radiating confidence, playfulness, and artistic flair. Through bold 360° campaigns and landmark sponsorships we connected with millions of people in meaningful, localized ways.

But this is more than branding. It reflects our broader commitment to delivering the best, most innovative, and most responsible gaming experiences possible. Winning ‘Best Native App’ once again, as well as ‘Innovation in Sports Betting’ shows that we are pretty successful at it. We are now at a stage where we can confidently say that Betano is a truly premium global player, able to compete for leadership in any given market. A big thank you to the award organizers, but more importantly to the ‘Kaizeners’, who are the driving force behind our success”.

Building on last year’s momentum, the first half of 2025 has been a remarkable period for Kaizen Gaming and Betano, highlighted by multiple high-profile global sponsorships – including the most recent partnership with FIFA for the FIFA Club World Cup 2025™ for South America and the long-term principal and front-of-shirt partnership with Club Atlético River Plate.

The EGR Marketing & Innovation Awards reward the most innovative and creative companies in the online gaming industry, celebrating commercial success, game-changing innovation, leading customer service and marketing prowess over the past 12 months. This year’s ceremony took place at The Mermaid, London, on 19^th June 2025, and was hosted by Greek comedian George Zach.

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In the high-stakes world of iGaming, where innovation is the currency of success, ProgressPlay has once again proven its mastery, not once, but twice. The news has rippled through the industry like an electric current: ProgressPlay has been shortlisted for the prestigious EGR Awards 2025 in not one, but two fiercely competitive categories; Bingo Supplier of the Year and White Label Partner of the Year.

This double honour isn’t just a nod to outstanding technology; it’s a resounding endorsement of their core philosophy; that the future of iGaming belongs to those who empower operators, delight players, and push boundaries without compromise.  These nominations follow hot-on-the-heels of a shortlist spot for “Industry Innovation of the Year” at the SBC Awards Europe 2025.

The journey to this moment began with a bold vision: to reinvent bingo for the modern era, having already established a significant position in the international white-label market with over a decade of success.

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While others treated it as a legacy vertical, ProgressPlay saw untapped potential in bingo, a game steeped in community, ripe for innovation. The new bingo platform wasn’t just built; it was engineered to breathe new life into the category.

With data-driven player engagement tools, dynamic jackpot mechanics, and seamless mobile-first design, ProgressPlay transformed bingo from a nostalgic pastime into a growth engine for operators. The EGR shortlist is validation that the dynamic company didn’t just evolve bingo; it redefined it.

In a matter of weeks, ProgressPlay launched over 130 new bingo sites for operators in the UK market alone, showing that immaculate product development and rapid deployment go hand-in-hand.

But the story doesn’t end there. ProgressPlay’s White Label Partner nomination is where strategy meets scale. In an industry crowded with cookie-cutter solutions, ProgressPlay chose a different path, a partnership model that puts operators in the driver’s seat. From customisable loyalty programs to real-time revenue analytics, their white-label standalone platform became the launchpad for ambitious brands to carve their niche.

Marina Nahhas, Head of B2B Sales and Marketing, says: “Our team is delighted that the EGR Awards have recognised that at the heart of ProgressPlay’s standalone technology is its unparalleled flexibility. Unlike traditional white-label offerings, this standalone platform is a true turnkey solution, allowing operators to craft their own brand identity, select their preferred gaming content, and integrate the most effective payment methods suited to their target audience.”

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Behind these accolades lies something deeper, a culture of relentless iteration. Where others see awards, the team at ProgressPlay see milestones in an ongoing mission. Every line of code, every partner success story, every late-night breakthrough has led here.

This ability to fine-tune every aspect of the standalone platform ensures that businesses remain ahead of the curve, delivering experiences that resonate deeply with local players while maintaining a globally competitive edge.

ProgressPlay CEO Itai Lowenstein said: “To our team, partners, and players, this latest double-shortlist is your triumph. But this isn’t a finale; it’s a catalyst. As we prepare for the EGR Awards ceremony, we’re already blueprinting the next leap forward, because in iGaming, standing still is the only true failure. Let’s make it just the beginning.”

Omnigame, the full-service iGaming business, is celebrating industry recognition after being awarded Gaming Mechanic/Feature of the Year at the SBC Awards Europe.

Hosted at the Hilton Malta, the awards recognised the achievements of the very best operators, affiliates, suppliers, payment providers, and game developers across the European betting and gaming industry.

Omnigame’s creative twist on traditional slot machines, its ‘Wheels of Reels’ mechanic, incorporates ‘wheels’ of differing lengths rather than the traditional rectangular matrix. The innovative spinning mechanic provided a new approach to slot gaming, allowing Omnigame to stand apart from its competition in the category.

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The creativity of the mechanic has seen Stream of Luck become one of the most popular games in the Omnigame portfolio.

Peter Weinreich, CEO of Omnigame, said: “Receiving the award that highlights the innovative nature of our ‘Wheels of Reels’ mechanic at the SBC Awards Europe is a massive credit to the whole team at Omnigame. We are incredibly proud of our achievement, which has provided a fresh take on the traditional slot experience.

“We have worked hard to provide exciting games to players, and this recognition of our innovative approach is a fantastic moment for us.”