Asia
GR8 Tech Stands Out at SiGMA Asia 2024 with Best Stand Experience Award
GR8 Tech has been one of the most prominent exhibitors at SiGMA Asia 2024, winning an award for Best Stand Experience. A combination of a thoughtfully designed sectional layout, interactive kiosks with live product demonstrations and engaging entertainment, and the professional host team featuring Miss World Philippines 2022 Gwendolyne Fourniol, allowed GR8 Tech to create a memorable and impactful experience for each visitor.
Gathering Insights on the Asian iGaming Industry
In addition to celebrating excellence in stand experience, SiGMA Asia provided a great platform for gaining valuable insights into the Asian iGaming market, revealing several critical must-haves and emerging trends.
- Regional distinctions: Asia’s diversity of cultures and attitudes differentiates it significantly from Europe, while its approach to market success, regulation, and business ethics makes it easy to find many similarities with LatAm. The market structure in Asia features major B2B players aggregating content for smaller white-label providers, and utilizing multiple sportsbooks via iFrame is a common practice.
- Emerging trends: The market is moving towards increased regulation, which already starts to drive new platform requirements needed to remain compliant. White labels continue to be a favored model, but as the markets mature, this can shift into demand for more turnkey solutions – an evolution similar to what we currently see in Latin America.
- Key requirements for success in Asia: Just like in every macroregion with several distinct countries within it, localization plays a crucial role, spanning all elements from the back to the front end of the product.
In tune with this must-have, GR8 Tech has just refined its approach to the platform’s Asian View through extensive research and adaptation to industry standards. The Asian View offers two distinct interfaces: a comprehensive view displaying up to six markets on a single card and a compact view focusing on one market per event, allowing users to easily switch between them for a personalized betting experience. It prioritizes quick access to main market options, especially Asian total and handicap for football, ensuring users can place bets efficiently without navigating through extensive details.
Future Focus
Looking ahead, GR8 Tech will keep its focus on key Asian markets such as the Philippines, India, Indonesia, Thailand, and Japan. While requiring a thorough approach to localization, these markets offer significant growth potential and future prospects.
SiGMA Asia 2024 proved to be a resounding success for GR8 Tech, resulting in numerous quality leads and the signing of a new contract. The company is excited about its next destination, iGB Live, held on July 16-19 in Amsterdam, Netherlands. At this event, GR8 Tech will continue to showcase its high-performance products, engage with industry leaders, and contribute to driving the iGaming field forward.
The post GR8 Tech Stands Out at SiGMA Asia 2024 with Best Stand Experience Award appeared first on European Gaming Industry News.
Asia
PG Soft unveiled as SiGMA South Asia sponsor
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PG Soft, a world-class digital mobile games company, has been unveiled as a sponsor of SiGMA South Asia 2025, taking place from November 30th to December 2nd at the Lumina Ballroom, Cinnamon Life City of Dreams, Colombo, Sri Lanka.
PG Soft’s sponsorship will ensure prominent brand visibility throughout the three-day event, including at key locations such as the registration desk and on the LED Arch at the hotel lobby entrance. A 40-second promotional video will also play on loop across the LED screen pillars within the hotel lobby.
Additionally, a PG Soft display image will feature in the same area, providing further exposure to SiGMA South Asia attendees as they arrive and move through the venue. SiGMA South Asia 2025 is set to bring together leading stakeholders from across the global iGaming ecosystem for a dynamic summit that blends innovation, networking, and regional insight in one of Asia’s fastest-growing markets.
PG Soft’s spokesperson commented: “Sri Lanka is primed to be a pivotal market in South Asia, and we wanted to demonstrate our belief in its potential by sponsoring SiGMA South Asia. Colombo is the perfect place to connect, collaborate, and explore new opportunities across this rapidly developing region.”
The post PG Soft unveiled as SiGMA South Asia sponsor appeared first on European Gaming Industry News.
Asia
Brightstar Lottery Signs Contract with Pan Malaysian Pools
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Brightstar Lottery PLC announced that it has signed a contract with Pan Malaysian Pools SDN BHD (PMP), a licensed numbers forecast operator in Malaysia, to supply and deliver 1200 Retailer Pro S2 terminals as part of PMP’s ongoing quest to upgrade its business infrastructure. The Retailer Pro S2 offers high performance, reliability and a variety of options and peripherals to meet the current and future needs of lotteries and retailers.
“Deploying Brightstar’s Retailer Pro S2 terminals will provide several added benefits for PMP, our retailers, and players. The many components of this sophisticated terminal will support PMP in our efforts to offer modern experiences for our players, reliable solutions for retailers, and enhance productivity and profitability in our business that continuously funds The Community Chest, which establishes and develops schools throughout Malaysia,” said Tan Kong Han, PMP Managing Director.
“Brightstar’s Retailer Pro S2 represents the next-generation evolution of our industry-leading Retailer Pro terminal, now more compact, powerful, and flexible. Designed for dynamic retail environments like those in Malaysia, the S2 redefines player engagement by offering a range of interactive options that elevate the experience for PMP’s players,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.
Engineered for speed and reliability, the Retailer Pro S2 features a 15.6″ full HD clerk-facing touchscreen and is powered by a high-performance processor that ensures rapid transaction processing. Its ergonomic, modular design supports multiple player-facing displays and a broad range of peripherals – including barcode scanners, fingerprint readers, NFC technology and webcams – enabling flexible and engaging player interactions. This next-generation terminal reflects Brightstar’s commitment to innovation and operational excellence across diverse retail environments.
Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the US and eight of the world’s 10 largest lotteries.
The post Brightstar Lottery Signs Contract with Pan Malaysian Pools appeared first on European Gaming Industry News.
8MBets
Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands
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Himalayan Harmony Group, one of the largest and most trusted gaming communities in Nepal, is excited to announce its recent partnerships with some of Nepal’s most trusted online casino brands, including 8MBets, eSewa12, MJ88, and Magar33.
Over the years, Himalayan Harmony Group has built a massive community through its reliability, accurate information, and commitment to providing a safe gaming experience. The new exclusive partnerships with the internationally acclaimed platforms offer members an exceptional online gaming experience featuring numerous exciting features, a user-friendly interface, and unlimited free bonuses.
“We’ve partnered with popular Nepalese superstars and developed a wide range of favorite local casino games tailored to Nepali players,” said a spokesperson for Himalayan Harmony Group. “Together, we welcome all players and affiliates to join our growing community built on fairness, security, and responsible gaming.”
With daily game updates, live results, exclusive offers, and a secure platform that promotes responsible gaming, Himalayan Harmony Group delivers a safe, modern, and bonus-packed gaming experience, offering players a whole new world of gaming.
The online casino brands partnered with Himalayan Harmony Group include:
8MBets Casino: 8MBets Online Casino Nepal is a leading online casino platform and app in Nepal for 2025. With a wide range of games, including slots, cricket, crash games, eSports, sports betting, live casino, card games, and fishing games, and a focus on maintaining a safe and transparent platform, 8MBets Online Casino Nepal ensures that user enjoyment is its top priority.
eSewa12 Casino: eSewa12 is an online casino website in Nepal, offering local players access to a variety of trusted real money games, including slots, live casino, sports betting, cricket betting, and eSports, as well as a range of lucrative bonuses and promotions.
Magar33 Casino: Magar33 Online Casino Nepal is a leading online casino platform and app in Nepal. With a commitment to user safety and convenience, Magar33 Online Casino Nepal makes sure that every spin, card draw, or bet is real and fun.
MJ88 Casino: MJ88 Casino Nepal is a new and vibrant online gaming and gambling platform that has been expanded from the renowned MJ88.cloud brand. With a focus on fairness, integrity, and innovation, MJ88 offers the Nepalese market a seamless and enjoyable gaming experience.
“Whether you’re looking for real-money entertainment or seeking collaboration opportunities with Nepal’s leading iGaming brands, the Himalayan Harmony Group is your gateway to success,” added the spokesperson for the platform.
Himalayan Harmony Group invites individuals to browse its website to discover the largest and most trusted gaming community in Nepal today.
The post Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands appeared first on European Gaming Industry News.
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