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High Roller Technologies Releases Fruta for the Latin American Market

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High Roller Technologies, operator of HighRoller.com, a premium brand in online gaming and a destination for high rollers, announced the launch of its second active iCasino brand, Fruta. This is part of High Roller Technologies’ multi-brand strategy, and expansion into the burgeoning Latin American, Spanish-speaking gaming markets. Following a successful soft launch in December 2023, the full rollout of Fruta through existing marketing channels is now ongoing with further market expansion planned over the course of 2024.

Fruta is the ultimate gaming destination, offering a wide range of thrilling games and enticing jackpots. Players can immerse themselves in the excitement of slots, roulette, blackjack, and a variety of other games tailored to fulfill their gaming desires. With their very own concierge messaging service, Fruta offers a high roller’s touch. Players have the chance to receive up to 20% weekly cashback, engage in live tournaments, revel in cash drops, participate in wager races, and seize opportunities to win exciting giveaways.

The Latin American region is rapidly emerging as a massive opportunity in the global iGaming and gambling market. With a vast, untapped population of over 670 million, widespread adoption of mobile devices, coinciding with a shift to regulation in key markets, and a growing interest in online entertainment, the region presents a compelling environment for growth. A report released by Vixio Regulatory Intelligence projects Latin America’s regulated online gambling market to quadruple in size and reach $6.75 billion in annual revenue by 2027.

High Roller CEO, Ben Clemes commented, “With the release of HighRoller.com we introduced an unparalleled luxury gaming experience tailored for our esteemed high roller customer base, featuring premium content and exceptional service. As we look ahead, we anticipate the launch of at least one new iCasino brand within the next twelve months as part of our multi-brand strategy. This initiative aims to bolster our market presence in current markets, while also reducing our customer acquisition costs and increasing our demographic footprint and the lifetime value of our customer base.”

Mr. Clemes continued, “It is important that with each brand that we add to our portfolio, we ensure the maximum return on our investment. With Fruta, we found a premium brand that not only resonated with existing and new customers in the markets where we are already established, but also opens up new opportunities in the growing LATAM and Spanish-speaking markets. The speed from conception to launch is a testament to the capability of our in-house developed technologies and the excellence of our operational teams.”

High Roller’s proprietary platform is based around a set of gaming products, referred to as iCasino and offers players in select markets a wide range of games, including many that are available in land-based casinos- video slots, blackjack, roulette, baccarat, craps, and video poker, currently more than 3,000 games from over 50 providers.

Alex Sumsky

High Roller Technologies Enters into Strategic Marketing Agreement with Forever Network

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High Roller Technologies, operator of the award-winning, premium online casino brands High Roller and Fruta, announced it has entered into a definitive, exclusive strategic marketing agreement with Forever Network, formalizing the parties’ previously announced Letter of Intent.

The executed agreement establishes High Roller as Forever Network’s exclusive prediction markets partner across its owned and operated properties, in support of High Roller’s planned launch of a regulated event-based prediction markets product in the US.

Under the terms of the definitive agreement, Forever Network will leverage its expansive digital footprint, high-engagement social media brands, and data-driven content ecosystem to drive brand awareness, customer acquisition, and long-term audience engagement for High Roller’s prediction markets offerings. Campaigns will include integrated content distribution, fan engagement activations, and targeted audience initiatives across Forever Network’s portfolio of sports-focused properties.

Forever Network is a Sydney-based social-first sports media and fan engagement company reaching hundreds of millions of sports fans worldwide. In 2025, the company delivered more than 20 billion impressions across its platforms to 450 million people, reflecting significant scale and sustained audience growth across multiple major sports verticals.

“Executing this definitive agreement with Forever Network represents a meaningful step forward in our U.S. prediction markets strategy. Their ability to consistently engage passionate, digitally native sports fans aligns directly with our vision for building a socially integrated, event-driven prediction markets platform. Together with our Crypto.com collaboration, we are assembling a best-in-class ecosystem to support a responsible and impactful market entry,” said Seth Young, Chief Executive Officer of High Roller Technologies.

Forever Network’s flagship brand, Basketball Forever, ranks among the highest-engagement sports media destinations for millennial audiences, with additional expansion across multiple global sports communities and interactive fan formats. The company’s audience profile—fans who are highly engaged in real-time sports narratives, performance analysis, and outcome-driven discussion—closely aligns with the behavioral dynamics of prediction market participation.

“Formalizing our partnership with High Roller allows us to deepen the intersection between sports media, fan engagement, and market-based participation. Prediction markets reflect how modern fans want to engage — socially, analytically, and in real time. We’re excited to help introduce High Roller’s offering to our global community,” said Alex Sumsky, Co-Founder of Forever Network.

The post High Roller Technologies Enters into Strategic Marketing Agreement with Forever Network appeared first on Americas iGaming & Sports Betting News.

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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